56. Mastering Follow-Up: Secrets to Engaging Your Database with Nikki Pais
Life & Listings: Balancing Real Estate, Scaling Your Future w/ Jennifer Staats
Release Date: 11/18/2024
Life & Listings: Balancing Real Estate, Scaling Your Future w/ Jennifer Staats
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info_outlineLife & Listings: Balancing Real Estate, Scaling Your Future w/ Jennifer Staats
Hey everyone! This week on Life and Listings Podcast, we’re diving into a game-changer for your real estate success: your database! I hear it all the time—"I don’t have a sphere of influence!" But trust me, you do. In this episode, I’m breaking down exactly how to uncover and organize your contacts (from your phone, emails, even old address books!) into a solid database that can grow your business. Plus, I’ll share some practical steps to build connections without feeling salesy—because relationships matter! “We're going to start with a spreadsheet, and then we're going to...
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If you’re not using social media and SEO to grow your real estate brand, you’re leaving money on the table. Norman Kinsey III, aka Mr. Liftoff, breaks down how to niche down, create valuable content, and turn your online presence into a lead-generating machine. From starting Liftoff Agent in a garage to helping agents scale their businesses, Norman shares the tools and strategies that actually work—like Hotjar, VideoAsk, and Warmly. Plus, he dives into the power of YouTube, passive prospecting, and why giving back is key to long-term success. Ready to take your brand to the next level?...
info_outlineIn this episode of Life and Listings, Jennifer Staats sits down with Nikki Pais, an expert in real estate lead generation and conversion. Nikki shares actionable insights on how real estate professionals can maximize their databases, find hidden opportunities, and make meaningful connections with leads. Listeners will learn how to use CRM tools effectively, engage leads with personalized follow-ups, and apply low-pressure conversational techniques to boost conversion rates. This episode is packed with practical tips and fresh strategies for brokers, agents, and team leaders looking to enhance their sales approach.
Real estate professionals will gain valuable strategies to engage potential clients and make the most of their CRM data. Nikki and Jennifer break down the essentials of lead engagement, accountability practices, and the importance of personal touches that make clients feel valued.
"By taking just a moment to be human—to ask, 'How are you?'—you open the door to understanding what your lead actually needs. That one little question can turn a conversation from a sales pitch into a genuine connection."
Five Key Takeaways
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Leverage CRM Filters: Utilize "last visit" and "last communication" filters to identify active leads and avoid missing out on engaged prospects.
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Prioritize Engaged Leads: Focus on responding to leads who have reached out rather than constantly chasing new ones.
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Ask Meaningful Questions: Start conversations with open-ended, human-centered questions to build rapport and gain trust.
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Use Personal Touches in Follow-Up: Integrate details like clients' pets into follow-ups to create memorable interactions.
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Implement Tracking Pixels: Track website visits to capture critical engagement data and develop timely, targeted follow-up strategies.
About Nikki Pais:
Nikki Pais is a powerhouse in real estate, with a strong background in lead generation and Inside Sales. She coaches agents, ISAs, and CEOs nationwide with DCM, delivering strategies to eliminate the gap between obtaining a lead, and getting it to the closing table. Nikki's expertise and passion for language and training make her a trusted advisor and a dynamic force in the industry.
Connect with Nikki:
Facebook: https://www.facebook.com/profile.php?id=100000771644238
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor