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He Makes Millions With Tequila, SEO & IPOs (From $0 to NASDAQ)

Agency Excellence Podcast

Release Date: 06/20/2025

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Agency Excellence Podcast

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Agency Excellence Podcast

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🎯 How Do You Scale an SEO Agency in the Age of AI? In this episode, we sit down with Chris Raulf, founder of Boulder SEO Marketing, a 15-year-old agency that’s grown from local clients to a global footprint—powered by smart positioning, AI-assisted strategies, and a unique methodology called Micro SEO Strategies. Chris reveals what most SEO experts still don’t understand about Google's algorithm, how to balance operations vs. growth, and why AI is turning traditional SEO on its head. Whether you’re an agency founder, content strategist, or just tired of SEO guesswork, this episode...

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He Makes Millions With Tequila, SEO & IPOs (From $0 to NASDAQ) show art He Makes Millions With Tequila, SEO & IPOs (From $0 to NASDAQ)

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Sean Dollinger, the CEO of LQR House (NASDAQ: LQR), is building one of the most innovative alcohol e-commerce empires—and he’s doing it with elite SEO, wellness branding, and strategic IPOs. In this episode, Sean shares how he built a tequila brand that beats Wikipedia in Google rankings, partnered with high-retention DTC startups, and took not one but two companies public. He also breaks down how wellness is at the core of everything—even spirits—and why performance, brand stickiness, and profit-first thinking are the future of e-commerce. 🔑 Key Insights from This Episode: 💡 Why...

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Sean Dollinger, the CEO of LQR House (NASDAQ: LQR), is building one of the most innovative alcohol e-commerce empires—and he’s doing it with elite SEO, wellness branding, and strategic IPOs.

In this episode, Sean shares how he built a tequila brand that beats Wikipedia in Google rankings, partnered with high-retention DTC startups, and took not one but two companies public. He also breaks down how wellness is at the core of everything—even spirits—and why performance, brand stickiness, and profit-first thinking are the future of e-commerce.

🔑 Key Insights from This Episode:

💡 Why SEO Beats Ads for Scalable Growth Sean explains how LQR House ranks above Wikipedia for competitive keywords like “tequila”—and how that strategy beats paid ads long term. 
📈 From DTC to NASDAQ: How to IPO as a Startup Learn what founders need in place to go public (and avoid the massive costs if you’re not ready yet).
🥂 Swell Tequila’s Growth Engine Why their proprietary tequila brand is thriving through community, taste, and zero-sugar formulations.
💰 Why Sean Only Works With Profitable, Mission-Driven Brands His filter for partnering with brands doing good—and doing it with margin.
🧠 Founder Fitness & Mental Discipline Sean’s personal story of losing 60 lbs., building muscle, and managing a 4 a.m. hustle while raising kids and leading a public company.

📚 Resources & Links:
🔗 Partner With Sean & LQR House → https://lqrhouse.com/
🔗Connect with Sean on LinkedIn: https://www.linkedin.com/in/sean-dollinger/ 

🎯 Ready to scale your brand with proven eCommerce & SEO experts?

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