Upcoming Industry Events & Other Insights With Hans Muench
Release Date: 03/06/2025
FitnessKPI Webinar: Using Data & Technology To Drive Club Revenues With Pablo Viñaspre
Fitness + Technology
In this episode of the Fitness + Technology Podcast, Bryan O’Rourke shares his webinar, “Using Data & Technology To Drive Club Revenues,” alongside Pablo Viñaspre of FitnessKPI. The session explores how data and digital tools are reshaping fitness business performance, with a focus on practical, real-world application. Listeners will gain actionable insights on improving member retention, optimizing pricing strategies, and unlocking new revenue opportunities through smarter use of analytics and technology. Designed for operators, managers, and industry professionals, this webinar...
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Building Smarter Tech Stacks For The Future Of Fitness With Vic Kurs
Fitness + Technology
In this episode of the Fitness + Technology Podcast, Bryan O’Rourke welcomes Vic Kurs, Senior Technology Advisor at Qodeca. Vic leads sales strategy, partnerships, and client success for Qodeca, a firm specializing in custom software and consulting for the fitness, sport, and healthcare sectors. With extensive experience across SaaS and health club operations, he helps organizations streamline workflows, enhance member engagement, and accelerate growth through integrated, data-driven digital solutions. Today, Vic joins Bryan to discuss practical technology adoption, the realities operators...
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European Fitness Market Trends In 2025 & Beyond LIVE From Portugal With Bryan O'Rourke
Fitness + Technology
In this episode of the Fitness + Technology Podcast, Bryan O’Rourke shares his keynote, “European Fitness Market Trends In 2025 And Beyond” live from the SC Fitness Annual Convention in Portugal. Bryan shares the spotlight for what’s next in the European fitness market and the key differentiators needed for successful operators. Whether you lead a gym, studio, supplier brand, or digital platform, this talk is designed to expand your perspective and prepare you for what’s ahead. To view the slideshow, go to: Apply for the 2025 Innovation Awards: One Powerful Quote: 11:51: “The...
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Redefining Preventive Health & Medical Wellness With Uday Anumalachetty
Fitness + Technology
In this episode of the Fitness + Technology Podcast, host Bryan O’Rourke welcomes Uday Anumalachetty, Founder of Bright Medical Wellness, to the show. Uday is on a mission to redefine the health and wellness landscape by making transformative treatments—such as GLP-1 medications—more accessible to those who need them most. Motivated by his personal journey with weight challenges and the life-changing impact of GLP-1 therapies, Uday took the leap into entrepreneurship to build a service that not only improves access to these medications, but also prioritizes education, post-consultation...
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The Discipline Of Transformational Leadership: Lessons From Lindsay Vastola
Fitness + Technology
In this episode of the Fitness + Technology Podcast, host Bryan O’Rourke welcomes Lindsay Vastola to the show. With a rich background spanning corporate management and entrepreneurship, Lindsay brings a dynamic perspective to leadership and professional growth. Through her engaging keynote presentations, professional development workshops, and thought-provoking conversations, she empowers professionals to reach their full potential. As the founder of VastPotential, Lindsay helps organizations cultivate exceptional employee experiences and enhance performance through innovative staff...
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AI Front Desk: Transforming Frontline Work With Brian Holmes
Fitness + Technology
In this episode of the Fitness + Technology Podcast, Bryan O’Rourke welcomes Brian Holmes, CEO and Founder of AI Front Desk. With hiring, training, and retaining frontline workers becoming increasingly challenging, AI Front Desk offers innovative artificial intelligence solutions that handle complex business tasks directly. By reducing dependence on traditional staffing models, the company helps streamline operations, improve efficiency, and minimize errors. Brian joins Bryan to discuss his company’s approach and the practical impact these solutions are having across the industry. One...
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Key Trends That Will Shape The Global Fitness Industry — Live from FitLife’s Club Network Conference With Bryan O'Rourke
Fitness + Technology
In this episode of the Fitness + Technology Podcast, Bryan O’Rourke shares his keynote presentation delivered live at FitLife’s Club Network Conference in Seattle. Bryan explores the key trends transforming the global fitness industry from rapid technological advancements to the evolving importance of human capital. He emphasizes why now is a pivotal moment for leaders to shape the future of fitness. To view Bryan’s slide deck, go to: One Powerful Quote: 16:54: “Clarity is a superpower.” 4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed: 3:34: Bryan gives an...
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Exploring Integrative Coaching & Wellness Services With Chris Edwards
Fitness + Technology
In this episode of the Fitness + Technology Podcast, host Bryan O’Rourke welcomes back Chris Edwards, Founder and CEO of TriCore Wellness. TriCore focuses on the integration of technology, health data, and professional coaching to deliver comprehensive wellness solutions for individuals, employees, and organizations. Chris joins Bryan to discuss his business model and share valuable insights on current trends in integrative coaching and wellness services. One Powerful Quote: 7:51: “You have to unlearn before you can relearn.” 4-10 Bullet Points (w/ timestamps) - Highlighting key topics...
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Strategic Leadership & Growth at Life Time With Jeff Zwiefel
Fitness + Technology
In this episode of the Fitness + Technology Podcast, host Bryan O’Rourke sits down with Jeff Zwiefel, Executive Director of Longevity & Performance at Life Time. With over three decades of leadership in the health, fitness, and wellness industry, Jeff brings a wealth of experience in strategic planning, brand evolution, and operational excellence. As a key architect behind Life Time’s transformation into a comprehensive healthy lifestyle company, Jeff shares his perspective on the future of wellness, the role of leadership in culture and innovation, and strategies for advancing health...
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Driving Innovation In 3D Design Software With Richard Grönberg
Fitness + Technology
In this episode of the Fitness + Technology Podcast, host Bryan O’Rourke welcomes Richard Grönberg, Founder and CEO of ECDESIGN — a leading 3D interior design software that empowers sales professionals to quickly plan and visualize any space without the complexity of traditional CAD tools. With over 10,000 companies across 170 countries using the platform, ECDESIGN is transforming how fitness and commercial environments are imagined and brought to life. Tune in as Richard shares insights into the power of design, his business philosophy, and how intuitive planning tools are shaping the...
info_outlineThis week on the Fitness + Technology podcast, host Bryan O’Rourke welcomes back Hans Muench to the show. As the Director of International Development at FIT-C, he leads the council's efforts to grow the fitness industry, improve fitness user experience, and mature the collection of real-time wellness data through the creation of interoperability standards for technology-based fitness devices. With over 35 years of experience in the health and fitness sector, Hans has a deep understanding of the global trends, challenges, and opportunities in this dynamic and evolving industry. Today, Hans joins Bryan to talk about the industry’s upcoming events, European fitness trends, and using AI tools for presenting truthful information.
One Powerful Quote:
14:36: “Truth is much more difficult to present than fact and information in general because so much of it is junk.”
4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed:
3:00: Bryan and Hans talk about upcoming industry events happening.
6:48: Hans shares his observations on European fitness trends. Bryan comments on the top operators marrying technology integration with super talent.
9:00: Hans shares an example on tech integration best serving customers, and Bryan gives his thoughts.
11:33: Bryan inquires with Hans about Google’s NotebookLM and other AI tools.
14:25: Bryan and Hans talk about using information networks to discern truth.
Bullet List of Resources:
https://hub.healthandfitness.org/hfa-show
https://www.europeactive.eu/ehff
https://fitchandfameetup.rsvpify.com
Guest Contact Information:
https://www.linkedin.com/in/hans-muench-653346a/
https://www.bryankorourke.com/
https://www.linkedin.com/in/bryankorourke/