The Counterfeit Economy
Easy Prey
A counterfeit handbag may leave someone disappointed. A counterfeit medication, airbag, or child’s car seat can do far more damage. Fake products now reach into nearly every part of daily life, and many of them arrive through online stores that look completely legitimate. Kari Kammel saw the danger firsthand when a pharmacist overseas offered her several versions of the same medication. Some were authentic, while others were openly described as counterfeit. That experience stayed with her. She now directs the Center for Anti-Counterfeiting and Product Protection at Michigan State University,...
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The Internet is Playing You
Easy Prey
A convincing lie no longer needs to look suspicious. It can appear in a familiar social media feed, come from someone who seems real, or arrive as a video that looks almost impossible to fake. By the time doubt sets in, the post may already have been shared thousands of times. Few people understand that online environment better than today’s guest. Nina Jankowicz has spent more than a decade studying what she calls the bad things that happen on the internet. She is an internationally recognized expert on disinformation and online harassment. She was also named one of Time magazine’s 100...
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The Psychology of Yes
Easy Prey
It is easy to say you would never fall for a scam when you are looking at the situation from the outside. In the moment, though, things can feel much less obvious. A request may sound reasonable, the person may seem trustworthy, and saying no can feel awkward enough that you go along with something you would normally question. Today’s guest studies exactly why that happens. Vanessa Bohns is the Bronstein Family Professor and Chair of Organizational Behavior at Cornell University’s ILR School. Her work focuses on social influence, compliance, and the pressure people feel to cooperate, even...
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Drink Spiking
Easy Prey
A drink can be out of your sight for only a moment, but that may be all it takes for someone to tamper with it. Spiking can happen in bars, restaurants, festivals, and even among people who already know and trust each other. It also goes far beyond alcohol. Drinks, food, vapes, cigarettes, and other substances can be altered without someone’s knowledge, leaving them vulnerable before they fully understand what is happening. Dawn Dines has spent more than 20 years working to change how people understand and respond to spiking. She is the founder and CEO of Stamp Out Spiking, a UK charity...
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Love, Lies and Locked Up
Easy Prey
What sounds like the plot of a crime thriller was Sharon Armstrong’s real life. An online romance drew her into an elaborate web of lies involving overseas contracts, invented emergencies, and several people playing carefully planned roles. By the time she arrived at an airport in Argentina with five kilograms of cocaine hidden inside her suitcase, she still believed she was carrying business documents for the man she loved. Sharon was arrested and spent more than two years in an Argentinian prison before returning home without a conviction. During that time, she had to confront the truth of...
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The Recruitment Trap
Easy Prey
Everybody is searching for ways to increase income. Unfortunately, MLMs often look like an easy way to start a business without taking on the cost of a traditional company. The pitch sounds simple. Buy the product, follow the plan, and put in the work. The numbers behind those promises often tell a different story. Today’s guest, Stacie Bosley, has spent years studying what really happens inside MLMs. She is a professor at Hamline University in Minnesota and holds a Ph.D. in applied economics. Her research covers multi-level marketing, consumer protection, income claims, and pyramid scheme...
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Convincing Deepfakes
Easy Prey
A familiar voice on the phone or a recognizable face on a video call used to offer some reassurance that you knew who you were dealing with. AI has changed that. Voice cloning, face swaps, and real-time video impersonation now allow scammers to convincingly pose as executives, job candidates, romantic interests, or even family members. Understanding how these attacks work and where they may be headed is a central part of Tom Cross’s work as Head of Threat Research at GetReal Security. Tom has spent more than 30 years studying cybersecurity threats, software vulnerabilities, and the methods...
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When Trust Becomes a Trap
Easy Prey
Most people use technology all day without giving much thought to what is happening behind the screen. We trust routers that may not have been updated in years, depend on internet systems few of us understand, and now turn to artificial intelligence for everything from travel plans to home repairs. That convenience comes with tradeoffs. In this episode, we look at the weaknesses built into our connected world and what happens when our technical knowledge fails to keep pace with the technology surrounding us. Sherrod DeGrippo leads threat intelligence for Unit 42 at Palo Alto Networks, where...
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Scam Compounds
Easy Prey
When most people think about online scams, they picture criminals sitting behind a screen and stealing from victims around the world. But in Southeast Asia, many of the people sending those messages are victims too. Some were promised legitimate jobs, flown across borders, trapped inside guarded compounds, and forced to scam others while trying to survive. In this episode, I talk with Ivan Franceschini, a lecturer in Chinese Studies at the Center for Contemporary Chinese Studies Asia Institute. After years of studying labor rights, civil society, and Chinese investment in Cambodia,...
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Sports Betting
Easy Prey
Sports betting is everywhere now. It is in the commercials, on the apps, wrapped into game broadcasts, and sold as a fun way to make sports more exciting. But behind the easy sign-ups and “risk-free” offers is an industry built on odds most people do not fully understand, fine print that can cost real money, and a business model that depends on customers losing. In this episode, I talk with Danny Funt, an investigative reporter and the author of Everybody Loses: The Tumultuous Rise of American Sports Gambling. His reporting on sports betting, politics, news, and sports media has appeared...
info_outlineIt is easy to say you would never fall for a scam when you are looking at the situation from the outside. In the moment, though, things can feel much less obvious. A request may sound reasonable, the person may seem trustworthy, and saying no can feel awkward enough that you go along with something you would normally question.
Today’s guest studies exactly why that happens. Vanessa Bohns is the Bronstein Family Professor and Chair of Organizational Behavior at Cornell University’s ILR School. Her work focuses on social influence, compliance, and the pressure people feel to cooperate, even when they are uncomfortable with what they are being asked to do.
Vanessa shares several experiments that show just how strong that pressure can be. People agreed to write in library books and even handed over their unlocked phones. She explains why it can be tougher to refuse someone in person or over the phone. The conversation also covers a few simple ways to slow things down before making a decision.
Show Notes:
- [01:00] Vanessa Bohns explains how she began studying influence and why people are more likely to say yes than expected.
- [04:01] Small favors reveal how much people underestimate the power of a simple request.
- [06:53] The library book experiment shows how awkwardness can outweigh clear ethical concerns.
- [09:58] Why people are wired to cooperate and avoid the social discomfort of saying no.
- [15:37] How scammers use a few believable details to make an unlikely story feel true.
- [18:32] Why a small cue of authority can be more convincing than an elaborate explanation.
- [22:29] Creating distance from a request gives you time to think and verify what is happening.
- [25:31] Advance warning helps people make a more thoughtful decision instead of reacting automatically.
- [29:46] Participants hand over their unlocked phones even when private search histories are at stake.
- [33:16] Incentives and the fear of losing access can push people to break their own rules.
- [34:24] Social pressure can be powerful even when there is no financial reward.
- [37:49] A phishing email uses authority, urgency, and reciprocity to fool an influence expert.
- [41:02] Firm personal rules can make it easier to resist pressure from salespeople and scammers.
- [44:20] Asking for a request in writing reduces pressure and gives you time to process it.
- [46:20] Why knowledge does not make anyone immune and scam victims deserve more grace.
- [48:20] Helping a family member avoid another scam without blaming them for what already happened.
- [49:20] Vanessa’s final takeaway on slowing things down and preparing for the possibility that anyone can be fooled.
Thanks for joining us on Easy Prey. Be sure to subscribe to our podcast on iTunes and leave a nice review.