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#351- Stirring the Pot: Why the Gun Market Debate Blew Up

Guns Podcast US

Release Date: 09/04/2026

#356- Why You Hate Shooting Practice (And How to Fix It) show art #356- Why You Hate Shooting Practice (And How to Fix It)

Guns Podcast US

Do you dread going to the range? Does your practice session feel like another item on your to-do list? In this episode, your host Brent Wheat and co-host Roy Huntington dive deep into the psychology of shooting practice, exploring why so many shooters view range time as a chore rather than a joy. We discuss how to shift your mindset to avoid burnout, why "perfect practice" is more than just burning through ammo, and how to stay present in the moment to accelerate your learning curve. Whether you are struggling with performance anxiety or just feel stuck in a rut, this episode offers a fresh...

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In this candid and thought-provoking episode of the Guns Podcast US, hosts Brent Wheat and Roy Huntington tackle the modern epidemic of consumer dissatisfaction within the shooting community. Are you constantly feeling like you need the latest gear to be part of the 'cool crowd'? Do you find yourself spiraling down a rabbit hole of internet forums, second-guessing your purchases, and falling prey to the fear of missing out (FOMO)? Brent and Roy explore the psychological toll of endless information access and the marketing tactics that prey on our need for validation. This episode serves as a...

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Are you confused by the conflicting headlines surrounding suppressor laws and the recent Texas court ruling? In this episode of the Guns Podcast, hosts Brent Wheat and Roy Huntington cut through the misinformation, rumors, and panic-induced reporting to explain what actually changed—and what didn't—for the average gun owner. In this educational episode, the guys dive deep into the world of firearm suppressors, why they have been misunderstood for decades, and how they are becoming more accessible and affordable than ever before. From debunking myths about "silent" guns to discussing why...

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Guns Podcast US

In this episode of the Guns Podcast, host Brent Wheat and “celebrated” co-host Roy Huntington break down three powerful, universal lessons from the world of master cabinet making that can instantly transform your shooting performance. Often overlooked by those chasing 'high-speed, low-drag' tactics, these foundational principles focus on respect for the craft, the value of deliberate repetition, and the critical importance of obsessing over the basics. Drawing parallels between high-end furniture building and firearms proficiency, Roy explains why slowing down, focusing on the...

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Guns Podcast US

Are you a shooter who has accumulated a garage full of gear you haven't touched in years? In this episode of the Guns Podcast US, host Brent T. Wheat and co-host Roy Huntington tackle a topic that hits close to home for many in the firearm community: hoarding. We explore the psychological burden of holding onto excess gear, the reality of downsizing for older shooters, and why the "I might use this someday" excuse is keeping you from having true freedom. From cleaning out storage units to the tough truth about what your children actually want from your collection, join us for a candid...

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#351- Stirring the Pot: Why the Gun Market Debate Blew Up show art #351- Stirring the Pot: Why the Gun Market Debate Blew Up

Guns Podcast US

Is the firearms industry really in trouble, or are we just witnessing a normal market correction? In this episode of the Guns Podcast, hosts Brent Wheat and Roy Huntington break down last week’s controversial analysis by Trent Marsh surrounding gun sales, NICS background check data and the state of the shooting industry. Despite some industry pushback, the hosts explore why fluctuation is natural and how current economic pressures are reshaping the market. We cut through the noise to discuss panic buying, the reality of smaller manufacturers and why changes at the SHOT Show is actually a...

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#350 - Out of Ammo: Inside the Firearm Market Collapse show art #350 - Out of Ammo: Inside the Firearm Market Collapse

Guns Podcast US

Is the shooting industry in trouble? In this episode of the Guns Podcast US, host Brent Wheat welcomes special guest Trent Marsh to break down the cold, hard numbers behind the current state of the industry. Moving past anecdotes and vibes, Trent shares insights from his deep-dive analysis on why the gun market has been in a downward trend since 2020. We explore the "New Old Guard" perspective, why the era of panic buying has effectively ended, and how the political landscape has created a shift in consumer demand. From the saturation of the AR market to the unexpected lack of market reaction...

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Is your handgun training falling short? In this episode, hosts Brent Wheat and Roy Huntington break down the massive benefits of pushing your target back to 100 yards. While some popular online voices claim that shooting beyond 3-5 yards is a waste of time, Brent and Roy explain why distance is the ultimate truth-teller for your marksmanship. Listen as they discuss how long-range handgun practice forces you to slow down, refine your trigger control, and master your sight picture. Whether you are an enthusiast or a professional, discover why adding distance to your routine will make you a...

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Guns Podcast US

In this episode of the Guns Podcast, hosts Brent Wheat and Roy Huntington break down the essential, often-overlooked skills that make a great shooter. They argue that while modern gun culture is hyper-focused on gear and high-speed tactics, the real foundation of defensive and competitive shooting lies in patience, understanding the fundamentals and cultivating true situational awareness. Listen in as they discuss why the "glamour" of tactical YouTube videos can lead to dangerous habits, the critical importance of being honest with yourself about your own limitations, and why mastering the...

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More Episodes

Is the firearms industry really in trouble, or are we just witnessing a normal market correction? In this episode of the Guns Podcast, hosts Brent Wheat and Roy Huntington break down last week’s controversial analysis by Trent Marsh surrounding gun sales, NICS background check data and the state of the shooting industry. Despite some industry pushback, the hosts explore why fluctuation is natural and how current economic pressures are reshaping the market.

We cut through the noise to discuss panic buying, the reality of smaller manufacturers and why changes at the SHOT Show is actually a sign of a healthy, evolving industry. Whether you are a dealer, a collector, or just a concerned shooter, this episode provides a balanced, expert look at the trends impacting your favorite brands and the future of the shooting world.

*Key Takeaways*
• NICS background check data is a useful, albeit imperfect, metric for tracking market health.
• The firearms industry is currently experiencing a 'great correction' as it returns to normal post-2020.
• Economic factors like inflation are impacting discretionary spending on firearms and ammunition for younger shooters.
• Market fluctuations are natural, and business turnover is a standard part of a competitive, capitalist industry.
• Panic buying has largely stalled as consumers focus on essential expenses and current inventories.
• Stirring the pot is necessary to keep the industry healthy and to avoid stagnation.

*EPISODE SPONSOR*

The Guns Podcast is presented by Ruger Firearms. Ruger has been trusted for generations to deliver rugged, reliable firearms built in America. From hunting rifles to everyday carry handguns, Ruger sets the standard for durability and performance. Explore the full lineup and discover what makes Ruger a name shooters trust at Ruger.com.

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