29: Nervous System Regulation for Business Success with Colynn Cespedes
All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast
Release Date: 05/13/2025
All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast
Tired of yoga marketing that feels pushy and inauthentic? In this episode, Nyk Danu returns to share her feminine approach to marketing that prioritizes relationships over hustle. If you're a yoga teacher struggling with traditional business tactics that feel "gross" or slimy, this conversation is for you. Nyk reframes common marketing terms from "crushing it" to "overcoming objections" into heart-centered practices that align with your values. In this episode, you'll learn: How to apply feminine energy principles to yoga marketing without sacrificing results Why "overcoming objections" is...
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What if the secret to growing your yoga business isn't adding more, it's subtracting? Today's episode is an unofficial part-2 to the last one on New Years Resolutions where I get brutally honest about time, energy, and the pressure to constantly hustle. From banning a client from ChatGPT to choosing gut health over social media, I'll share why going into maintenance mode isn't failing. If you're a yoga teacher feeling drained by the constant push to grow, post, and perform, this episode is your permission slip to slow down and focus on what actually matters. Listen now to discover the one...
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Is setting New Year's resolutions actually worth it, or are we setting ourselves up for inevitable failure? In this episode, I dig into the research on New Year's goal-setting and share what actually works (and what doesn't). Spoiler: resolutions DO work (they're 10x more effective than having no resolution at all) but only if you set them up right. I break down the science behind why most resolutions fail by February, the psychological mechanisms that make fresh starts powerful, and the specific strategies research shows will help you actually achieve your goals. Whether you're planning to...
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In this episode, we dive deep into the world of yoga sequencing with expert Charlotte Muller, who shares her journey from discovering yoga as a grieving tool to becoming a master at crafting creative sequences using her method called foreshadowing. You'll learn about: The importance of creative sequencing, Incorporating foreshadowing into your system, And how these techniques can transform your teaching and student engagement. Charlotte also discusses the role of balance in class planning, the impact of personalized teaching, and how she grows a highly engaged clientele base in-person...
info_outlineAll Mats Taken - A Yoga Teachers Business and Lifestyle Podcast
Discover the inspiring story behind OfferingTree as founder Eddie Arpin shares how a background in engineering led to empowering yoga teachers and wellness professionals with user-friendly business tools. This episode dives into the real challenges yoga teachers face like managing bookings, payments, and marketing and how the right technology can simplify their journey. We discuss the evolution of booking platforms, the importance of focus and persistence in business, and the emerging role of AI in the wellness industry. If you’re a yoga teacher, studio owner, or wellness entrepreneur,...
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In this episode, Colynn Cespedes from Frikshuhn Yoga joins me to dive deep into the art and strategy of creating a free offer that truly grows your business. You'll learn why lead magnets are essential in today's saturated market, how to craft offers that attract your ideal clients, and how building and nurturing a community should be done with an email list. We share real-world examples, actionable steps for niching down, and expert insights on using market research to make your offers irresistible. Plus, get a sneak peek into our upcoming free challenge The 3-Day Build Your Freebie Challenge...
info_outlineAll Mats Taken - A Yoga Teachers Business and Lifestyle Podcast
This week we dive deep into the art and science of pedagogy in yoga teaching with Sage Rountree. Sage shares her rich experience in transitioning from an academic teaching background to yoga instruction and the lessons learned along the way. We discuss: The importance of repetition, clear queuing, and balancing structure with flexibility in class planning. Frameworks such as the 6-4-2 method and the SERVE method to help teachers design balanced and effective classes. The integration of exercise physiology principles and the role of varied yet intentional practice to enhance both...
info_outlineAll Mats Taken - A Yoga Teachers Business and Lifestyle Podcast
Are you looking to boost your confidence and break through the limiting beliefs holding you back? In this episode, I sit down with Karen Fabian to explore the mindset shifts, practical strategies, and personal stories that can help you step into your full potential, both on and off the mat. In this episode, you’ll hear: Karen’s inspiring journey from healthcare professional to successful yoga teacher How to identify and overcome the most common limiting beliefs yoga teachers face The role of mentorship and why seeking help accelerates growth Practical tips for building confidence in the...
info_outlineAll Mats Taken - A Yoga Teachers Business and Lifestyle Podcast
Most of us learned that the chakras are an ancient yogic system, but what if that story isn’t quite true? In this episode, I take you down the rabbit hole that completely changed how I understand chakras. What started as simple class planning for my yin yoga series turned into a deep dive into the forgotten history of the modern Western chakra system. We'll trace their journey from early Tantric philosophy to Theosophy, Carl Jung, and the New Age movement. You’ll learn how a mix of Western psychology, color theory, and mysticism transformed a centuries-old meditation map into today’s...
info_outlineAll Mats Taken - A Yoga Teachers Business and Lifestyle Podcast
Unlock the mysteries of spinal energetics in this transformative episode with guest Georgie Jeans a yoga teacher and spinal energetics practitioner. Learn all about this emerging somatic healing modality blends gentle touch, breathwork, and intuitive energy work to release deep-seated tension and trauma. Adrianne shares her experience being guided through a spinal energetics session and Georgie shares her journey from yoga to energy healing and inspiring stories of client breakthroughs. Whether you’re curious about alternative healing, seeking new ways to support your well-being,...
info_outlineIn this episode I welcome my co-host for the 2025 All Mats Taken Yoga Business Summit, Colynn Cespedes. In today's pre-summit chat we'll be exploring how your nervous system regulation impacts your business and what you can do to set yourself up for success.
We'll also talk about the summit which is coming up this week! During the summit Colynn will be starting the day with morning meditations to help you get grounded and set intentions before diving into all of the information we have coming your way. She'll then have daily presentations that set the stage for each days theme;
- Day 1: Community building 101
- Day 2: Philosophy in business
- Day 3: Your membership as a launching point to your offers suite
- Day 4: Digital marketing for yoga teachers
Meet Colynn:
Colynn Cespedes is a highly respected yoga educator, business mentor, and functional anatomy expert with over 25 years in the yoga community and 11 years of teaching experience. A former emergency nurse who attended medical school, Colynn seamlessly blends Eastern philosophy with Western medical science, making her approach to yoga both deeply spiritual and scientifically grounded.
As the founder of Frik-Shuhn Yoga & Coaching, Colynn has trained over 20,000 yoga teachers worldwide, leading 200-hour, 300-hour, and 500-hour yoga teacher trainings, along with specialty certifications in Restorative Yoga, Chakra Alignment, and Nervous System Regulation. She is deeply committed to inclusive, trauma-informed, and body-friendly yoga education, ensuring that yoga is accessible to all bodies and backgrounds.
Beyond teacher training, Colynn is a yoga business strategist, empowering teachers to build sustainable careers through the Modern Yoga Teacher Mastermind and other mentorship programs. Her expertise in yoga philosophy, anatomy, and business development makes her a sought-after speaker, mentor, and retreat leader.
Colynn’s mission is to support teachers in deepening their knowledge, refining their teaching, and stepping confidently into their leadership roles—whether on the mat, in the classroom, or in the business of yoga.
Links:
Get better results with AI and save time, learn prompt engineering 101 for yoga teachers: https://allmatstaken.com/resources
Connect with Adrianne on Instagram: https://www.instagram.com/allmatstaken/ (new podcast account)
Like the show? Support the show! Leave a tip to help fund my kombucha habit (I need it to edit :) and keep the show running): https://fantastic-pioneer-1892.kit.com/products/support-the-podcast-tip-jar
Watch this episode on YouTube: https://www.youtube.com/@allmatstaken
Listen on Apple: https://podcasts.apple.com/nz/podcast/all-mats-taken-a-yoga-teachers-business-and/id1747083899
Listen on Spotify: https://open.spotify.com/show/3329iQ9R9qpFas7m3UUhda?si=c3d5a1befd204bf9
Connect with Colynn on Instagram: https://www.instagram.com/frikshuhnyogauniversity
Learn more from Colynn: https://frikshuhn.com/