Chris Dufey Podcast
Most people think money fixes everything. It doesn’t. It just exposes what you never defined in the first place. My recent conversation with Sharran Srivatsaa (Acquisition.com President) starts with a quiet tension: building something big while trying not to lose the people who matter most. Fatherhood. Money. Ambition. Guilt. All colliding at once. The truth is this: More income without a framework doesn’t buy freedom. It buys anxiety with better branding. In this episode, we go deep on what actually works: • Why freezing your lifestyle is the real cheat code • The exact definition of...
info_outlineChris Dufey Podcast
Most funnels don’t fail quietly. They drain your time. Your energy. And your belief that this shit can actually work. So I tested every (yes, every) funnel so you don’t have to. VSLs. Webinars. Challenges. Tripwires. Quiz funnels. DM scripts. All of it. It took me nine months, and more money than I care to admit. And here’s the truth no one wants to say out loud: Most funnels suck. Unless you’re already internet famous… Have a massive following… Or host a podcast with Tim Ferriss… Almost any funnel can work. But what about the rest of us? What if you’re just a damn good coach...
info_outlineChris Dufey Podcast
Most entrepreneurs claim they're building their business for their family, but their calendar tells another story. In this video, I share how I built a “successful” business on paper. Revenue was climbing, Stripe was pinging, everyone thought I was winning. But behind the scenes, I was overworked, disconnected from my wife and kids, and losing myself in the grind. Until I got a wake-up call I couldn’t ignore. This is the true story of how I simplified everything, leaned on systems, and built a business that no longer runs me—so I could scale without sacrifice. In this video: 00:00...
info_outlineChris Dufey Podcast
If you’re a coach or consultant working hard but still stuck, growth not matching effort, and the freedom you started for still feels out of reach, you’re in the right place. I’m not here to sell hype or funnels. I built and sold my own coaching biz. I helped agencies hit $200K/month. I consulted 7 to 9 figure founders. Now I’m here to help you build a business that works without burning you out. In this video: 00:00 Why a million dollar month is possible 00:20 It’s not magic, it’s a system 00:35 Why most coaches stay stuck 01:07 Real results, real numbers 02:18 How the Rainmakers...
info_outlineChris Dufey Podcast
If you’re still stuck selling, delivering, and scrambling for the next sale, this will hit home. One client added $318,000 in recurring revenue in 30 days. No viral reels. No fancy funnels. No massive team. Just a better system. Most coaches are trapped on the high-ticket hamster wheel. Make a sale, deliver, repeat. It feels like growth, but it’s just a business built on burnout. The moment leads dry up, panic sets in. And the cycle starts all over again. I’ll show you how to break free from that trap and install the same 3-part system we use to scale coaches to $100K–$300K+ months...
info_outlineChris Dufey Podcast
If you’re a coach or consultant stuck on calls, solving every problem, and still waiting for freedom, this is for you. I’ve built and sold coaching businesses, scaled new ones to $200K months in under 90 days, and helped 7–9 figure founders grow clean, profitable companies that don’t depend on them. This podcast is about building a business that gives you your life back. No "hustle" or productivity hacks, just real systems that work. -------- In this episode: 00:00 Tired of working hard with no freedom? 00:13 Who I am and what we do 00:32 Why I started this channel 00:41 Million-dollar...
info_outline🔥 Want to Add $50k–$250k/Month to Your Coaching Business?
👉🏼 Get your FREE Demo Now: https://jointherainmakers.com/demo
(Note sure if it’s for you? You’ll know in the first 2 minutes.)
----------------------------------------------------------------
You don’t want a business that looks good on paper but feels like hell to run.
I’m qualified to say this because I built one (more than once).
Seven figures, great margins, solid team.
And it nearly cost me everything that actually mattered.
My energy. My family. My freedom.
So I burned it to the ground.
Just kidding, but I did sell it.
Took the lessons. Rebuilt better.
Now I help other founders avoid the same trap.
This episode breaks down what actually gets you from $100K/month and stuck...
to $250K+/month with a life you actually want to wake up to.
Here’s what we cover:
• Why most coaches plateau at $100K/month (and what to do about it)
• The real shift from founder to CEO
• The structural changes needed to scale without killing your lifestyle
• The chessboard strategy: how to pick your piece (or leave the board entirely)
• The moment I realised “being the CEO” was my biggest bottleneck
• What team culture really takes (hint: it starts with how you show up)
• The power of removing your own label and playing a better role
• Why selling the company didn’t mean retiring... it meant choosing a better game
If you’re scaling a coaching or expert business...
And it’s starting to feel more like a prison than a pathway,
This one’s for you.
And it’s the truth I wish I’d heard earlier.
Chapters:
00:00 – Why Most Coaching Businesses Become Prisons
00:35 – The Trap of “Looking Successful” but Feeling Miserable
01:30 – The $100K/Month Plateau (And What Breaks It)
02:40 – How Big Do You Actually Want to Grow?
03:25 – $250K/Month vs $1M/Month: Two Totally Different Games
04:10 – The Chessboard Analogy: Picking the Right Role
05:20 – Why I Replaced Myself as CEO
06:30 – Transcending the Chessboard: From King to Player
07:25 – Labels, Identity, and Playing a Bigger Game
08:30 – What Being a Great Leader (and Dad) Actually Requires
09:45 – Culture Starts with You: The Asana Lesson
10:50 – My Real Role as Founder: Architect and Operator
11:45 – The Cost of Too Much Freedom
12:30 – Final Thoughts: Build the Business That Serves Your Life