Discourse in Magic
In this episode of Discourse in Magic, Jonah Babins dives into a powerful concept from his mastermind sessions: Weaponizing Your Show. The idea is simple—make your show book you more shows. Beyond just delivering a strong performance, Jonah shares five practical tactics to turn every gig into a referral engine, rebooking machine, and review generator. If you want your performances to create momentum in your business, this episode is packed with actionable advice you can implement right away. Mention What You Do Onstage Audiences rarely know whether magic is your hobby or your full-time...
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Thoughts on FISM: The Good, The Bad, and The Overwhelming In this solo episode of Discourse in Magic, Jonah Babins shares his raw and honest reflections on FISM 2025. From mind-blowing performances to marathon-length competitions, Jonah walks through the highs and lows of the world’s biggest and most prestigious magic convention and competition. Whether you attended or are just curious about how FISM functions, this episode offers a candid inside look. Highlights from the World Stage Jonah opens with praise for the best of the best—performers whose acts left audiences stunned. Standout...
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In this episode of Discourse in Magic, Jonah sits down with Jamie Allan, a pioneering illusionist and producer known for blending large-scale magic with theatrical storytelling. From growing up in a showbiz family in the UK to launching Broadway-scale productions in New York, Jamie shares the ups and downs of his journey—offering invaluable lessons about reinvention, creative resilience, and staying authentic in a world of illusions. From Red Coats to Broadway Jamie traces his early days performing in holiday parks and on cruise ships, where he learned to love the stage and reject the grind...
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Jonah sits down with viral magician to trace an unlikely journey—from learning back‑and‑front palming out of a gas‑station booklet to topping “Best Family‑Friendly Show” lists on the Las Vegas Strip and amassing billions of social‑video views. Along the way they dig into creative misfires, the treadmill of nightly shows, and why rehearsing a TikTok illusion can cost $20 K. From Gas‑Station Book to Barn‑Built Show Xavier’s origin story starts with a coincidence: his father picked up a sleight‑of‑hand booklet as a fuel‑pump freebie. Two weeks of rural...
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In this episode, Jonah Babins is joined by rising UK magic star to explore a journey that spans from toy magic sets and teenage tinkering to sellouts and cruise ship stints. From co-creating to redefining how young magicians build their brands, Luke shares the behind-the-scenes of developing shows, finding your performance voice, and building a magic career from scratch. You’ll learn how to structure a magic show, when to take creative risks, and why sometimes the best marketing strategy is just putting on a killer show. How Luke Got Started in Magic Luke’s magic journey began like...
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In this week’s episode of Discourse in Magic, Jonah Babins returns with a behind-the-scenes look at the Mexico Mastermind Summit, his latest adventures in AI, and what’s next for the magic community. After a brief hiatus, Jonah shares the lessons, breakthroughs, and future plans that are shaping his approach to magic and business in 2024. The Summit Experience: Magic, Community, and Growth Jonah kicks things off by recapping the recent Mastermind Summit in Cancun, where 40 magicians gathered for a week of learning, jamming, and business breakthroughs. Unlike traditional conventions, this...
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In this episode, Jonah Babins is joined by corporate magic legend to unpack a career that spans summer camps, corporate boardrooms, and headline features in . From his early days performing with to founding Magicorp and representing world-class talent, Bill shares the highs, the hustle, and the hilarious behind-the-scenes of building a career in corporate magic. You’ll learn what makes a magician bookable, how to navigate pricing, and why a magician’s greatest asset might be understanding the client better than they understand themselves. How Bill Got Started in Magic Like many...
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In this episode of Discourse in Magic, Jonah Babins sits down with magician, circus performer, and entertainer to discuss her unique journey in magic, her experiences blending circus arts with illusion, and how she pushes the boundaries of traditional performance. Leah shares insights into how she found her place in the magic world, her approach to creating engaging and original performances, and the lessons she's learned along the way. Finding Magic in the Circus Leah’s entry into the world of magic was anything but conventional. She started as a circus performer, mastering aerial arts,...
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This week on Discourse in Magic, we're bringing you a special repost of Jonah Babins' appearance on the , hosted by . Jonah, the long-time host of Discourse in Magic, takes the guest seat and shares insights on the world of magic, business, and podcasting. How Jonah Built Discourse in Magic Jonah shares the journey of how has grown over the years. He discusses the evolution of the show, the challenges of maintaining a podcast in the magic space, and what has kept him going for nearly a decade. Jonah explains his strategy for selecting guests, emphasizing the importance of personal...
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In this solo episode of Discourse in Magic, Jonah Babins dives into the world of public shows, sharing his insights on why every magician should consider doing them. He also provides a sneak peek into his upcoming shows across North America and highlights a special event happening at the end of April. Why Do Public Shows? 1. Promo Material: Public shows are an excellent opportunity to get high-quality promotional material. By hiring a photographer or videographer, you can capture footage of your performance that can be used to market yourself and book more gigs in the future. 2. Friends and...
info_outlineJoin us for an exciting episode of Discourse in Magic as we welcome back Ben Train to discuss the launch of our latest project, the Campers Playing Cards. We explore our motivations behind creating this unique deck, our shared love for playing cards, and our desire to contribute something special to the magic community. We also touch on the practical enhancements designed to make these cards versatile for magicians, and the joy of seeing others use and appreciate our creations.
In this episode, we take you through the creative journey behind the card deck’s design. From initial brainstorming sessions to the final camping-themed concept, we share the inspiration and artistic evolution that led to the deck's unique aesthetic. Listen in as we recount personal stories and inspirations, and walk you through the practical steps of bringing our ideas to life with the help of industry giants like Bicycle.
Finally, we discuss the innovative marking system we've developed for these cards, designed to enhance magic performances. We also introduce our free PDF guide and an interactive Zoom session, tailored for both beginners and seasoned magicians. With our Kickstarter campaign well underway, we emphasize the importance of community support to make this project a reality and share our excitement for the upcoming launch. Don't miss out on this behind-the-scenes look at the making of the Campers Playing Cards!
Card Deck Launch Behind the Scenes
We welcome back Ben Train to Discourse in Magic, where we shift our focus from magic performances to the exciting launch of our new project, the Campers Playing Cards. We explore our personal motivations behind creating a deck of cards, touching on our shared love for playing cards and our desire to contribute something tangible to the magic community. We discuss the functional enhancements we've included to make these cards more versatile for magicians, as well as the benefits of having custom decks for events, gifts, and personal use. Additionally, we reflect on the joy of seeing others use our creations and the practical aspects of distributing something that truly represents our brand.
Design Inspiration for Card Deck
We take us on a journey through the creative process behind designing a unique deck of playing cards. We explore the initial motivation for creating the cards, emphasizing the importance of having a clear purpose and concept. The discussion reveals the inspiration and brainstorming sessions that led to the final camping-themed design. Along the way, we recount how initial ideas, such as using a spray paint can or a dog shaking off water, evolved into the concept of using reflections in water for a naturally symmetrical and aesthetically pleasing back design. The narrative also touches on personal inspirations, like a commissioned artwork of a woman blowing dandelions, before settling on the final concept. Finally, we highlight the practical steps involved in bringing these ideas to life with the help of companies like Bicycle.
Deck of Cards Aesthetic Design Discussion
We explore the essential qualities of a perfect deck of cards for magic and cardistry. We discuss the importance of reflective back designs that maintain consistency across the deck, while avoiding symmetrical patterns that reveal reversed cards. Borders, particularly white ones, are a dealbreaker due to their potential to reveal card orientation and fraying issues. The color scheme for card faces should stick closely to traditional black and red for clarity, avoiding confusing variations. We emphasize the need for recognizable and distinguishable royal cards to facilitate easy performance and gameplay. Additionally, the aesthetics of a deck play a crucial role, as the design should resonate personally and fit various contexts, whether matching an outfit or evoking nostalgia. Lastly, we touch on our own approach to creating a deck that meets these criteria, encouraging listeners to check out our Kickstarter for visual details.
Magician's Guide and Camping Tricks
We reveal our offer for a free PDF, "The Magician's Guide to Camping and Card Tricks," which is tailored for beginners and laypeople, providing instructions on card tricks, marking systems, and camping games. We discuss the interactive Zoom video session where we will perform, teach, and engage in a Q&A, ensuring a tailored experience based on the attendees. Additionally, we introduce our premium $1,000 package, which includes two bricks of cards, the PDF, Zoom call, uncut sheet, recording of the session, and an exclusive all-expenses-covered cottage trip (excluding flight) with us and special guests, designed for an immersive magic experience with great amenities and magic jams.