Rebranding for Success: Matt Green’s Journey with Blue Duck Lawn Care Ep. #304
Release Date: 01/29/2025
Fix This Before it Costs You Sales Ep. #323
Profits with Pajak
In this episode of Profits with Pajak, I share a real-life conversation with a potential client that completely reshaped how I think about my sales process. She was confused about pricing, unsure about our services, and hesitant to commit. By the end of our call, she was ready to prepay for the season. The key lesson? It’s not the customer's fault if they don’t understand what we do, it’s ours. I break down how we can proactively educate clients, reduce friction, and close more deals without spending 35 minutes on every call. Listen in as I challenge you to rethink your customer...
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Family Q&A Takeover: With Special Co-Host Claire Ep. #322
Profits with Pajak
Join me, John Pajak, on a special edition of Profits with Pajak featuring my daughter, Claire, as we tackle questions directly from you, our listeners! In this unique father daughter Q&A session, we delve into the challenges and triumphs facing green industry professionals. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Upcoming Events: Training and Courses Budgets, Breakevens, and Bottom Lines™ Workshop John Pajak’s exclusive system is designed to help you avoid...
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Prepping for Profit: Organize Your Business Before the Spring Rush Ep. #321
Profits with Pajak
In this episode of Profits with Pajak, we explore key strategies for effectively managing the backend tasks of your lawn care business before the busy spring season. Learn how updating insurance, streamlining estimates, and prioritizing tasks can prevent overwhelm and set your business up for profitability and peace of mind. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Upcoming Events: Training and Courses Budgets, Breakevens, and Bottom Lines™ Workshop John Pajak’s exclusive system is...
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Knowing When to Step Away When Negativity is Holding You Back Ep. #320
Profits with Pajak
In this episode, we explore the challenges of dealing with negativity from close relationships that don’t align with your business vision. Discover how to spot draining influences, set healthy boundaries, and know when separation might be the best option. With real-world advice on replacing negative influences with encouraging communities, you’ll learn how to safeguard your success and well-being as you pursue your entrepreneurial goals. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser....
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That Time a Cold Caller Blew His Shot in 2 Minutes and 23 Seconds Ep. #319
Profits with Pajak
In this episode of Profits with Pajak, John shares a frustrating cold call fiasco and highlights the critical mistakes that instantly kill trust—from mixing up phone numbers to pushing way too hard for personal information. Learn the best practices of cold calling, discover how to spot red flags in a sales pitch, and hear about alternative approaches that center on your prospect’s business needs, not just a sale. Whether you’re making calls or screening them, this episode shows you how to navigate the dos and don’ts of cold calling. Comments and Questions are welcome. Send...
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Stay Covered, Stay Profitable: Why Insurance Matters for Lawn Care Pros Ep. #318
Profits with Pajak
In this episode of Profits with Pajak, we explore why having the right insurance coverage is crucial for protecting your green industry business. From general liability to worker’s comp, discover which policies you need and the common mistakes to avoid. We’ll also share real-life examples of how proper coverage can save you from costly setbacks. Tune in to learn how to evaluate your insurance needs, safeguard your finances, and keep your business growing. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into...
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The Price Is Right—When You Know Your Overhead Ep. #317
Profits with Pajak
In this episode of Profits with Pajak, John addresses the fear of ‘pricing yourself out of the market’ and why doing work at or below break-even can be a fast track to stress and losses. He shares personal stories of underbidding disasters, tackles the pitfalls of cheap competitors, and provides actionable tips on overhead reduction and value-added service. Learn how tools like Yardbook and John’s Budgets, Breakevens, and Bottom Lines™ Workshop can empower you to price confidently and profitably this season. Comments and Questions are welcome. Send to Episode Links:...
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Faith in Action: John 3:16 and the Heart of a Profitable Business Ep. #316
Profits with Pajak
In this faith-focused episode of Profits with Pajak, we explore how the powerful message of John 3:16 can inspire business owners to cultivate a spirit of generosity, prioritize relationships, and persevere through challenges. Learn how to build lasting customer loyalty and maintain profitability by aligning core values with sound financial strategies. If you’re ready to balance faith, service, and profit, this episode is for you! Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Upcoming...
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The Right Time to Hire: Balancing Workload, Quality, and Profit Ep. #315
Profits with Pajak
In this episode of Profits with Pajak, we tackle one of the most crucial decisions for any lawn and landscape business owner: when and how to hire new employees without hurting profitability. We’ll show you how to identify key indicators that you need more help, calculate the true cost of adding staff, navigate legal requirements, and build a powerful onboarding process. If you’re looking to scale your team for steady, profitable growth, this episode is a must-listen! Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and...
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Beyond the Purchase Price: Mastering Equipment Cost Recovery Ep. #314
Profits with Pajak
In this episode of Profits with Pajak, we explore how to properly account for the total cost of equipment—from zero-turn mowers to excavators—by factoring in both purchase and operating expenses. Learn how to break down fuel, maintenance, and depreciation so you can price your services with confidence and protect your profit margins. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Upcoming Events: Training and Courses Budgets, Breakevens, and Bottom Lines™ Workshop John Pajak’s...
info_outlineIn this episode of Profits with Pajak, I’m joined by Matt Green from Blue Duck Lawn Care to talk about how rebranding completely transformed his business and set the stage for incredible growth. Matt opens up about one of the hardest but most rewarding lessons he’s learned: trusting his team and letting them do their jobs without hovering. We dive into the challenges and rewards of rebranding, the mindset shift that comes with stepping back, and how empowering your team can lead to real, sustainable success. This is a conversation packed with insights you won’t want to miss!
Comments and Questions are welcome. Send to [email protected]
Episode Links:
Apple Podcast Listeners- Copy and paste the links below into your browser.
Upcoming Events:
Lawn Care Life Conference
Get ready for an event that will energize and inspire your lawn care business—it's the Lawn Care Life Conference, happening February 21-22, 2025, at the stunning Mathews Manor in Springville, Alabama!
This two-day experience brings together the industry's brightest minds, including Brandon Gray, Andy Mulder, Allyn Hane, Jason Creel, and Paul Jamison. Whether you're looking to sharpen your marketing, master pricing, or scale your operations, you'll walk away with practical strategies and fresh ideas to fuel your success.
From hands-on equipment demos to exclusive giveaways, and countless opportunities to connect with other passionate professionals, this is more than a conference—it’s an experience. Want to elevate your day? VIP tickets include perks like priority seating, professional headshots, and exclusive merchandise.
Seats are limited, so grab your ticket now at lawncarelife.com and be part of something extraordinary!
https://www.lawncarelife.com/
Training and Courses
Budgets, Breakevens, and Bottom Lines™ Workshop
John Pajak’s exclusive system is designed to help you avoid common failures and achieve your business’ financial goals to be profitable and scale your business.
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Yardbook Training Workshops
Learn one-on-one with John Pajak to use Yardbook like a pro to streamline your business and make more money!
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The Hardscape Academy In-Person Training
Learn step-by-step with Caleb and Brittany Auman and their team of Master Hardscape Professionals at the legendary Auman HQ. You’ll get two days of instruction in a small group setting from industry experts. Training will cover how to install pavers, how to install retaining walls, basic budgeting, paver patio estimation, cutting curves, and more! Get hands-on experience for you or your crew and ascend to new levels of production.
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