#261: The Message that Grows Your Business (without being loud or pushy)
The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
Release Date: 06/25/2025
Handwritten Notes in an AI World: The forgotten strategy that's bringing meaning back to marketing
The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
🎙️When Quiet Gestures Create the Deepest Impact (and Real Connection) with Amy Daughters | The Art of Value Whispering Podcast (episode 287) What if one of the most powerful ways to build trust, loyalty, and connection in your business had nothing to do with algorithms, funnels, or content strategies? And what if you already knew how to do it? In this episode of The Art of Value Whispering Podcast, I’m joined by author and speaker Amy Daughters, whose work is a beautiful reminder that meaningful connection doesn’t have to be clever or complex. Sometimes, it’s simply human. We...
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The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
🎙️Adding Value with Email Sequences with John McKie | The Art of Value Whispering Podcast (episode 286) Email marketing is often talked about as a growth strategy. But in practice, it’s something many business owners quietly avoid. Not because they don’t see the value, but because it feels technical, exposing or easy to get wrong. In this episode of The Art of Value Whispering, I’m joined by John McKie, email copywriter and welcome sequence specialist, to demystify one of the most overlooked yet powerful foundations in marketing: the welcome sequence. What emerged was not a...
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The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
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The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
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Embracing Video and Curiosity in Business
The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
🎙️ Embracing Video and Curiosity in Business with Rachael Bryant | The Art of Value Whispering Podcast (episode 283) If you’re an introverted business owner, the idea of showing up on video can feel…a lot. Too visible. Too loud. Too exposed. But as Rachael Bryant and I explore in this episode, video isn’t about being “camera ready” — it’s about being you, in a way that lets your future clients see, hear and feel the value you bring. When you shift the focus from performing to connecting, video becomes far less intimidating and far more effective. And as Rachael...
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The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
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Roundtable: What it Really Takes for Introverts to Lead, Market and Sell
The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
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The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
🎙️What is an Introvert Really? with Melitta Campbell | The Art of Value Whispering Podcast (episode 280) Many introverts build businesses that quietly defy expectations. They achieve success without shouting louder, by leaning into their strengths: calm focus, deep listening, thoughtful communication and meaningful connection. Yet so many are told that success requires being more visible, more confident, or more outgoing, as if their natural way of working isn’t enough. In this episode of The Art of Value Whispering podcast, I explore why introversion isn’t a limitation...
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AI and The Human Connection, with Nathalie Doremieux
The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
🎙️ AI and The Human Connection with Nathalie Doremieux | The Art of Value Whispering Podcast (episode 279) Imagine growing your business in a way that feels lighter — where technology quietly supports you, helping your ideas shine instead of adding to the noise. AI can feel like a buzzword, but for thoughtful entrepreneurs, it’s becoming a quiet revolution. Used intentionally, it’s not about shortcuts or shiny tools, but about support. It helps you stay consistent, express your ideas clearly, and serve clients more deeply, without draining your time or energy. In...
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What it REALLY Means to Create and Achieve Success on Your Own Terms
The Art of Value Whispering Podcast | Meaningful Marketing for Introverts
🎙️ What it REALLY Means to Create and Achieve Success on Your Own Terms with Melitta Campbell | The Art of Value Whispering Podcast (episode 278) Build a Business That Feels Like You, and Success on Your Own Terms What if success didn’t mean doing more, but doing what feels right for you? Many business owners start with a clear intention — to make a difference, to work with purpose, to feel proud of what they’re creating. But somewhere along the way, the noise of advice and comparison drowns out that quiet inner knowing. In this episode of The Art of Value...
info_outlineWelcome to the Art of Value Whispering podcast
Today, I’m diving into something I believe lies at the very heart of sustainable business growth—but that so often gets overlooked or oversimplified: your message.
And more specifically, how the right message can quietly do the heavy lifting for you—helping you get noticed, attract aligned clients, and grow your business without the constant push, hustle, or getting stuck over-explaining yourself.
Last week, I ran a poll on LinkedIn asking what people find hardest about attracting clients. The top answers? Getting noticed and explaining what I do. I hear this a lot—and I’ve been there myself.
So today on the podcast, I’m sharing how to stop feeling stuck, and start shaping a message that reflects your true value—so that every time someone experiences you, they feel something meaningful.
Join me in this episode to discover how to craft a message that doesn’t just get attention, but builds trust, connection, and sustainable momentum in your business.
“You don’t have to change who you are to grow - you just need a message that reflects your true value and resonates with your dream clients.” - Melitta Campbell
In this Week's Episode...
You will discover:
- Why getting noticed isn't your real goal—and what to aim for instead
- How to identify your value sweet spot and use it to attract your dream clients
- The reason messaging struggles often stem from having too much expertise, not too little
- A simple mindset shift that helps you show up with more confidence, consistency, and ease
- What to expect in the upcoming Magnetic Messages Challenge
💡 Ready to take action?
- Join the conversation in the Dream Clients Club community (free to join).
- Download Your Introvert's Business Growth Guide
“Sustainable growth starts with a message that’s rooted in who you really are and what your clients really need.” - Melitta Campbell
About Melitta
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally, most recently on the TEDx stage.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
You can learn more about Melitta's story here.
Connect with Melitta
Join the Magnetic Messages Challenge
If you are exhausted trying to create content that attracts your dream clients and results in sales - this challenge was designed for you!
I'll show you how to confidently create client-attracting content - without being loud, feeling pushy or burning out!
Register for the Magnetic Messages Challenge (free) >
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