He Left the Partnership and Here’s Why — Samuel E. Salcedo, MD (Ep. 371)
Release Date: 07/17/2026
Beauty and the Biz
📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Specifically, he focused on patient relationships, a strong team and growing on his own terms. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more...
info_outlineBeauty and the Biz
📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Learn how Dr. Nicholas Karter built his cosmetic practice without an existing patient pipeline. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more...
info_outlineBeauty and the Biz
📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Dr. Kaplan tracked what happened after he took over a San Francisco practice. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. Jonathan...
info_outlineBeauty and the Biz
📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Interestingly, one of his best leadership strategies has nothing to do with compensation. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits....
info_outlineBeauty and the Biz
📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Initially, he reduced the insurance volume first, and then he built the practice he actually wanted. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more...
info_outlineBeauty and the Biz
📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Stephenie Poris, MD, explains how she built 2 locations in 5 years and here's a detailed account on how she did it. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...
info_outlineBeauty and the Biz
📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Peter Capizzi, MD, a double board-certified plastic surgeon, explains how specialization + reputation = new patients. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...
info_outlineBeauty and the Biz
📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Jonathan Pontell, MD answers the question of would a second plastic surgeon grow your practice or complicate it. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...
info_outlineBeauty and the Biz
📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Catherine Maley, MBA, talks about growth assets and how they are the leverage that your surgical practice is missing. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...
info_outlineBeauty and the Biz
📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Anthony Admire, MD, explains his extremely lean start and then growing to multiple plastic surgery practice locations. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...
info_outline📕 Get Catherine’s new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD
📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ
⬇️
➡️ He Left the Partnership and Here's Why — Samuel Salcedo, MD, a private practice plastic surgeon in Corona, CA.
Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery.
As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits.
He Left the Partnership and Here's Why — Starting a private practice is not just a business decision. It is a mindset shift.
First, when you enter the marketplace after training, joining a mature practice is typical. However, realizing your long-term vision no longer aligns with the practice often happens later. Therefore, you have to make the difficult decision to start over. Next, you must build something of your own.
Ultimately, "He Left the Partnership. Here's Why." is the perfect theme for this topic. Specifically, that is exactly what my recent "Beauty and the Biz Podcast" guest accomplished. Thus, Dr. Samuel Salcedo, a board-certified plastic and reconstructive surgeon, founded The Plastics Doc & Med Spa in Corona, California. Naturally, he shares what it was really like to transition into private practice. Additionally, he discusses the lessons learned along the way. Furthermore, he explains what he would do differently today.
He Left the Partnership and Here's Why — Samuel Salcedo, MD, a private practice plastic surgeon in Corona, CA.
Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery.
As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits.
He Left the Partnership and Here's Why — Starting a private practice is not just a business decision. It is a mindset shift.
First, when you enter the marketplace after training, joining a mature practice is typical. However, realizing your long-term vision no longer aligns with the practice often happens later. Therefore, you have to make the difficult decision to start over. Next, you must build something of your own.
Ultimately, "He Left the Partnership. Here's Why." is the perfect theme for this topic. Specifically, that is exactly what my recent "Beauty and the Biz Podcast" guest accomplished. Thus, Dr. Samuel Salcedo, a board-certified plastic and reconstructive surgeon, founded The Plastics Doc & Med Spa in Corona, California. Naturally, he shares what it was really like to transition into private practice. Additionally, he discusses the lessons learned along the way. Furthermore, he explains what he would do differently today.
P.S. if you are serious about growing your practice, do not rely on trial and error. Instead, my new "Beauty and the Biz Practice Growth Playbook" (LINK: booksale.catherinemaley.com) distills the best business, marketing and leadership lessons. Specifically, I learned these from interviewing more than 175 top plastic surgeons. Truly, it is like having their collective wisdom on your bookshelf.
Resources for Plastic Surgeons:
📕 Get the Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD
📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ
🎧 Listen to more Beauty and the Biz episodes: https://bit.ly/4aqQ2Su
🌐 Visit Catherine Maley: https://bit.ly/4eFlLR6
Enjoy,
Catherine Maley, MBA
Author, Consultant and Host of "Beauty and the Biz"
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Visit Dr. Salcedo's website
https://theplasticsdoc.com/
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