The Rise and Fall of GoLite and Balancing Federal Budgets with Demetri "Coup" Coupounas
Release Date: 02/03/2025
Graduating Army Ranger School and Thru-Hiking After 30+ Years in the Military with Jay "Meat Grinder" France (BPR #303)
Backpacker Radio
In today’s episode of Backpacker Radio presented by The Trek, brought to you by Topo Atheltic, we are joined by Jay “Meat Grinder” France. Meat Grinder is a thru-hiker, author, and 31-year veteran of the Air Force, having completed 10 deployments and graduated from Army Ranger School in the process. Jay details his military background, including some key similarities and differences relative to thru-hiking, how he used vlogging as a way to stay in touch with his sons on trail, and the hilarious blood nipple origin story of his trail name. Meat Grinder also recently served as a volunteer...
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Hiking with a Tote Bag, Ultramarathons in a Roundabout, and Creative Trail Shenanigans with Tate "Pyro" Dobson (BPR #302)
Backpacker Radio
In today’s episode of Backpacker Radio presented by The Trek, brought to you by LMNT, we are joined by Tate Dobson, known on trail as Pyro. Tate is a certified wildcard. It’s not just that he’s hiked the PCT, AT, Long Trail, and Te Araroa, but how he’s done it, including hiking the Appalachian Trail and Long Trail spending $1,000 (alongside Quadzilla), hiking long stretches with carrying a Jansport pack, another stretch using tote bag, hiking the R2R2R eating only Motts Fruit snacks and the 100-Mile Wilderness consuming only maple syrup and a jar of peanut butter. He’s run a pair of...
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The Camino de Costa Rica with Maytal "Carrot Top" Agasi (BPR #301)
Backpacker Radio
In today’s episode of Backpacker Radio, presented by The Trek, brought to you by Topo Athletic, we’re joined by Maytal Agasi, known on trail as Carrot Top. In this episode, we learn how a road trip in a mid-size SUV with her two brothers sparked Carrot Top’s entry into the world of thru-hiking. She shares how she benefitted massively from both solo and group thru-hikes. We chat about her time on the JMT, Colorado Trail, and PCT, and we take a deeper dive into her most recent trek on the Camino de Costa Rica, covering standout cultural elements, landscape highlights, the incredibly...
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Mike Clelland 2.0: Owls, UFOs, Alien Encounters, Hypnosis, and More (BPR #300)
Backpacker Radio
In today's episode of Backpacker Radio presented by The Trek, brought to you by LMNT, we are joined by author, backpacker, and our resident alien expert, Mike Clelland. We made an honest attempt to discuss ultralight backpacking during this one, and although we do touch on the subject some, the bulk of this conversation is dedicated to owls, aliens, and all things paranormal activity. Mike has become the preeminent expert of the interplay between owls and UFO citings, which may not sound like a thing, however Mike has accrued a lifetime of stories from folks who have experiences that say that...
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A 3,600 Mile Triathlon, International Kidnapping, and A Truck-Pulling Marathon with Justin True (BPR #299)
Backpacker Radio
In today's episode of Backpacker Radio presented by The Trek, we are joined by Justin True. Justin's story is truly remarkable. From growing up in a home with intense physical and emotional abuse, to becoming a professional MMA fighter, to pulling a 1.5 vehicle for a full-marathon, to completing a 24hr Hero Crossfit WODathon, to being kidnapped in Egypt and deported for being accused of spying for the government, getting attacked by a shark, and most recently completing the "True Triathlon" a country wide endurance feat, including a 50-mile swim, 3,000-mile bike ride, and a 600-mile run. Given...
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Budget Backpacking Gear: Saving Money on Tents, Backpacks, Clothing for Thru-Hiking (BPR #298)
Backpacker Radio
In today's episode of Backpacker Radio, presented by The Trek, brought to you by Topo Athletic, we’re joined by former guest, Trek writer, and certified gear nerd Alex “GPS” Brown. The focus of this one is how to save money on your backpacking kit. We break this one down category by category, sharing the best ways to cut costs, pinpointing which items aren’t worth pinching pennies on, offering specific product shoutouts, and discussing overall strategies to ensure more of your hiking budget goes toward your hike. Whether you're on a shoestring budget or just looking to save a few...
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Triple Crowning in Three Years, Ultralight Tips, and Cold Soaking with Austen McDaniel (BPR #297)
Backpacker Radio
In today’s episode of Backpacker Radio, presented by The Trek, brought to you by LMNT, we are joined by Austen McDaniel, known on trail as PI. If that name sounds familiar, it’s because we’ve been reading it off at the end of every episode for years, as Austen is one of our Chuck Norris Award-winning Patreon supporters. But in addition to being a longtime patron, Austen is also one hell of a backpacker, having completed the Triple Crown in three consecutive years. He approached his first thru-hike as prepared as anyone we’ve ever talked to, hitting the Appalachian Trail with a...
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10+ International Hikes and a Continuous Yo-Yo of the AT and Long Trail with Curtis Himstedt (BPR #296)
Backpacker Radio
In today’s episode of Backpacker Radio, presented by The Trek, brought to you by Topo Athletic, we are joined by Curtis Himstedt, known on trail as Easily Forgotten. Easily Forgotten’s backpacking resume is bananas. A partial list of his adventures includes the Annapurna Circuit, Pembrokeshire Coastal Path in Wales, the GR10, Tour du Mont Blanc, Yorkshire Dales High Way, South Downs Way, and Cotswold Way in England, the Triple Crown in the U.S., the Tahoe Rim Trail, and a continuous yo-yo of the Appalachian Trail and Long Trail between 2023-2024. Curtis takes us through these treks,...
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8 Tips for 2025 Appalachian Trail Hikers (BPR #295)
Backpacker Radio
In today’s episode of Backpacker Radio, presented by The Trek and brought to you by LMNT, Chaunce and Badger are serving up tips for this year’s class of Appalachian Trail thru-hikers. We’re covering everything from social dynamics and budgeting to mental prep, diet, why you should document your hike, some listener submission tips, and much more. We also give a rundown of advice from previous episodes in case you want to dig even deeper into getting ready for the Appalachian Trail. Whether you’re hitting the AT this year, planning for a future trek, or know someone who is, this episode...
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Dog Mushing, 20+ Years in the Navy, and the Triple Crown with Ben "Ginger Ballz" Vaughan (BPR #294)
Backpacker Radio
In today’s episode of Backpacker Radio, presented by The Trek and brought to you by Topo Athletic, we’re joined by Ben Vaugh, known on trail as Ginger Ballz. Ben is a Navy veteran, accomplished thru-hiker, and currently works as a dog musher, a topic Chaunce and Badger had way too much fun diving into. Ginger Ballz takes us through his transition from the military to thru-hiking, why he recommends it to fellow service members, and the parallels between the two. He shares stories from his hikes of the Triple Crown trails, the Hayduke, Superior Hiking Trail, and Long Trail. We also get a...
info_outlineIn today’s episode of Backpacker Radio presented by The Trek, brought to you by LMNT, we are joined by Demetri Coupounas, aka Coup, the founder of GoLite and MyTrail Company. Coup might just be the most interesting man in the world. This conversation takes us through his incredible journey, from his work balancing the federal budget in the '80s and '90s to becoming the first person to complete unsupported hikes of the Colorado Trail and the Long Trail, and how he stumbled upon the once underground world of ultralight backpacking.
We also dive into the history of GoLite, from its role in popularizing Ray Jardine’s ultralight designs to its meteoric rise with more than 20 retail stores nationwide—without taking any investor money—and its eventual downfall, leading to bankruptcy just a few years later. Coup shares the story of MyTrail Co, his follow-up venture, and how he applied the lessons learned from GoLite while stripping away what didn’t work, and how that eventually failed to achieve launch.
This episode is an insightful history lesson on GoLite and the world of ultralight backpacking, as well as a fascinating case study on business successes and failures.
We wrap up the show with a new 2-ounce device that could replace your Garmin InReach, what we consider a satisfactory number of steps in a typical day, and the ultimate Triple Crown of best smells.
LMNT: Get a free sample pack with any order at drinklmnt.com/trek.
Gossamer Gear: Use code “BACKPACKER20” for 20% off packs at gossamergear.com.
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Interview with Demetri “Coup” Coupounas
Time stamps & Questions
00:10:20 - Reminders: Join us for our live show in Austin, listen to our episodes ad-free on Patreon, and apply to vlog for the Trek!
00:12:40 - Introducing Coup
00:15:15 - What are your favorite backpacking Youtube channels?
00:16:25 - How did you get into politics?
00:28:10 - How fucked are we currently and what’s your take on DOGE?
00:34:44 - How did you get into backpacking?
00:42:00 - How would you walk a first time hiker through packing their backpack?
00:51:22 - Do you think fun correlates directly with the weight on your back?
00:53:40 - Why did you take on unsupported hikes?
00:56:35 - Are you pursuing novel experiences or challenging experiences?
00:59:30 - How do you decide what food to bring?
01:05:20 - Tell us about the early days of GoLite
01:10:30 - Did you ever make your own gear?
01:12:02 - Did you have a personal relationship with Ray Jardine?
01:14:55 - Was Ray an owner in the business?
01:17:17 - What were the biggest initial sellers?
01:21:15 - How much effort was involved in convincing people to go lighter?
01:27:02 - What were the first 12 products?
01:38:15 - What did your typical customer look like?
01:46:00 - What was the process of scaling GoLite?
01:55:00 - Why didn’t selling direct work well?
02:01:20 - What happened in 2013 and 2014?
02:10:00 - Why didn’t you seek investors when money was running out?
02:17:00 - Discussion about the transition to My Trail Co
02:20:24 - What do you keep from the business when going through bankruptcy?
02:26:12 - What is My Trail Co and did you raise as much money as you expected?
02:30:02 - How many products did you offer?
02:32:31 - When did My Trail Co go out of business?
02:38:16 - Why didn’t My Trail work?
02:42:45 - Did My Trail investors earn dividends?
02:45:00 - How much of the growth of the cottage industry was to blame?
02:53:07 - What are your plans for the future?
03:01:50 - Stay Salty Question: What is your hottest take in the backpacking world?
Segments
Trek Propaganda: Could This 2-Ounce Device Replace Your Garmin inReach? By Katie Jackson
QOTD: What is a satisfactory number of steps for your average day?
Mail Bag
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