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EP #504 The Path to Get Six or Seven-Figures With Crowdfunding | WeFunder

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

Release Date: 08/01/2024

EP #531 The Secret Behind This Creator’s Six Figure Kickstarter | Scout Battery show art EP #531 The Secret Behind This Creator’s Six Figure Kickstarter | Scout Battery

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

How do you launch a rugged, modular battery system and raise over $100,000 with your first product? In this episode, we speak with Marco Vanella, co-founder and Chief Product Officer of , the company behind the . Designed for off-grid professionals, outdoor enthusiasts, and anyone who needs reliable power in the field, the Scout Battery is a smart, stackable energy solution that just completed a successful Kickstarter campaign. We talk about: The origin story of Scout and how it solves real-world energy problems Marco’s background in industrial design and product development How MAAK...

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EP #530 How This Creator Raised $267K With an AI-Powered Golf Caddie | CaddieVision show art EP #530 How This Creator Raised $267K With an AI-Powered Golf Caddie | CaddieVision

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

In this episode, we chat with Jason Schneider, the founder of , a groundbreaking augmented reality golf headset that raised over $267,000 on Indiegogo. 🎯 What started as an idea during a great day on the course turned into a full-fledged product launch, backed by hundreds of passionate golfers. Jason reveals: How he turned a personal golf story into a powerful product pitch His specific pre-launch funnel strategy (with real numbers) Why transparency + community was key to campaign growth How he plans to scale using equity crowdfunding next Whether you're building a tech product,...

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EP #529 The Secret Weapon Behind Viral Crowdfunding Campaigns | IAS Creative show art EP #529 The Secret Weapon Behind Viral Crowdfunding Campaigns | IAS Creative

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

We speak with Gianluca Gabrielli, co-founder of , a Rome-based design studio helping creators bring products to life with stunning 3D visuals and storytelling. In this episode, you'll learn: Why 3D animation is the most powerful visual tool for validation How to create compelling product stories with zero inventory The difference between studio renders and lifestyle scenarios Why storytelling and branding must go hand-in-hand for crowdfunding success How AI is changing the way creators communicate with agencies Perfect for creators in the pre-launch phase or anyone curious about...

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EP #528 The High-Ticket Price Point Strategy Behind a $87K Kickstarter | Keybird show art EP #528 The High-Ticket Price Point Strategy Behind a $87K Kickstarter | Keybird

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

We talk with Mia from , who helped bring the Keybird L1 — a portable, wooden digital piano — to life on Kickstarter. Their campaign raised over $87,867, attracting musicians and creators from around the world. You’ll learn: Why frequent updates can keep campaign momentum high How adapted their messaging for unfamiliar markets What advice Mia gives to creatives launching their first product The power of authenticity in an oversaturated world Why networking with other creators is one of the best tools out there If you're a creative founder or launching a product...

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EP #527 The Exact Strategy Behind a 6-Figure Indiegogo Tech Launch | SoCool show art EP #527 The Exact Strategy Behind a 6-Figure Indiegogo Tech Launch | SoCool

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

We talk with Leslie and Ahmad, the founders of , who created the — the first refrigerated feeder designed to keep your pet’s meals fresh, even when you're not home. What began as a DIY solution quickly turned into a full-fledged Indiegogo campaign, raising over $196,000 from more than 400 backers—most of whom were first-time crowdfunders. You’ll learn: How they went from 3D-printed prototypes to factory-ready manufacturing Why being on the ground in China was critical to ensuring quality The hidden challenges of injection molding and rapid iteration What they'd change if they had to...

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EP #526 The Secret to Launching a $1.3 Million+ Niche Tech Product on Kickstarter | Tundra Tracker show art EP #526 The Secret to Launching a $1.3 Million+ Niche Tech Product on Kickstarter | Tundra Tracker

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

We talk with Luke Beno, an engineer and founder of , who created one of the most advanced VR tracking tools ever to hit Kickstarter. What started as an internal tool to fix gaps in Valve’s system turned into the — a compact, modular device that raised over $1.3 million from passionate backers. You’ll learn: Why community demand fueled the tracker’s rapid evolution The risks and rewards of relying on viral momentum How they approached stretch goals and fulfillment What he wishes he did differently during the campaign If you're building a high-tech product or launching to a...

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EP #525 The Framework Behind a $633,657 Indiegogo Launch | Snowcap show art EP #525 The Framework Behind a $633,657 Indiegogo Launch | Snowcap

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

We talk with Matthew Guest, a first-time startup founder and intensive care doctor from Melbourne, who co-created one of the to hit Indiegogo. What started as a text message turned into a fully patented, thermoelectric-powered portable ice bath that’s shaking up the world of cold therapy. You’ll learn: Why warm climates inspired their portable cold plunge tech How they chose thermoelectric over refrigerant cooling The emotional rollercoaster leading up to launch Why pricing and product iteration are critical during crowdfunding If you're thinking about crowdfunding your own...

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EP #524 How This Inventor Launched a $777,583 Kickstarter From Scratch | Hanboost show art EP #524 How This Inventor Launched a $777,583 Kickstarter From Scratch | Hanboost

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

Discover the keys to a $777,583 Kickstarter campaign in this exclusive interview with Bill founder of . Learn how he used strategic crowdfunding techniques to turn his passion for DIY tools and 3D printing into a thriving business. Bill shares: The exact tools he used to prepare for launch How he went from 0 to 5,000+ backers The surprising marketing tactic that worked best What he would do differently if he could launch again If you’re even thinking about launching a Kickstarter, you’ll want to hear this firsthand insight from a creator who’s been through the trenches and came...

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EP #523 How This Campaign Raised $510,280 on Indiegogo | Base Case show art EP #523 How This Campaign Raised $510,280 on Indiegogo | Base Case

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

Ready to learn how to run a successful crowdfunding campaign? Salvador Briggman here, and in this episode, I’m joined by Arthur Jessop, the co-founder of Base Case, who raised over $500k using a transparent and community-driven crowdfunding strategy. Arthur shares: How to communicate openly with your backers to build trust. The importance of engaging with your audience on social media. Key strategies for running a successful crowdfunding campaign. Tune in to discover how transparency and audience engagement can help you raise funds and make your campaign a success! Resources and...

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EP #522 Kickstarter's Stats in 2024: What It Means for Crowdfunding show art EP #522 Kickstarter's Stats in 2024: What It Means for Crowdfunding

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

Kickstarter has evolved fast in 2024, and if you’re planning a campaign, you need to know what’s working right now. From AI-driven tech to sustainable fashion and influencer-backed campaigns, we're breaking down the hottest crowdfunding trends that are raising millions. Discover how top creators are using digital rewards, expedited shipping, and data-driven pre-launch strategies to maximize success. Whether you're launching a gadget, a game, or a creative project, these insights will give you a serious edge.  Tune in and learn how to make your campaign stand out in the crowded...

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More Episodes

Do you have a fledgling business just waiting to take off?

Are you wondering how crowdfunding can help fund your business?

Then this article-style episode of the Crowdfunding Demystified podcast will tell you all you need to know about WeFunder. 

WeFunder is the world’s leading equity crowdfunding platform that seeks to connect businesses with online investors. Since 2012, the platform has helped nearly 1,500 startup companies receive more than $260 million

And some of these companies have gone on to be worth more than $1 billion!

Unlike other crowdfunding platforms (such as Kickstarter or Indiegogo), WeFunder backers typically receive equity from the company’s future profits rather than a tangible product.

Host Salvador Briggman will unveil exactly how this platform can help your startup, no matter what industry you are in. Plus, you’ll learn about some of WeFunder’s most notable companies across a wide range of markets, including: 

  • Zenefits

  • Meow Wolf

  • Goldbelly

…and more.

So if you’re ready to launch your business to the next level, then equity crowdfunding is the thing for you…and this episode is the place to start!

Resources and Tools Mentioned on the Show