Episode 516 - Persuasion Mistakes, Influence Blunders, and Changes In Selling For 2024
Maximize Your Influence
Do you repel people? Are you being offensive, pushing too hard, or saying the wrong things? As I interview prospects who have said no, the responses I get are interesting. They told you it was too expensive, and they toldl me I did not trust them. Statistics show that this is happening to you. Let’s get into some of these complaints and things you could be doing that repels the people you are contacting. What are those common persuasion mistakes, and sales blunders costing you money? These mistakes are silent influence killers. Most people will never say...
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Episode 515 - Who is a better persuader? Introverts, Extroverts, Ambiverts or Omniverts?
Maximize Your Influence
Who's the better persuader? Is it the lively Extroverts thriving on social energy? Or maybe the contemplative Introverts harnessing the power of introspection? Could it be the versatile Ambiverts, navigating seamlessly between both worlds? Or perhaps the enigmatic Omniverts, fluctuating between the extremes? Think about it - your vote might align with your personality trait. If you're an introvert, you might swear by the subtle power of quiet persuasion, while extroverts might champion the bold approach of their outgoing nature. We break down all the details all this weeks all-new episode! PS...
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Episode 514 - Use Mirror Neurons To Influence Without Detection
Maximize Your Influence
Twenty years ago, a team led by Giacomo Rizzolatti at the University of Parma in Italy made a radical discovery: mirror neurons. These specialized brain cells were found in Macaque Monkeys and would activate when the monkey performed an action and when it observed another monkey performing the same action. You can create more engaging, relatable, and persuasive sales interactions by understanding and using mirror neurons. Want to discover additional ways to get your prospect’s mirror neurons to fire on command? Join me for this week’s podcast on Use Mirror Neurons To...
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Episode 513 - Are You A Master Manipulator?
Maximize Your Influence
Recognizing manipulation can be easy to identify - if you know the signs. Listen to this episode too learn about some indicators that may indicate you are being manipulated. So, how do you know if you are being manipulated? Why do people manipulate? How do you handle a manipulator? Join me for this week’s podcast on Are You A Master Manipulator? What is your Presentaion IQ? Find out for FREE
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Episode 512 - The Fake News of Persuasion And Sales
Maximize Your Influence
There is a big difference between a genuine question of concern and an “I’m done with you” objection. Is it a sign of interest or resistance? That is the key question. When your prospect presents every objection in the book, such outright resistance should be a red flag to you. In other words, you are probably going down the wrong road by not properly reading your prospect. What this person is really saying is: “Go away. I have heard enough. I don’t see where or how this can help me.” Great persuaders will always have fewer objections to handle than old-style persuaders will....
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Episode 511 -How Weather Affects Your Prospect’s Mood and Buying Desire - Using Meteoropathy
Maximize Your Influence
Using meteoropathy (weather sensitivity) as a sales tool involves understanding and leveraging the impact of weather on individuals' moods, behaviors, and purchasing decisions. Moods affect our thinking, judgment, and willingness to say yes. When the person you are trying to persuade is in a good mood, they are more likely to accept your offer. The opposite is also true. If they're not in a good mood, chances are much higher they won't bite. This is a huge advantage to you when it comes to persuasion. Not everyone is affected by the weather, however every influence tool you can...
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Episode 510 - How To Adjust Your Voice For Maximum Influence
Maximize Your Influence
Voice plays a critical role in influence. How we say the words we choose is just as important as the words themselves. Our voice is a powerful instrument that can motivate the troops or lull them to sleep. There is a vast difference between presenting and persuading, informing and influencing, and communicating and convincing. What are the other areas of vocal variety or paralinguistics? There still is another 3 critical areas of adapting your voice to become more persuasive. Join me for this week’s podcast on How To Adjust Your Voice For Maximum Influence. Discover...
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Episode 509 - Melting the ICE of Resistance
Maximize Your Influence
Dealing with a manager who won’t give you the time of day and is distant can be challenging, but there are always tools you can use to improve the situation and create a more positive working relationship. On this episdode we will discuss some techniques to consider. It's important to remember that you may not be able to change your manager's behavior immediately, but you can control how you respond to it. Sometimes, we can’t control a prospect who is resistant, a resistant manager, or a customer who is being indifferent. How can you melt that frigid, cold ice of resistance from...
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Episode 508 - Proven Ways To Get More Referrals – Even Without Asking
Maximize Your Influence
It is no secret that the easiest person to influence is someone referred or recommended to you or your company. The reality is that most of your business sales should be based on referrals. Here are the 3 best ways to get your prospect to want to give you referrals. Listen to this episode to hear some of the top reasons. You can create a positive experience for your customers by encouraging them to share information about their networks, and give you more recommendations. Discover 7 other additional ways to increase referrals for your business. Join me for this week’s...
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Episode 507 - How AI Is Out Persuading Sales People And How To Maximize For Influence
Maximize Your Influence
AI (Artificial Intelligence )has the potential to revolutionize the sales process and provide numerous benefits to salespeople. A new study found the AI can persuade a salesperson by almost 82 percent! This study conducted by Swiss and Italian academics revealed that OpenAI’s GPT demonstrates higher persuasive capabilities in debates compared to humans. By leveraging AI tools to automate routine tasks, analyze data, and provide personalized messaging, salespeople can increase efficiency, improve customer service, and ultimately close more deals. Discover on this week’s podcast...
info_outlineStructuring Persuasive Presentations
Why should we be concerned with the structure of a persuasive presentation? Top predictor of professional success is how much you enjoy and how good you are at public speaking. Studies also show the ability to give presentations was ranked as the most critical skill needed to move up in today’s business environment.
Before we jump into the meat of this topic, remember as you prepare your persuasive message that you want to focus on one defined issue. You are not there to persuade on ten different points. Stay focused and steer clear of sensitive issues that aren't on your original agenda. In other words, don't inadvertently offend your audience on one issue when your focus in on another. The structure of your persuasive message should follow the pattern discussed below.
- Create Interest
You have to generate an interest about your chosen topic. Your audience needs a reason to listen: Why should they care? What's in it for them? How can you help them? A message that starts with a really good reason to listen will grab the attention of the audience, enabling you to continue with the message. Without this attention, there is no hope of getting your message across.
- State the Problem
You must clearly define the problem you are trying to solve. The best pattern for a persuasive presentation is to find a problem and relate how it affects the audience. In this way, you show them a problem they have and why it is of concern to them. Why is this a problem to your audience?
- Offer Evidence
This is the support you give to your argument. Evidence validates your claims and offers proof that your argument is correct. It allows your audience to rely on other sources besides you. Evidence can include examples, statistics, testimonies, analogies, and any other supporting material used to enhance the integrity and congruency of your message.
- Present a Solution
You have gained your audience's interest and provided evidence in support of your message; now you must solve their problem. You present the argument you want them to believe and satisfy the need you have identified or created. You have created dissonance and now you are providing the solution. How can your product meet their needs and wants and help them achieve their goals?
- Call to Action
A persuasive message is not true persuasion if your audience does not know exactly what they need to do. Be specific and precise. In order to complete the solution to their problem, they must take action. This is the climax, the peak of your logic and emotion. The prescribed actions must be feasible. Make your call to action as easy as possible.
Using this type of structure facilitates people's acceptance of your message and clarifies what you want them to do. We all have a logical side to our mind, which results in our need for order and arrangement. If we don't sense some sort of structure, we tend to become confused. If you can't be clear, concise, and orderly, your prospect will find someone else who is.
Link to Article: https://www.ncbi.nlm.nih.gov/pubmed/25811633