Episode 412: From Attraction to Retention: Building Client Loyalty Through a Mastermind Group with Jay Fairbrother
Release Date: 11/04/2024
Episode 437: The Secret to Creating Powerful Strategic Partnerships With Marie Mack
Amplify Your Success
Strategic partnerships can be a valuable strategy to open doors to new lead sources. When a peer refers an ideal client to you, it often speeds up the time from lead to purchase. So imagine how powerful it would be to have those referrals come in bulk with hundreds if not thousands of leads arriving in your inbox on a regular basis? Even though you recognize how valuable it can be, chances are this goldmine is untapped in your business. Maybe you don’t have clarity on how to initiate these relationships. Sometimes you’ve been burned and don’t know who you can trust. You’re definitely...
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Episode 436: Behind the Scenes: How Authority Accelerator Helps You Attract Clients Faster
Amplify Your Success
You’ve heard you need to be visible to attract a steady stream of clients, right? Spending time being visible when it doesn’t produce quality results is sooo frustrating. And if you are seeing prospects coming in, are they recognizing your value and quickly saying YES to working together? One of the most common mistakes experts make when it comes to visibility is jumping straight into getting booked on podcasts without having critical components like a compelling topic, Lighthouse Message™ strategy, and a client conversion system. And for many talented entrepreneurs who...
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Episode 435: Optimize Your Podcast with a Powerful Lead Generation Strategy
Amplify Your Success
Just because you host your own podcast, doesn’t mean it’s going to attract clients right away. A podcast is a powerful platform to share a valuable message, but there are many key factors to transforming your show into a powerful client magnet. If you are facing the challenge of making your podcast the top of your sales funnel but not seeing results, this episode is for you. Eavesdrop on episode 435 of Amplify Your Success Podcast as Melanie Benson does an On Air Coaching Monetization session for Hope Pedraza. Hope is determined to make her podcast shine as the cornerstone of her client...
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Episode 434: Overcome Fear Through Science and Spirit with Tracy Litt
Amplify Your Success
When you're facing a major life change, it’s pretty common to feel overwhelmed. Change can surface massive fear and uncertainty that can become paralyzing, and make taking bold, transformative steps feel out of reach, leaving you to wonder if you're really ready for what’s next. But what if fear isn’t the enemy? What if it’s actually a misunderstood ally just waiting for a new perspective? In episode 434 of the Amplify Your Success Podcast, Tracy Litt, a teacher of science and spirituality and the founder of The School of Becoming, joins host Melanie Benson to explore how to change...
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Episode 433: How to Land Your Next 10 Podcast Guest Interviews
Amplify Your Success
What if you could land your next 10 podcast guest expert appearances without paying for expensive booking services and or relying on your VA to figure it out? Many experts struggle to get booked on podcasts because they don’t *really* understand what show hosts are looking for, often relying on outdated methods or using agencies that have a “spray and pray” approach to bookings. For over a decade, I’ve used a strategic visibility strategy to land high-quality guest appearances that keep guest appearance invitations rolling into my inbox – without costing me a dime. Inside...
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Episode 432: How to Transform Social Media Views Into Paying Clients with Cathy Johnson
Amplify Your Success
Are you ready to find out if your content is getting you ‘friend zoned’ or ensuring you are an in demand expert? So many experts and coaches find themselves frustrated with a common challenge: creating content that goes beyond a few likes and comments so your posts get leads raising their hands for your solution. There's a significant distinction between creating content for views and crafting it for client attraction, particularly on platforms like Instagram where algorithms constantly shift. If you want to become an in-demand expert that converts more clients and transitions Instagram...
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Episode 431: 3 Non-Negotiables to Ignite Your Client Growth Engine with Christine Campbell Rapin
Amplify Your Success
When you’ve invested years into creating must-have offers and perfecting your craft, yet your client growth continues to be sluggish, you might begin to wonder what secret strategy you are missing. It’s frustrating—watching others grow while you’re stuck in the same cycle, relying on the occasional referrals, wondering why new prospects aren’t reaching out. The truth? Your business isn’t broken—you just need a better client engine for growth. In episode 431 of Amplify Your Success Podcast, Christine Campbell Rapin breaks down the myths of complex business growth and...
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Episode 430: The #1 Overlooked Brand Differentiator That Attracts Ideal Clients
Amplify Your Success
When your brand positions you as the only choice, clients stop asking how much and they start saying, “how do I sign up?” That’s the power of this often overlooked brand positioner – your unique energy. When you sound just like your competitors, your audience can easily get confused. They will “price shop” or respond to the flashiest marketer. But when your authentic self shines through the noise, your brand becomes compelling and irresistible, positioning your offers to stand out because of your “secret sauce.” Today, I dive deep into the concept of differentiation and...
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Episode 429: How To Host Transformational Business Retreats That Shift The Field with Darla LeDoux
Amplify Your Success
Hosting an in-person retreat is one way to make a greater impact with your clients, but many event hosts make a common mistake with how they design their events. Instead of focusing on the elements that produce transformation, they get caught up in a lot of little details that don’t shift the field. In this episode 429 of Amplify Your Success Podcast, Darla LeDoux joins host Melanie Benson to share her insights on developing and running impactful retreats that focus on energy transformation. As an expert in creating retreats that shift the field, she unravels the concept of trusting and...
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Episode 428: Sales Calls That Convert: The 3-Step Sales Call System That Enrolls Without Being Pushy with Erin Davis
Amplify Your Success
What if you could have more premium sales calls - without feeling pushy or salesy? Many service professionals struggle with enrolling clients because their sales conversations lack the necessary elements to guide a prospect to a confident yes (without using emotional manipulation, scarcity and hard selling techniques). The typical roadblock is not having a systemized approach that nurtures the lead, builds rapport, and informs the potential client why you are the only choice, before they ever get to your appointment. Without this process in place, sales calls can feel awkward, and...
info_outlineWhat if you could keep your clients engaged, loyal and paying for at least three years, instead of struggling with a revolving door of short-term clients?
For many entrepreneurs, retention can be a significant challenge, and end up chasing more clients instead of relying on consistent revenue. The answer might lie in hosting mastermind groups, which elevate the traditional group coaching model by fostering a deeper synergy amongst participants. Masterminds provide a transformative environment where peer learning, collaboration, and support come together to create more value than typical coaching sessions.
In episode 412 of Amplify Your Success Podcast, Jay Fairbrother joins me to reveal the power of masterminds for long-term client retention and business growth. Jay, a seasoned business coach and mastermind facilitator, shares his insights on selecting the right participants, creating impactful group dynamics, and establishing a supportive "container" for collaboration.
Tune in to discover how implementing a mastermind can lead to a more stable and prosperous business.
Key Takeaways:
06:12 Jays surprising experience of ‘finding his tribe’ and how masterminds helped him grow a $10M company.
11:40 How masterminds began, what they are and how they benefit business owners.
13:56 Why you can’t copy someone else’s mastermind, but create one that is uniquely you, to get impact and results.
15:02 Two key factors in creating a mastermind that drives real results (and I share a huge mistake and lesson I learned years ago).
21:06 Defining what ‘high ticket’ masterminds actually are.
23:17 How mindset and perceived value play a critical role in pricing, even when experience and credibility are equal
23:58 Where the true value of a mastermind lies regardless of initial success or pricing.
27:03 What motivates people to stay in a mastermind long term.
28:51 Jays concept of fewer clients, better clients, and longer term clients and how to achieve it.
Resources Mentioned in This Episode:
- Are you ready to have a mastermind? Get Jay’s FREE Mastermind Readiness Score here
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Learn how successful experts like Tony Robbins, Jeff Walker, & Lisa Sasevich have scaled their businesses and created a MASSIVE impact for their clients. Grab Jay’s Free Mastermind PDF & Training
- FREE DOWNLOAD: Get my proven 7 Step Framework to Borrow Million-Dollar Visibility Streams to Exponentially Grow Your Business.