EP #504 The Path to Get Six or Seven-Figures With Crowdfunding | WeFunder
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
Release Date: 08/01/2024
EP #534 The Step-by-Step Strategy Behind a $2M Kickstarter Launch | CardMill
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
What happens when a lifelong Magic: The Gathering player decides to fix the biggest headache in trading card collecting? You get , a revolutionary scanner and sorter that just raised over $2 million on Kickstarter. In this episode of Crowdfunding Demystified, host Salvador Briggman sits down with Jonathan Domanus, the creator behind CardMill, to unpack how he turned a homemade prototype into one of the hottest crowdfunding campaigns of the year. You’ll discover: The marketing strategy that helped Jonathan attract 4,000+ backers The surprising role authenticity played in his success How...
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EP #533 The Kickstarter Secrets Behind a $101,869 Launch | Star-Batt Mini
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
In this episode of Crowdfunding Demystified, you’ll hear from Alex, co-founder of StarBatt, who helped raise over $100K on Kickstarter for the , a modular portable power system. Alex shares: How he went from a sales/marketing background to crowdfunding a hardware product The exact strategies his team used to attract backers fast Lessons from launching a campaign as a first-time creator Whether you’re launching a hardware product, exploring Kickstarter, or just want to hear the inside story of an innovative portable power solution, this episode delivers practical insights. Resources...
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EP #532 How This Founder Raised Over $900K with Crowdfunding | Arro Finance
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
In this episode of Crowdfunding Demystified, you'll hear from Ryan Duitch, founder and CEO of , a groundbreaking fintech startup that’s raised over $900K on WeFunder. Arro helps underserved and first-time borrowers build credit using a behavior-based system powered by AI, gamification, and real financial education. Ryan shares: Why did he leave the corporate world to build something more meaningful How he validated his idea through hundreds of interviews Tips for launching a WeFunder campaign (including why he kept it stealth at first) Why resilience and loving the problem are essential...
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EP #531 The Secret Behind This Creator’s Six Figure Kickstarter | Scout Battery
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
How do you launch a rugged, modular battery system and raise over $100,000 with your first product? In this episode, we speak with Marco Vanella, co-founder and Chief Product Officer of , the company behind the . Designed for off-grid professionals, outdoor enthusiasts, and anyone who needs reliable power in the field, the Scout Battery is a smart, stackable energy solution that just completed a successful Kickstarter campaign. We talk about: The origin story of Scout and how it solves real-world energy problems Marco’s background in industrial design and product development How MAAK...
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EP #530 How This Creator Raised $267K With an AI-Powered Golf Caddie | CaddieVision
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
In this episode, we chat with Jason Schneider, the founder of , a groundbreaking augmented reality golf headset that raised over $267,000 on Indiegogo. 🎯 What started as an idea during a great day on the course turned into a full-fledged product launch, backed by hundreds of passionate golfers. Jason reveals: How he turned a personal golf story into a powerful product pitch His specific pre-launch funnel strategy (with real numbers) Why transparency + community was key to campaign growth How he plans to scale using equity crowdfunding next Whether you're building a tech product,...
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EP #529 The Secret Weapon Behind Viral Crowdfunding Campaigns | IAS Creative
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
We speak with Gianluca Gabrielli, co-founder of , a Rome-based design studio helping creators bring products to life with stunning 3D visuals and storytelling. In this episode, you'll learn: Why 3D animation is the most powerful visual tool for validation How to create compelling product stories with zero inventory The difference between studio renders and lifestyle scenarios Why storytelling and branding must go hand-in-hand for crowdfunding success How AI is changing the way creators communicate with agencies Perfect for creators in the pre-launch phase or anyone curious about...
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EP #528 The High-Ticket Price Point Strategy Behind a $87K Kickstarter | Keybird
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
We talk with Mia from , who helped bring the Keybird L1 — a portable, wooden digital piano — to life on Kickstarter. Their campaign raised over $87,867, attracting musicians and creators from around the world. You’ll learn: Why frequent updates can keep campaign momentum high How adapted their messaging for unfamiliar markets What advice Mia gives to creatives launching their first product The power of authenticity in an oversaturated world Why networking with other creators is one of the best tools out there If you're a creative founder or launching a product...
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EP #527 The Exact Strategy Behind a 6-Figure Indiegogo Tech Launch | SoCool
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
We talk with Leslie and Ahmad, the founders of , who created the — the first refrigerated feeder designed to keep your pet’s meals fresh, even when you're not home. What began as a DIY solution quickly turned into a full-fledged Indiegogo campaign, raising over $196,000 from more than 400 backers—most of whom were first-time crowdfunders. You’ll learn: How they went from 3D-printed prototypes to factory-ready manufacturing Why being on the ground in China was critical to ensuring quality The hidden challenges of injection molding and rapid iteration What they'd change if they had to...
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EP #526 The Secret to Launching a $1.3 Million+ Niche Tech Product on Kickstarter | Tundra Tracker
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
We talk with Luke Beno, an engineer and founder of , who created one of the most advanced VR tracking tools ever to hit Kickstarter. What started as an internal tool to fix gaps in Valve’s system turned into the — a compact, modular device that raised over $1.3 million from passionate backers. You’ll learn: Why community demand fueled the tracker’s rapid evolution The risks and rewards of relying on viral momentum How they approached stretch goals and fulfillment What he wishes he did differently during the campaign If you're building a high-tech product or launching to a...
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EP #525 The Framework Behind a $633,657 Indiegogo Launch | Snowcap
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
We talk with Matthew Guest, a first-time startup founder and intensive care doctor from Melbourne, who co-created one of the to hit Indiegogo. What started as a text message turned into a fully patented, thermoelectric-powered portable ice bath that’s shaking up the world of cold therapy. You’ll learn: Why warm climates inspired their portable cold plunge tech How they chose thermoelectric over refrigerant cooling The emotional rollercoaster leading up to launch Why pricing and product iteration are critical during crowdfunding If you're thinking about crowdfunding your own...
info_outlineDo you have a fledgling business just waiting to take off?
Are you wondering how crowdfunding can help fund your business?
Then this article-style episode of the Crowdfunding Demystified podcast will tell you all you need to know about WeFunder.
WeFunder is the world’s leading equity crowdfunding platform that seeks to connect businesses with online investors. Since 2012, the platform has helped nearly 1,500 startup companies receive more than $260 million.
And some of these companies have gone on to be worth more than $1 billion!
Unlike other crowdfunding platforms (such as Kickstarter or Indiegogo), WeFunder backers typically receive equity from the company’s future profits rather than a tangible product.
Host Salvador Briggman will unveil exactly how this platform can help your startup, no matter what industry you are in. Plus, you’ll learn about some of WeFunder’s most notable companies across a wide range of markets, including:
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Zenefits
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Meow Wolf
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Goldbelly
…and more.
So if you’re ready to launch your business to the next level, then equity crowdfunding is the thing for you…and this episode is the place to start!
Resources and Tools Mentioned on the Show
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Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.
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WeFunder 2021 Impact Report