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E84: Victoria Pelletier: Creating Lasting Impact Through Personal Branding

ThriveMore with Roger Martin: Business, Health, & Wealth

Release Date: 06/19/2024

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More Episodes

In this episode, Roger sits down with Victoria Pelletier, a seasoned corporate executive, board director, public speaker, and bestselling author of Influence Unleashed. The discussion begins with answering the essential question: Is personal branding narcissism or a necessity in today's business world? Victoria delves into her rapid career progression, sharing how she became a COO at 24 and a CEO at 41. Her journey highlights resilience, starting from working at a young age to climbing corporate ladders while leveraging confidence and authentic leadership. Victoria emphasizes the importance of personal branding, providing a four-step process to develop and grow one's brand, focusing on subject matter expertise, personal passion, unique value proposition, and legacy.

In addition, Victoria talks about the no-excuses mindset, whole human leadership, and the significance of leading with transparency and empathy. Sharing personal stories of overcoming trauma and adversity, Victoria underlines how these experiences fuel her professional drive and leadership style. The episode concludes with practical advice for young professionals and entrepreneurs on fast-tracking their careers by embracing Lifelong learning, resilience, and effective personal branding. Take advantage of this deep dive into actionable strategies for professional and personal growth. Tune in to learn how to build a personal brand that can lead to greater business success and personal fulfillment.

​​Topics Include:

  • Forging a Lasting Legacy Through Branding
  • Victoria's Personal Story of Resilience
  • Understanding Whole Human Leadership 
  • Unpacking the No Excuses Mindset
  • Sound Advice For Young Professionals 

Victoria’s Book Recommendation: 

Freakonomics: A Rogue Economist Explores the Hidden Side of Everything


Connect with Victoria:

Website

Book

LinkedIn

Instagram


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Produced By: Social Chameleon