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How To Leverage Success To Keep Wining with Lisa Simonson

Ben Reinberg: I Own It

Release Date: 10/25/2024

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In this episode of I Own It, Ben Reinberg delves into the art of leverage with guest Lisa Simonson, a powerhouse in residential real estate. Lisa shares her insights on how she leverages past successes, strategic networking, and her global network to create unmatched value in the competitive world of high-profile real estate.

Ben and Lisa discuss practical definitions of leverage, sharing personal stories and professional strategies that highlight the power of using relationships, results, and reputation to build influence. Ben also offers listeners advice on how to apply these principles, asking tough questions about ethics, confidentiality, and using leverage responsibly.

Key Takeaways:

Defining Leverage - Lisa explains her approach to leverage, emphasizing how each success builds her reputation and market influence.
Strategic Networking - Lisa stresses the value of focused networking, particularly in high-value markets, to amplify her reach without sacrificing time.

Using Success as Leverage - Lisa talks about how she takes every record-breaking deal as an opportunity to inform potential clients and build excitement around her services.

Organic Global Reach - With her international background, Lisa has created a global network that supports her work. She shares how cultural connections bring natural business opportunities.

Power of Publicity - Lisa and Ben discuss the importance of becoming a known expert through media, appearances, and publications, transforming industry recognition into ongoing opportunities.

Balancing Leverage and Confidentiality - Lisa shares real examples of when discretion is necessary, especially when working with high-profile clients. Ben challenges listeners to evaluate their own practices around client confidentiality.

Investing in Health for Mental Edge - As a former fitness professional, Lisa reveals how her daily workouts keep her mentally strong and resilient, key traits she considers essential for managing demanding clients and complex deals.
The Limits of Leverage - Lisa and Ben discuss the fine line between ethical leverage and overstepping boundaries, especially when dealing with sensitive client information.

Memorable Quotes:

“Leverage is more powerful than money. Knowledge, relationships, and reputation are your greatest tools.” - Ben Reinberg

“Every success gives you leverage, but it’s not just about winning; it’s about amplifying the win.” - Lisa Simonson

"Use leverage, but never at the cost of trust." - Ben Reinberg

Are you ready to unlock the power of leverage in your life? To get Ben’s exclusive guide on "Seven Crucial Lessons from a Billion-Dollar Real Estate Investor," text LEVERAGE to 312-663-8411.

Tune In Next Week:
Join us as Ben welcomes another influential guest to discuss growth strategies, personal resilience, and the art of maximizing opportunity in real estate and beyond.