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Meet the Workforce Therapy Files Team

Workforce Therapy Files

Release Date: 09/06/2023

The 5 Golden Rules of Recruiting Campaigns show art The 5 Golden Rules of Recruiting Campaigns

Workforce Therapy Files

File 15:  In today’s file, the team is going to focus on how to plan and execute effective recruiting campaigns. There are 5 Golden Rules to consider, before you begin. Molley begins with some stats about the podcast and the growth it’s experiencing.  Interestingly, most podcasts that launch never actually make it beyond 10 episodes.  It’s may sound surprising, but it’s true.  The Workforce Therapy Files podcast is on File 15 and continues to build steam. Jason transitions us into the main topic of the 5 Golden Rules of Recruiting Campaigns. The First Golden Rule...

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Finding Overlooked Candidates to Fill Your Roles show art Finding Overlooked Candidates to Fill Your Roles

Workforce Therapy Files

File 14:  In today’s file, the team discusses ways to overcome workforce gaps by attracting workers from non-traditional sources.  As the needs of your organization evolves, finding enough of the right candidates may be more challenging than it needs to be.  This file will offer some ways for you to identify and engage the marketplace. Jamie begins with a question/comment from a listener who brings up the point that there are more job openings than there are people to fill them in Kentucky (and other states).  In particular, the listener mentioned the metals companies...

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Walking the Tightrope of Talent Attraction show art Walking the Tightrope of Talent Attraction

Workforce Therapy Files

File 13:  In today’s file, the team focuses on the topic of talent attraction.  The environment has evolved and so has the way successful companies plan for success as it relates to recruiting and staffing their organizations.  Remember, there are compliance issues you should consider when promoting your job openings.  Are you ready to compete for your next, new hire? Look How Far We’ve Come Molley begins by describing how a call center she worked for attracted candidates, back in the day.  They posted openings in the Help Wanted section of the newspaper.  The...

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The Importance of Employer Branding show art The Importance of Employer Branding

Workforce Therapy Files

File 12:  In today’s file, the team dives into the importance of employer branding.  How does this fit in to a podcast that’s generally about recruiting, staffing and HR?  Simple.  If you want to attract quality employees, company leaders need to understand how their organization is viewed by the general public.  Is it a brand people want to associate with or are there negative connotations about the organization and its work environment?  If it’s the latter, there’s a direct connection between employer branding and its ability to effectively manage its...

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Breaking Up Is Hard To Do show art Breaking Up Is Hard To Do

Workforce Therapy Files

File 11:  In today’s file, the team dives into the topic of terminations.  Breaking up is hard to do, but it doesn’t have to be for either the employee or the manager delivering the news.  The key is to do it with dignity. Molley and Jamie begin with comments about how they’ve been in situations involving a decision to terminate an employee and how stressful the entire situation can be.  In situations involving a lack of performance, the separation should never come as a surprise to that individual.  However, when there are unforeseen layoffs, business closings...

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Recruiting Begins with Retention (Part 3 of 3) show art Recruiting Begins with Retention (Part 3 of 3)

Workforce Therapy Files

File 10:  In today’s file, the team wraps up a 3-part series focusing on how Recruiting Begins with Retention.  The discussion focuses on your employees who have been with you for 3 years and longer.  We’ll refer to them as “The Eddies.”  They are your “Steady-Eddies.” the team discussed those 0-6 month employees (“the Excitables”).  , the focus was on the six-month to 3-year employees (“the Evolvers”). Jamie begins by explaining that the Eddies, in part because of their tenure, are focused on how the organization is operating.  They are the...

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Recruiting Begins with Retention (Part 2 of 3) show art Recruiting Begins with Retention (Part 2 of 3)

Workforce Therapy Files

File 9:  In today’s file, the team continues a 3-part series focusing on how Recruiting Begins with Retention.  The discussion focuses on your employees who have been with you for 6 months to 3 years.  We’ll refer to them as “The Evolvers.” Jamie begins with a quote from Fortune magazine regarding why employees leave during the first 6-12 months.  Some of these reasons can be restated to include:         Feeling out of sync         Not understanding how they impact the company      Realizing their...

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Recruiting Begins with Retention (Part 1 of 3) show art Recruiting Begins with Retention (Part 1 of 3)

Workforce Therapy Files

File 8:  In today’s file, the team begins a 3-part series focusing on how Recruiting Begins with Retention.  The discussion focuses on “The Excitables.”  These are employees who have been with you for 0-6 months.  The needs of this particular group are different, and so are the reasons they may decide to leave. You Only Have One Chance to Make a Positive First Impression Jamie begins by asking, “What was your WORST first day like?”  Jason immediately recalls a summer job he had, during college, on a hog farm.  It was a large farm with 1,000...

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Getting Help with Your Recruiting and Staffing Objectives show art Getting Help with Your Recruiting and Staffing Objectives

Workforce Therapy Files

File 7:  In today’s file, the team focuses on you when it comes to getting help with your recruiting and staffing objectives.  It can feel overwhelming.  It’s often like you’re just climbing uphill without the proper resources.  Jamie begins the discussion by describing why she quit going to conferences, early in her career.  The speakers didn’t really seem to understand or remember what it was like at the ground level.  So, what’s the answer, how do you seek and ask for help? Jason approaches this from a marketing perspective.  Rather than...

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Understanding What the Labor Statistics Indicate show art Understanding What the Labor Statistics Indicate

Workforce Therapy Files

File 6:  In today’s file, the team digests the latest Bureau of Labor Statistics numbers and their impact on recruiting and economic standpoint.  Why are they important and what difference do they actually make?  For reference: Jason begins with a brief explanation.  The monthly jobs report is a combination of narrative and tables intended to help individuals, businesses and other organizations to monitor the labor market.  This information assists in planning, forecasting and modeling for a variety of purposes. In this report, the number of new jobs created was...

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More Episodes

File 1:  We’re excited to launch our Workforce Therapy Files Podcast!  We thought it would be best to give you a brief, behind the scenes introduction to how this podcast concept evolved.  We’re actively work in the recruiting and staffing space.  Our conversations will benefit any business leader or HR professional challenged with building the right team, while managing large staffing requirements on a tight implementation schedule.  Oh, and it might be a good idea if you knew a little about the 3 of us, as well.

Who Are These Professionals?

Jamie Swaim, SPHR – Founder of Parcel, a team of HR consultants.  She’s worked in human resources for over 23 years.  She’s been involved in the entire HR lifecycle from pre-hire to retire.  Her experience involves working with a range of businesses from start-ups to Fortune 5 organizations. 

Molley Ricketts - CEO & Founder, Incipio Workforce Solutions.  Incipio partners with companies for recruitment and retention efforts.  She’s spent over 25 years in recruiting.  She’s worked in compliance-oriented industries such as banking, down to third-party recruiting for the small business owner. 

Jason Heflin – Owner, Crowd South.  Crowd South is a marketing agency heavily focused on workforce solutions and employer branding solutions.  Recruiting teams aren’t trained to be marketers, so this creates an inherent gap between the target audience and the company attempting to effectively recruit from that audience.  They have a successful record of working with Fortune 500 and Fortune 100 companies to help them to achieve their recruiting and staffing objectives.

What Inspired the Idea of Launching a Podcast?

Jason explains how the three of us have a solid track record of partnering together on various client projects.  Sometimes the group works together, while other engagements may not involve all of us.  What we realized is that we are encountering organizations with common challenges.  We bring a tremendous level of experience and perspectives often leading to effective solutions for our clients.  Based on this realization, we decided to bring it together in a podcast format to share information, tips and advice and third-party perspectives.  The idea is to provide some guidance, as well as an opportunity to lay the foundation for a conversation with prospective clients.

What’s Behind the Title, Workforce Therapy Files?

We understand how frustrating many HR-related challenges can be, because we actively work in this space.  We want the episodes to provide “therapy” for those who are feeling overwhelmed.  Sure, it’s a little tongue and cheek, but it’s real, right? 

For those trying to recruit and hire hundreds or thousands of new employees and building retention programs, there’s not simply a formula.  Maybe, you’re feeling as if you’re left to figure it out on your own.  We going to help by sharing the knowledge we’ve developed over the years.

Does It Feel Like the Fight of Your Life?

Jamie recounts how exasperated an HR professional felt in describing her current assignment.  It sounded great at the outset, but this individual quickly learned that the tasks and expectations were going far beyond the picture originally painted.  This person was at her wits end just trying to keep up with the day-to-day grind of her role and the environment. 

Spending 70-80% of your awake hours at work can be emotionally draining.  If we can provide a path to improving the candidate and employee experience, it has a direct impact on those individuals and our communities. 

The Problem May Not Be What You Think It Is

Molley describes how easy it is to focus on an arbitrary metric, rather than fully breaking down the actual needs and understanding how to best satisfy those company requirements.  She comments on how it may a deeper issue that’s actually driving the problem set that needs to be addressed.

For instance, could it be something within the company culture that’s driving turnover?  What’s the cost to the bottom line if it’s not effectively addressed?  You may benefit from a different perspective enabling you to uncover a better way to reach a solution. 

The market itself has evolved.  How you hired in the past may not be effective in today’s environment.  Mid-level managers and below may pursue multiple opportunities, simultaneously.  If your process isn’t efficient, you could easily lose out on the chance to hire a particular individual.  There are processes, tools and technologies available to make your communication flow much more in tune with the expectations and needs of today’s prospective employees.  You have to engage early and consistently.  We can help you to do that sooner rather than later.

Is Your Company Ready?

There are many situations in which the team is assigned to manage aggressive recruiting and hiring goals, but the company hasn’t adequately provided the right tools to achieve these goals.  Ensuring the proper strategy has been built, before the initiative is launched, is often overlooked.

As this podcast evolves, you’ll hear us talk about metrics and performance, but we’re also going to focus on the overall experience, employee/candidate sentiment, the impact the challenge has on those who are tasked with implementing these recruiting, hiring and retention programs.  Do they have the proper tools, budgets and/or constraints, as well as expectations?

What’s the Real New Hire Journey?

Focusing on those critical first few days after the new hire steps into the role is a key activity.  What made them take the initial step to apply for the position?  How did you curate that communication?  Are you delivering on the promises that were inherent in those conversations about culture, roles and responsibilities, and other expectations? 

It Doesn’t Have to Feel This Way

In closing, Jamie comments about how she’s looking forward to helping HR professionals get back to what made the role so much fun, in the first place.  That’s much better than the state of mind she typically encounters; namely, exhaustion.  It’s not supposed to feel like you’re in the fight of your life.  As she says, “Connecting people with awesome opportunities is supposed to feel pretty magical.” 

So, there it is.  That’s what the Workforce Therapy Files, an Employer Solutions Podcast, is all about and why we want you to follow along with us.  We’re three different professionals with our own unique experiences and perspectives.  We’re going to bring it all together, along with a little irreverent humor, because sometimes, you just have to laugh about it.

Need Help Supporting Your Company’s Recruiting and Staffing Goals?

We’re here to help.  You can contact us via our individual websites, depending on your specific needs or questions:

·      Jamie Swaim, SPHR – www.ParcelKnows.com

·      Molley Ricketts – www.IncipioWorks.com

·      Jason Heflin – www.CrowdSouth.com

 

We hope you found this episode insightful and helpful.  Thank you for listening!