Obsessed With The Start - Addicted To The Finish Line - Larry Namer
Release Date: 05/23/2025
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info_outlineIn this captivating episode, Ben Reinberg sits down with media mogul Larry Namer, co-founder of E! Entertainment Television, to explore how obsession transformed a Brooklyn kid working in underground cable lines into a global icon in the entertainment industry.
Larry pulls back the curtain on the origins of E!, the risks and rewards of bringing in investors, the power of picking the right partners, and his pivot from Hollywood to a global pop culture obsession. You’ll hear untold stories—from launching shows with no budget to writing a sitcom for Chinese national TV viewed by over a billion people.
But this isn’t just about entertainment—it’s a masterclass in how obsession, resilience, and vision can build billion-dollar brands, fuel global expansion, and redefine personal legacy.
Key Takeaways:
The Power of Obsession: Why obsession is a driving force behind Larry’s relentless innovation in media.
Picking the Right Partners: The lesson Larry learned the hard way when expanding E! Entertainment.
How to Build Global Relevance: From the U.S. to China to Africa—Larry's blueprint for thinking beyond borders.
Hollywood Lessons for Entrepreneurs: Why the glitz fades but strategy, discipline, and grit endure.
Creating Leverage Through Talent: How spotting rising stars (like Howard Stern and the Kardashians) helped scale his empire.
Highlights:
00:03:40 – Larry on early cable days and becoming the youngest GM in cable
00:15:20 – Why he regrets certain investment partners at E!
00:27:10 – Natasha Graziano’s obsession and what makes a breakout talk show host
00:39:05 – His sitcom in China and becoming the first American writer to air on national TV
00:52:30 – Larry’s take on Africa, Vietnam, and the Middle East as rising content markets
01:05:50 – Advice to young entrepreneurs: “Find something you're good at and make it your passion.”
Mentioned in This Episode:
Larry’s new book: Off Script: Recipes for Success
Natasha After Dark – upcoming talk show
Alliance CGC – invest with us
Larry Namer’s story proves that obsession is not madness—it’s fuel. When paired with discipline and vision, it builds empires. This episode is a wake-up call for anyone sitting on an idea, waiting for perfect timing. Start now. Stay obsessed.
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