Libsyn Directory

966. Top 10 Things Contractor Husbands Say | Lawn Care Wife Edition

Release Date: 05/15/2026

967. The Contractors Who Win Know Exactly Who They’re Talking To

Fullerton Unfiltered

In this episode of Fullerton Unfiltered, Brian and Adam break down how branding directly impacts the type of customers your business attracts. From websites and social media to trucks, uniforms, and messaging, they unpack why some companies attract premium clients while others constantly battle price shoppers. This conversation dives into positioning, trust, perceived value, and how to build a brand that attracts the right ICP and helps your business stand out in a crowded market. 🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business’s true potential: ...

966. Top 10 Things Contractor Husbands Say | Lawn Care Wife Edition

Fullerton Unfiltered

If you’re married to a contractor, lawn guy, landscaper, or snow removal operator… you’ve definitely heard THESE before! From “This call will only be 5 minutes” to “We just need this one more piece of equipment,” Brian breaks down the funniest and most relatable things contractor husbands say on a daily basis. A lighthearted episode for the green industry families who live the mow life, snow life, and everything in between. 🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business’s true potential: Lawntrapreneur Academy (The #1...

965. Breaking Records with Noe Loarca of Avanza Landscaping

Fullerton Unfiltered

In this episode, Brian sits down with Noe Loarca of Avanza Landscaping to talk business growth, leadership, scaling a landscaping company, and the mindset it takes to level up in the green industry. Noe shares his journey, lessons learned along the way, and what’s helped Avanza Landscaping continue building momentum. Plus, Brian shares details about the upcoming coming this summer, where lawn and landscape entrepreneurs from across the country will come together for inspiration, strategy, and real business growth. 🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care...

964. I Thought I’d Be Further Along By Now…

Fullerton Unfiltered

In this episode of Fullerton Unfiltered, Brian gets real about the silent pressure entrepreneurs carry to constantly achieve more, grow faster, and “arrive” sooner. From business growth and finances to health, family, confidence, and peace of mind, this episode unpacks why so many successful people still feel behind, even when they’ve come a long way. If you’ve ever struggled with comparison, moving goalposts, frustration with your timeline, or feeling like success should feel different by now, this conversation will hit home. 🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock...

963. BIG Together in the Trades Announcement + Mother’s Day Surprise

Fullerton Unfiltered

In this special Instagram Live replay, we’re sharing some exciting updates about and celebrating the amazing moms, wives, and women behind the green industry. From supporting lawn care families to building stronger relationships through business and life, this conversation is all about community, encouragement, and purpose. We’re also announcing a special Mother’s Day promotion you won’t want to miss! Whether you’re a lawn care wife, business owner, or part of a trades family, this livestream is packed with inspiration, laughs, behind-the-scenes updates, and heartfelt appreciation...

962. We Roast Each Other for 30 Minutes… Then Talk About Why It Actually Works

Fullerton Unfiltered

Liz and I go head-to-head in a fun, no-holds-barred roast… but underneath the jokes, we unpack something real. What it actually looks like to work together as a couple, how we navigate different roles in business and at home, and why our differences are the secret to making it all work. It’s honest, a little savage, and packed with lessons you can apply to your own life and business. 🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business’s true potential: Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn...

961. Fix Your Cash Flow Fast: 5 Simple Systems Every Lawn Business Needs

Fullerton Unfiltered

If you’re doing the work but still feel broke, this episode is going to hit home. We’re breaking down the 5 simple systems that will completely change your cash flow, from getting cards on file and billing weekly to using a CRM and creating a real follow-up rhythm. No fluff, just practical steps you can implement this week to stop chasing payments, tighten up your numbers, and finally keep more cash in your business. 🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business’s true potential: Lawntrapreneur Academy (The #1 Resource for Starting, Growing...

960. How to Speak Corporate America (and Actually Win Commercial Deals)

Fullerton Unfiltered

Ever feel like you’re losing commercial jobs… not because of your work, but because of how you communicate? In this episode, we break down how to speak the language of property managers, HOAs, and corporate decision-makers so you can stand out, build trust, and close bigger deals. Learn how to position yourself as a professional vendor, not just another contractor, and start winning the work your business deserves. 🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business’s true potential: Lawntrapreneur Academy (The #1 Resource for Starting, Growing...

959. Launching 3 Crews for the First Time Ever: Big Growth, Bigger Lessons

Fullerton Unfiltered

This is a big one. We officially launched three crews for the first time ever, and I’m breaking down what that really looks like behind the scenes. From lining up enough work and managing new expenses, to handling delays, sick days, and the investment into trucks and equipment, this episode is all about real growth in real time. If you’re pushing to level up your business, this will give you a clear picture of what it takes and how to make the jump with confidence. 🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business’s true potential: ...

958. Always “On,” Never Free: When Drive Turns Into a Trap

Fullerton Unfiltered

You built the business. You became the leader. You’re the one people count on. But what does it actually cost to always be “on”? In this episode, we unpack the hidden weight of constant pressure, the mental load that never shuts off, and how success can quietly start to own you if you’re not careful. This is a real, honest look at ambition, identity, and learning how to be present in the life you worked so hard to build. 🚨 Purchase "The SOP Training" Bundle! 🚨 Unlock your lawn care business’s true potential: Lawntrapreneur Academy (The #1 Resource...

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