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Carl-Gould-#70secondCEO-Carls Marketing Rule of Thumb - Part 2

Carl Gould #70secondCEO

Release Date: 11/19/2024

Carl-Gould-#70secondCEO-Goal Setting - Part 2 show art Carl-Gould-#70secondCEO-Goal Setting - Part 2

Carl Gould #70secondCEO

Goal Setting -Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Ah 9 ½ , great! What are we gonna do to make it a 10? Here’s what we got to do bam..bam..bam..bam those are goals and then when you double that you would say “we’re better podcasters”, you know what I mean, you know so that’s how you would do it. So look it you gotta–so what most people don’t understand or they–they don’t go to the process all the way through is differentiate between the category of improvement versus the...

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Carl Gould #70secondCEO

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.  90-day goals that have–that are actual destinations and then separate that from what we call categories of improvement or just the roles you play in your life. So, for example, it will be hard to imagine that you could do this but imagine you set the goal to be a better podcaster like hard to imagine, like this guy is crazy, right? There’s no such thing like there’s a such quantifiable thing, it’s a category of improvement as long as you’re a...

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Carl-Gould-#70secondCEO When Calling you is Urgent show art Carl-Gould-#70secondCEO When Calling you is Urgent

Carl Gould #70secondCEO

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Carl-Gould-#70secondCEO-The Importance of Finding Peers show art Carl-Gould-#70secondCEO-The Importance of Finding Peers

Carl Gould #70secondCEO

Finding Peers is Extremely Important Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of  investment per day for a lifetime of results. Some statistics for you, 1 in 15 people are business owners, if you, if you do a million dollars or more, you are, you are 1 in 600 people. So, for you to walk in a room, there’s only 4% of businesses ever reach a million dollars or more, alright, so, if you have, that means you have to walk into a room of 12 hundred people to find a peer, because there’s only one in 600, in normal, in your normal work life. So, that’s why meetings...

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Carl Gould #70secondCEO

BONUS Offerings Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of  investment per day for a lifetime of results. What are your benefits and bonuses worth? They are worth something to your clientele. Think of the Mastercard commercial, great commercial, if I want to buy this 20 bucks, if I want to get that 30 bucks, peace of mind? Priceless! Peace of mind is priceless to people who don’t have peace of mind. Yeah, like us right? You ask the kids, peace of mind how much is that worth? They’re like, I’m already there Dad. There’s nothing to, there’s no cost...

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Carl Gould #70secondCEO

Overpaying Why do We do it?   Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Years ago, I took my daughter to a concert. She was so excited and she was just happy to get in the door and I remember calling up and getting the tickets and they said, Where do you want to sit? And I said, get me in the building. I don't care where we are. It's not gonna matter, just get me in the building. I wasn't all that hyped up, I was to hear the music and that turned out to be a great show. But I was in the nosebleed...

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Carl-Gould-#70secondCEO-Out Of Your Comfort Zone show art Carl-Gould-#70secondCEO-Out Of Your Comfort Zone

Carl Gould #70secondCEO

 Get Out of Your Comfort Zone Hey Everyone, Carl Gould here your #70secondCEO, just over a one minute investment per day for a lifetime of results.  So, I am at 4000 feet elevation above the elevation I am used to. That was my bed, a little more rough than I am used to, a little bit of rain last night as well. I rappelled down that mountain, a little bit bigger than I’m used to. What you hear in the background is the river we are going to raft down which is a little faster than I am used to. What are you going to do today that’s going to challenge you? That’s going to get you a...

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Carl-Gould-#70SecondCEO-Playing Above the Line show art Carl-Gould-#70SecondCEO-Playing Above the Line

Carl Gould #70secondCEO

Playing Above the Line Hi Everybody, Carl Gould here with your #70secondCEO - just 70 seconds a day for a lifetime of results. Today's topic is - Playing Above the Line - living, working, and playing above the line.  What is the line?  The line is your standard.  You create your metrics, your dashboard, your goals your ranking, your score or rating that you give yourself. And once you agree on specific standards, you do not negotiate those standards. You can negotiate the terms and conditions, but never the standards.  So, what is your standard that you're living by, and...

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Carl-Gould-#70secondCEO-Find Someone in The Room That Sells to Like Customers show art Carl-Gould-#70secondCEO-Find Someone in The Room That Sells to Like Customers

Carl Gould #70secondCEO

Find Someone in The Room That Sells to Like Customers  Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Find someone in the room who is not in the same business but sells to the same kind of customer. Who here sells any services to people who own homes? Raise your hand. Ma'am, what do you do? You're coaching. Okay, so she does cleaning.  You do coaching. So let's just assume for a moment that her homeowner is your coaching client, right? So you would say, listen, as a value adds to those of you in my...

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Carl-Gould-#70secondCEO-How do You Become an Authority Part 2 show art Carl-Gould-#70secondCEO-How do You Become an Authority Part 2

Carl Gould #70secondCEO

 How do You Become an Authority Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. You can't do that.  You're a dentist. You can't pull that many teeth. If you're an attorney, you can't argue that many cases. You just couldn't do it. It's way too much volume. It's much easier for you to be the highest price.  Okay. So if you are high-priced or low-priced, you are seen as the expert. Okay. So we're going to work on that.  Like and follow this podcast so you can learn more. My name is...

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Carl's Marketing Rule of Thumb - Part 2

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

 Use this as honest feedback as to what area of networking or promotion you need to work on, alright? Yeah, maybe explain a little bit more, spend a little bit more time, and get to know the person first personally, okay? And I will get into more techniques and lfl (inaudible) , we thought today we’d start out with the framework here, and you know, cause if you’re doing something that you love, you know, and you're doing things you enjoy or that your at least neutral at and not so bad you know I’m not willing do it. That comes across, and then you’re just more enjoyable to be around, alright? Cause I got to tell you,I mean I do a lot of networking,I built my business around it and those that network can tell the people that are just there to take the box. Oh yeah, I’ve gone, and you know what you do, you net eat, you don’t network. You walk in there, and you get your cup of tea in the corner and a low bite of the muffin, and you find the other person who doesn’t want to be there either. Yeah, this stinks, doesn't it? Yeah yeah, me too--me too, and then you're gone. And we all see you coming, and we all see you going, and if you don’t commit to the group, we’re not gonna commit to you.

 Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.