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He Left the Partnership and Here’s Why — Samuel E. Salcedo, MD (Ep. 371)

Beauty and the Biz

Release Date: 07/17/2026

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📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️  ➡️  Initially, he reduced the insurance volume first, and then he built the practice he actually wanted. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more...

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📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️  ➡️  Stephenie Poris, MD, explains how she built 2 locations in 5 years and here's a detailed account on how she did it. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...

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📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️  ➡️  Peter Capizzi, MD, a double board-certified plastic surgeon, explains how specialization + reputation = new patients. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...

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📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️  ➡️  Jonathan Pontell, MD answers the question of would a second plastic surgeon grow your practice or complicate it. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...

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📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️  ➡️ Catherine Maley, MBA, talks about growth assets and how they are the leverage that your surgical practice is missing. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...

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📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️  ➡️  Vinaya Rednam, MD, shares her experience on how private equity can actually work for plastic surgeons — even in a multi-location partnership. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic...

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He Left the Partnership and Here’s Why — Samuel E. Salcedo, MD (Ep. 371) show art He Left the Partnership and Here’s Why — Samuel E. Salcedo, MD (Ep. 371)

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📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️  ➡️ He Left the Partnership and Here's Why — Samuel Salcedo, MD, a private practice plastic surgeon in Corona, CA. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients...

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More Episodes

📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD
📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ
⬇️ 

➡️ He Left the Partnership and Here's Why — Samuel Salcedo, MD, a private practice plastic surgeon in Corona, CA.

Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery.

As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits.

He Left the Partnership and Here's Why — Starting a private practice is not just a business decision. It is a mindset shift.

First, when you enter the marketplace after training, joining a mature practice is typical. However, realizing your long-term vision no longer aligns with the practice often happens later. Therefore, you have to make the difficult decision to start over. Next, you must build something of your own.

Ultimately, "He Left the Partnership. Here's Why." is the perfect theme for this topic. Specifically, that is exactly what my recent "Beauty and the Biz Podcast" guest accomplished. Thus, Dr. Samuel Salcedo, a board-certified plastic and reconstructive surgeon, founded The Plastics Doc & Med Spa in Corona, California. Naturally, he shares what it was really like to transition into private practice. Additionally, he discusses the lessons learned along the way. Furthermore, he explains what he would do differently today.

He Left the Partnership and Here's Why — Samuel Salcedo, MD, a private practice plastic surgeon in Corona, CA.

Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery.

As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits.

He Left the Partnership and Here's Why — Starting a private practice is not just a business decision. It is a mindset shift.

First, when you enter the marketplace after training, joining a mature practice is typical. However, realizing your long-term vision no longer aligns with the practice often happens later. Therefore, you have to make the difficult decision to start over. Next, you must build something of your own.

Ultimately, "He Left the Partnership. Here's Why." is the perfect theme for this topic. Specifically, that is exactly what my recent "Beauty and the Biz Podcast" guest accomplished. Thus, Dr. Samuel Salcedo, a board-certified plastic and reconstructive surgeon, founded The Plastics Doc & Med Spa in Corona, California. Naturally, he shares what it was really like to transition into private practice. Additionally, he discusses the lessons learned along the way. Furthermore, he explains what he would do differently today.

P.S. if you are serious about growing your practice, do not rely on trial and error. Instead, my new "Beauty and the Biz Practice Growth Playbook" (LINK: booksale.catherinemaley.com) distills the best business, marketing and leadership lessons. Specifically, I learned these from interviewing more than 175 top plastic surgeons. Truly, it is like having their collective wisdom on your bookshelf.

Resources for Plastic Surgeons:

📕 Get the Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD
📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ
🎧 Listen to more Beauty and the Biz episodes: https://bit.ly/4aqQ2Su
🌐 Visit Catherine Maley: https://bit.ly/4eFlLR6

Enjoy,
Catherine Maley, MBA
Author, Consultant and Host of "Beauty and the Biz"

🔄 LET'S CONNECT:
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Visit Dr. Salcedo's website
https://theplasticsdoc.com/

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