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Free: Coaching, NIL, and the Real Meaning of Growth

Heavy Or Not - The O.G. Swim Guide

Release Date: 08/05/2025

Recruiting Heart Over Hype show art Recruiting Heart Over Hype

Heavy Or Not - The O.G. Swim Guide

Episode #66 of Heavy Or Not, The OG Swim Guide   Small-school recruiting, inspiring youth through swimming, international outreach, and Kyle’s unique journey in swim development. UPJ Might Be the Best Kept Secret in College Swimming. D2 schools can attract elite talent, and Coach Kile Zimmer is building at UPJ. He might change your mind about the value of a branch campus! From Dubai to Johnstown – This Coach is Recruiting Worldwide too. Coach Kile Zimmer isn’t just building a swim team, he’s crafting a campus community. Hear how he’s reaching athletes from...

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Navigating Division Shifts: Swim Coach, Kile Zeller on St. Francis’s Move from D1 to D3 show art Navigating Division Shifts: Swim Coach, Kile Zeller on St. Francis’s Move from D1 to D3

Heavy Or Not - The O.G. Swim Guide

Now at UPJ and focused on recruiting with a local priority but international hopes. Building a Competitive Swim Program at UPJ: Scholarships, Recruiting, and Team Culture From Tears to Triumph: How St. Francis Swimmers Stayed Strong After Division Change There is no playbook on that heavy administrative downgrade. The Coach‑Athlete Relationship: Trust, Recovery, and Performance in Collegiate Swimming Balancing Academics and Athletics: Affordable Tuition and Scholarship Strategies at UPJ Recruiting with Heart: Why Coach Zeller Prioritizes Team Fit Over Finances Taper Strategies Across...

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Head Swim Coach Kile Zeller, launching new NCAA M&W D2 squads at UPJ - Open for Opportunities show art Head Swim Coach Kile Zeller, launching new NCAA M&W D2 squads at UPJ - Open for Opportunities

Heavy Or Not - The O.G. Swim Guide

Life at University of Pittsburgh Johnstown: Campus Beauty, Close‑Knit Community, and Opportunities for Athletes Get a behind‑the‑scenes look at Coach Kyle Zeller’s first year building a D‑II men's & women’s swim program at UPJ— from historic PSAC meet wins to the next‑gen recruiting playbook. Watch how he turns a modest pool into a squad where the person comes first. He is keeping student‑athletes front of mind. What’s Covered: Building a competitive PSAC program and historic meet qualification Recruiting tactics: internal talent, high‑school stars & value...

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Elite Coaching (and Athletics) is a Heavy Lifestyle show art Elite Coaching (and Athletics) is a Heavy Lifestyle

Heavy Or Not - The O.G. Swim Guide

Elite coaching isn’t a myth. It’s a choice and science built on relentless work, crystal‑clear goals, and total alignment of mind, heart, and body. In this episode of Heavy Or Not, The OG Swim Guide, #63, we break down some of the bits of what it takes to train like the world’s top athletes. What “elite” really means and why it’s a whole different universe from ordinary competition The brutal training load: 12 sessions/week, 6 hours/day, 24,000 m of swimming daily The three‑key framework: mind (goal clarity), heart (inner drive), body (smart recovery) The seven pillars of...

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The Gift of Swimming Propulsion with Dr. Maglischo's insight show art The Gift of Swimming Propulsion with Dr. Maglischo's insight

Heavy Or Not - The O.G. Swim Guide

Swimming Mechanics: Heavy Or Not, The OG Swim Guide The Science of Speed: Unpacking Resistance and Propulsion in Elite Swimming Doctor Ernie Maglischo is an ISCA & ASCA Hall of Fame Coach and still updating his most recent ebooks. Understand the biomechanics of swimming and explore how elite athletes generate propulsive force and minimize water resistance in the pool. Drawing on expert analysis, we examine the fundamental characteristics of water flow, classifying water as a semi-solid whose density is over 800 times greater than air. Learn how competitive swimmers battle resistive...

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Coaches Don’t Just Win Games. They Build Brands. show art Coaches Don’t Just Win Games. They Build Brands.

Heavy Or Not - The O.G. Swim Guide

From Locker Room to Loyalty Loop: The Sports Marketing Journey of Purpose. Coaches must handle the technical side, the physical side and all the Xs and Os. But let's Think again about sports marketing. Dr. Olena Timasheva, sports marketing professor in the university presented to the international audience at WAFSU.org and was able to reveal the coaches roles in digital strategy, sponsorship, and fan engagement. More than motivators, coaches today are key to driving revenue, fan connection, and team brand identity. Blending the intensity of the game with the science of segmentation  is...

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Shoulder Rotation Is a Key to Unlocking Swimming Speed show art Shoulder Rotation Is a Key to Unlocking Swimming Speed

Heavy Or Not - The O.G. Swim Guide

Hidden Biomechanics of Shoulder Medial Rotation That Separate Good Swimmers From Great Alert: This episode is better if viewed with the video due to the descriptive words used by Coach Steve. See: Swim faster by mastering shoulder medial rotation. Coach Steve Friederang breaks down why this subtle cue makes or breaks your pull in all four strokes. Join Coach in a lesson with two aspiring swimmers and hear how he thinks and explains this vital move. Why medial shoulder rotation is the key to an early vertical forearm and a powerful catch. How outward‑rotated shoulders prevent...

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Empowering Female Athletes - Course. Plus a Grant and VC pitch for investment show art Empowering Female Athletes - Course. Plus a Grant and VC pitch for investment

Heavy Or Not - The O.G. Swim Guide

Unlocking Potential with girls, grants and angel investors in Youth Coaching Discover how to coach girls effectively and learn about a new scalable aquatic platform, all in this episode, #59, of Heavy Or Not. Quick updates on multiple topics. CoachingHer supplies the free digital toolkit, created by Dr. Nicole LaVoi and the Tucker Center, by visiting . Core psychological needs for female athletes: competence, choice, and care – presented as a simple cycle. The CoachingHer pyramid: physiological basics → safety → belonging → esteem → self‑actualization. Then, the second...

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Was Illegal, Now Genius? This Backstroke Move Is Finishing Fast show art Was Illegal, Now Genius? This Backstroke Move Is Finishing Fast

Heavy Or Not - The O.G. Swim Guide

Coach Steve Friederang unpacks a technique with private-lesson athletes that’s bending by-gone rules without breaking them. Could this be the biggest backstroke breakthrough since dolphin kicks off the wall? In this episode of Heavy Or Not - The OG Swim Guide, biomechanist and elite swim coach Steve Friederang breaks down a newly misunderstood, and presently underused, backstroke finishing technique in forward thinking swimming: the underwater kicking returns at the finish for speedy backstroke. With a recent rule change allowing swimmers to submerge in the final 5 meters of a...

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Protecting Swim Coaches: Insurance Solutions for Peace of Mind and Retention show art Protecting Swim Coaches: Insurance Solutions for Peace of Mind and Retention

Heavy Or Not - The O.G. Swim Guide

In this episode of Heavy Or Not, The OG Swim Guide, we discuss why insurance coverage is a critical need for swimming coaches and how Barry Healey with ISCA and the BC Swimming Coaches Association are working on the discovery for solutions to fortify the profession and passions of coaches. What you'll learn: What if every coach had $1‑2 M in liability insurance and lawyer support. Let's consider all the modern risks of going uninsured. Real‑world scenarios that have cost coaches financially and mentally. How advocates are negotiating insurance options and potential membership fees....

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Episode 47 – Free: Coaching, NIL, and the Real Meaning of Growth
Podcast: Heavy Or Not – The OG Swim Guide
Presented by ISCA & U Can Swim

In this episode, we take a wide-angle view of the word "free"—through the lens of coaching, NIL decisions, and athlete development.

We begin with insights from Coach Nick Saban on recruiting and the dangers of chasing money over long-term development. Saban reminds us: when pro teams call about a player, they don’t ask how much he played as a freshman—they ask, “What kind of person is he?” Character, leadership, trustworthiness. That’s what matters most. Coaches: build value in all those areas.

We also highlight NIL.LO.org—a place for coaches, athletes, and educators to explore and discuss NIL (Name, Image, and Likeness). It’s a valuable resource, and we invite you to get involved.

Then we shift into the deeper meanings of “free.” Yes, the podcast is free to listen, share, and discuss. But “free” also reflects how we coach, what we teach, and how we grow.

Remember freeteam.org? That was about free and open-source software—code you can read, remix, and reuse. That spirit of freedom lives on in how we train and teach. But not all “free” is helpful. At swim camps, we phased out the term “free time” because too often it led to boredom and passive downtime. We prefer structured play, learning, and meaningful recovery.

The main feature of this episode is a look at How to Be Free by Shaka Senghor. Shaka is a resilience expert and bestselling author who knows what it means to overcome barriers. He brings his experience—from prison to the page—and offers lessons coaches can use with athletes.

One story: a Porsche driving instructor covers the rearview mirror and says, “Look where you want to go, not at what you’re afraid of.” That simple mental shift—looking ahead, not back—is key for athletes recovering from setbacks, injuries, or failure. Don’t live in the past. Learn from it, then move forward.

Another moment: Senghor recalls snorkeling in Maui, panicking from saltwater in his snorkel, then deliberately calming himself. That kind of physiological control—breathing, resetting—is critical in sport. Coaches can teach it. Make it a habit.

We discuss resilience—the kind forged by adversity. Senghor shares how Derek Redmond finished an Olympic race with a torn hamstring, leaning on his father. And how Shaka, while incarcerated, transformed his physical strength from nothing to 455-pound deadlifts. All of it required mental strength first.

We also explore Senghor’s self-belief formula, even if the acronym is a little rough:
S.H.I.T. = Success, Hustle, Intelligence, Talent.
It’s about owning your growth—celebrating small wins, learning from losses, recognizing your worth. Coaches can use this framework to help athletes build internal validation, not just chase external praise.

Whether you're a coach, educator, or athlete, How to Be Free is more than a book title—it’s a coaching framework. It’s about shifting perspectives, building resilience, teaching composure, and unlocking human potential.

Referenced Book:
How to Be Free by Shaka Senghor
ISBN: 9798893310511 | Releases September 9, 2025

More at SwimISCA.org and NIL.CLOH.org
Share this episode. Subscribe. And bring your wisdom to the next conversation.

A final jump-cut segment is from a swim school owner and author from Cape Town, South Africa, Kathryn Nurse of fundamentalswimming.com.

She bases her swim education on teaching principles to stroke development. 

Their method focuses on understanding concepts, breaking down movements, and teaching with purpose—on land and in water. They use mirrors, structure, and education techniques to develop skills from age 5 through adults. More from her in the near future.