217. Who Are You Really Following? The Hidden Impact of Online Influence
Family Brand: Take Back Your Family
Release Date: 03/21/2025
237. The Tuttle Twins Creator on Saving America at the Dinner Table
Family Brand: Take Back Your Family
What if the future of our country doesn’t hinge on elections, courtrooms, or political battles—but on family dinner conversations? That’s exactly the vision today’s guest, Connor Boyack, shares with us. Connor is the bestselling author of over 50 books, including the wildly popular Tuttle Twins series, which has sold more than seven million copies worldwide. He’s also the founder of Libertas Network, a think tank and collection of family-centered initiatives that have changed over 100 laws and empowered kids and parents around the globe. From teaching free-market principles to...
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236. Becoming Dangerous...Being Strong Enough to Play, Protect, and Participate as a Parent
Family Brand: Take Back Your Family
Getting Off the Sidelines Have you ever looked around and realized that too many parents are sitting on the sidelines of their kids’ lives? Chris had this exact thought during a recent Girl Dad camp, where he noticed how many dads struggled to fully participate in simple activities like soccer, frisbee, or even just running around with their daughters. It broke his heart—not out of judgment, but out of empathy. Because every parent wants to be in the game, not watching from the bench. In this episode, Chris and Melissa unpack what it really means to stay active and engaged—not for...
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235. 7 Ways to Help Your Teen Stay Connected at Home
Family Brand: Take Back Your Family
Helping Teens Connect at Home If you’ve ever felt like your teens are drifting toward their rooms, screens, or independence a little faster than you’d like, you’re not alone. In this episode, Chris and Melissa open up about the rhythms, struggles, and small wins of keeping their three teenagers connected and interactive with family life. They share the real-time lessons they’re learning as parents—from literally pulling kids out of their rooms to setting boundaries around phones at the dinner table. You’ll hear how mealtimes (even if it’s just one-on-one breakfasts), family...
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234. Girl Dad Camp: Boosting Confidence, Connection, and Courage in Our Daughters
Family Brand: Take Back Your Family
This week’s episode is a special one—Chris is back from Girl Dad Camp and we’re unpacking everything he experienced alongside our daughters, Ivy and Indy. Hosted at BYU and organized by the women’s athletics coaches, Girl Dad Camp is a weekend built for fun, connection, and, most importantly, confidence-building. With stations like pickleball, gymnastics, bracelet-making, and journaling, it's a mix of sports and soul work designed to strengthen the father-daughter bond. Chris shares everything from fun moments (like their epic dance competition!) to sobering stats about girls’...
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233. Intentional Back-to-School: Letting Your Kids Help Choose Their Education
Family Brand: Take Back Your Family
Hey friends! It's that time of year again—backpacks, new shoes, and… big decisions about school. In this week’s episode, Chris and I open up about what school looks like for our family this year. With five kids in different grades (and different learning styles), we’ve never taken a one-size-fits-all approach to education—and this year is no different. From public school to community college to homeschool with a neighbor, we share why each of our kids is doing something unique this year and how we’ve learned to give them a say in the process. We also reflect on how our views on...
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232. What If One Weekend Could Transform Your Family Forever?
Family Brand: Take Back Your Family
Hey Family Brand, it’s Chris and Melissa here! We have something really special to share with you today. If you’ve ever felt like life is moving too fast, like your family is surviving more than thriving, or you just wish you had space to reconnect and refocus—this episode is for you. We're inviting you to something we’ve been dreaming about and working on behind the scenes: our Family Brand Live Event, coming this November. This isn’t your average seminar or parenting workshop—it’s a full weekend experience designed to bring your family together in a powerful, life-changing way....
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231. Family Meeting that Don't Suck - How to Actually Make Them Work
Family Brand: Take Back Your Family
Hey Family Brand! It’s Melissa here, and if you’ve ever tried to hold a family meeting that ended in chaos, eye-rolls, or zero follow-through… this episode is for you. We’re diving into a topic that might sound boring but can truly transform your family culture: family meetings. Trust me, I get it—most of us didn’t grow up doing these, and if we did, we may not have the best memories of them. But what if family meetings didn’t suck? What if they were actually helpful, hopeful, and maybe even a little fun? This idea hit me recently while working with a coaching client who was...
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230. Why Hustle Culture Doesn’t Work for Families (and What to Do Instead) Feat. Kelly O’Neil
Family Brand: Take Back Your Family
Hey Family Brand — it’s Melissa here, and I am SO excited to introduce you to today’s guest, the incredible Kelly O’Neil. I have been a fan of Kelly’s work for years, and I’m still processing this conversation — it was that impactful. Kelly is a strategist, a visionary, and a total powerhouse when it comes to helping people build legacy businesses without sacrificing what matters most. She’s worked with Fortune 500s, celebrity entrepreneurs, and industry disruptors, and today, she’s bringing that same level of insight to us as families. In this episode, we’re talking about...
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229. Be Your Family’s Chief Reminding Officer
Family Brand: Take Back Your Family
Hey Family Brand, it’s Chris and Melissa! Today’s episode is inspired by something we’ve found to be one of the most underrated (but absolutely essential) roles in leadership — whether you’re running a company or raising a family: becoming the Chief Reminding Officer. This idea came up during one of our walks, and we realized how much of parenting and leadership isn’t about coming up with something brand new every day. It’s about consistently reminding your team — or your kids — of what’s already true. Who you are. What you stand for. What you value. And honestly? That kind...
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228. Preparing for the Unexpected: A Personal Story on Wills and Life Insurance
Family Brand: Take Back Your Family
Hey Family Brand — it’s Melissa here. Today’s episode is a little different, and honestly, it’s one I tried to record six different times. It took me a while to even figure out what I wanted to say because this one hits close to home. Last week, my cousin and his wife passed away unexpectedly in a tragic plane crash, leaving behind two little ones. Even as I write that, my heart feels so heavy. It’s every parent’s worst nightmare to even imagine not being there for your kids as they grow up. It’s something we never want to face — and I never thought we’d have to. But this...
info_outlineHey Family Brand! It’s Chris and Melissa here, and today, we’re having an important conversation about something we don’t always stop to think about—who we allow to influence us. In a world where social media, thought leaders, and online personalities are more accessible than ever, it’s easy to get caught up in curated versions of success. But how do we know if the people we’re following are truly worth listening to? And what happens when we allow the wrong influences into our homes and families?
This whole conversation started when Melissa watched a new documentary about Ruby Franke, a once-popular family YouTuber whose life took a devastating turn. What started as a platform to showcase strong family values ended in tragedy, and it got us thinking—how quickly can things shift when we follow the wrong people or chase the wrong ideals? What warning signs should we be paying attention to?
One of the biggest takeaways from this discussion is authenticity. Social media often presents a highlight reel, but are the people we’re looking up to showing us the whole picture? Are they living lives that align with the values we want for ourselves and our families? We share some personal experiences of getting caught up in coaching programs or mentorships that, in hindsight, didn’t align with our deeper values. It’s so easy to be drawn in by success, money, or status without realizing that some of these figures don’t actually live the kind of life we’d want for ourselves.
We also talk about the danger of seeking external validation and how knowing who you are—both individually and as a family—is the key to making sure you’re not being blindly influenced. When you know your values and what truly matters to you, it’s easier to recognize when something feels off. Instead of constantly chasing external advice, you can take pieces of wisdom that align with you and leave the rest.
Our challenge for you this week? Take an inventory. Who are you following? What books, social media accounts, or shows are you letting into your life? Are they actually serving you, or are they quietly shaping you in ways that don’t align with who you want to be? And most importantly—if you don’t know who you are, how will you know if something is misaligned?
LINKS:
All Links Family Brand!
Episode Minute By Minute:
- 0:00 – Why this topic matters: A YouTube family’s shocking downfall
- 2:30 – The curated highlight reels we see online
- 5:00 – Are we sharing real life or just what looks good?
- 9:00 – The risk of following people without questioning their values
- 12:45 – How coaching programs can be helpful… or dangerous
- 17:00 – Why external validation won’t fill internal gaps
- 22:00 – The importance of being grounded in your identity
- 30:00 – Taking an inventory: Who are you really following?
Let us know what stood out to you in this episode! Are there any influences you’ve decided to cut out or new boundaries you’re setting? We’d love to hear from you!