Authenticity is Addictive
Hey Authenticity Addicts, I’m opening up slots for the C.R.A.V.E. Factor, my signature Brand Strategy Intensive, now available in two different flavors. Your brand strategy is the internal standard you set as a company for differentiation, consistent customer engagement, and staying on track as you work towards clearly defined objectives. It’s your source of truth for the creation of your marketing plan, your messaging, and your business development goals. In other words, your brand strategy is the tool that ensures you’re fulfilling your purpose as a business and your promises to...
info_outlineAuthenticity is Addictive
Hey Authenticity Addicts, I’m opening up slots for the C.R.A.V.E. Factor, my signature Brand Strategy Intensive, now available in two different flavors. Your brand strategy is the internal standard you set as a company for differentiation, consistent customer engagement, and staying on track as you work towards clearly defined objectives. It’s your source of truth for the creation of your marketing plan, your messaging, and your business development goals. In other words, your brand strategy is the tool that ensures you’re fulfilling your purpose as a business and your promises to...
info_outlineAuthenticity is Addictive
Hey Authenticity Addicts, I’m opening up slots for the C.R.A.V.E. Factor, my signature Brand Strategy Intensive, now available in two different flavors. Your brand strategy is the internal standard you set as a company for differentiation, consistent customer engagement, and staying on track as you work towards clearly defined objectives. It’s your source of truth for the creation of your marketing plan, your messaging, and your business development goals. In other words, your brand strategy is the tool that ensures you’re fulfilling your purpose as a business and your promises to...
info_outlineAuthenticity is Addictive
Hey Authenticity Addicts, I’m opening up slots for the C.R.A.V.E. Factor, my signature Brand Strategy Intensive, now available in two different flavors. Your brand strategy is the internal standard you set as a company for differentiation, consistent customer engagement, and staying on track as you work towards clearly defined objectives. It’s your source of truth for the creation of your marketing plan, your messaging, and your business development goals. In other words, your brand strategy is the tool that ensures you’re fulfilling your purpose as a business and your promises to...
info_outlineAuthenticity is Addictive
Hey Authenticity Addicts, I’m opening up slots for the C.R.A.V.E. Factor, my signature Brand Strategy Intensive, now available in two different flavors. Your brand strategy is the internal standard you set as a company for differentiation, consistent customer engagement, and staying on track as you work towards clearly defined objectives. It’s your source of truth for the creation of your marketing plan, your messaging, and your business development goals. In other words, your brand strategy is the tool that ensures you’re fulfilling your purpose as a business and your promises to...
info_outlineAuthenticity is Addictive
Hey Authenticity Addicts,I’m popping in with a couple of quick announcements. The first one is that my team and I will be taking a much deserved break from now through the end of January 2022. I’m looking forward to bringing you more amazing content and expert interviews when we’re back in the studio. In the meanwhile, I’ll be spending my time in front of my fireplace in my rose gold robe, with a ridiculously tall stack of good books, and a steaming hot cup of chai. If you’re feeling heartbroken by the thought of going without new episodes of Authenticity is Addictive for a couple of...
info_outlineAuthenticity is Addictive
“The streetwise definition is the brand is what someone says about you when you're not in the room. But what it really is, is what you tell people to say about you when you're not in the room.” - Nicole Morton Authenticity is Addictive 016: How to Turn the Messy Moments of Your Life into a Story Worth Sharing Do you have a sinking feeling that there’s a missing piece to your business? If so, you’re probably right, and I’m willing to bet that it’s a brand strategy. This is one of the most valuable and most overlooked tools you need to build a healthy, sustainable business. On...
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“When you open up and share the cringy, messy moments of your life, it gives the other person permission to open up and share their messy moments.” - Ash Chow Authenticity is Addictive 015: How to Turn the Messy Moments of Your Life into a Story Worth Sharing One of the major mistakes you can make when building your personal brand is creating an image of yourself that has nothing to do with who you really are. Real life can be messy, and those vulnerable moments can be the source for your most powerful messages. On today’s show, Ash Chow tells us about how she used one of her most...
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“The more money someone is paying you, the less interested they are in how you do things. Your content needs to answer the questions that matter: ‘Can you do this, and do you have a process for it?’” - Esai Arasi Authenticity is Addictive 014: The Introverted Service Provider’s Guide to Dominating Social Media Social Media can be an excellent place to show up authentically so that you connect with your dream clients. But for introverted service providers, managing your social media marketing on top of your client work can feel intimidating. On today's episode, Social Media...
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“We need to know so much more about ourselves to be able to make a real go of business and to really make the impact we want.” - Chantelle Andercastle Authenticity is Addictive 013: Cultivating a Holistic Business Mindset Your concept about how business works has a massive impact on your ability to foster sustainable growth. Your business consists of interdependent systems, so your approach to business development must be holistic. In this episode, Chantelle Andercastle shares her own journey of learning to think holistically about her business, and how she equips her clients to develop...
info_outlineHey Authenticity Addicts,
I’m popping in with a couple of quick announcements.
The first one is that my team and I will be taking a much deserved break from now through the end of January 2022. I’m looking forward to bringing you more amazing content and expert interviews when we’re back in the studio. In the meanwhile, I’ll be spending my time in front of my fireplace in my rose gold robe, with a ridiculously tall stack of good books, and a steaming hot cup of chai.
If you’re feeling heartbroken by the thought of going without new episodes of Authenticity is Addictive for a couple of weeks, be of good cheer, my friend. I will still be publishing the newsletter so that you can hear about all the behind-the-scenes happenings. If you still aren’t subscribed to the newsletter, visit tiffanyaingle.com/AIA so you can remedy that.
The second announcement is I’m opening up slots for the C.R.A.V.E. Factor, my signature Brand Strategy Intensive, now available in two different flavors.
Your brand strategy is the internal standard you set as a company for differentiation, consistent customer engagement, and staying on track as you work towards clearly defined objectives.
It’s your source of truth for the creation of your marketing plan, your messaging, and your business development goals. In other words, your brand strategy is the tool that ensures you’re fulfilling your purpose as a business and your promises to your customers.
If you’re ready to ditch the spray and pray tactics so that you can set the stage for sustainable growth and increased revenue, there’s no better time than now.
If you’re a startup team in need of a solid brand strategy to support skyrocketing growth in 2022 and beyond, The C.R.A.V.E. Factor: Elite Edition is for you. It’s a 6 week live workshop series designed to give you the structure you need to make critical decisions in a fast-paced environment.
If you’re a solopreneur or small business CEO, The C.R.A.V.E. Factor: VIP Edition is for you. It’s a 3 week 1:1 experience that gives you the confidence to create your own way forward, so that you can break free of shiny object syndrome and grow with confidence.
Curious to know if we’d make good partners for developing your brand strategy? Let’s chat. Visit www.bit.ly/cravefactor or send an email to [email protected] to book a call with me.
In closing, I’d like to express my thanks to all the amazing guests who have been on the show so far. It’s been an honor to learn from you.
I also want to thank my producer, Letitia Stafford. Without her, Authenticity is Addictive never would have seen the light of day.
I’m grateful to my assistant, Evelyn “Tati” Tatiana, for helping me stay organized and for being a voice of encouragement.
An extra special thanks goes to my husband and our children for their support and behind-the-scenes help.
Finally, I want to thank all of you.
Thank you for your attention, your encouragement, your critiques, and your support. I truly appreciate all of you, and it’s been a pleasure to go on this journey with you.
Alright, friends! That’s it for now. Can’t wait to spend time with you again in 2022.
Connect with Tiffany A Ingle
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