From sending flowers to Russia to building an $11M global gift empire with a 120+ person team. Dmitriy Peregudov's story proves that patience, purpose, and people-first values are the keys to lasting success. (Episode 738 - Dmitriy Peregudov)

In this episode of Grow a Small Business, host Troy Trewin interviews Dmitriy Peregudov, founder of Gift Baskets Overseas, shares his inspiring 28-year journey from sending flowers to loved ones in Russia to leading an $11M global gifting company with 120+ team members. He talks about building a business rooted in patience, perseverance, and people-first values. Dmitriy discusses how focusing on customer experience and team culture fueled long-term success. He also explains the role of SEO and AI in modern marketing and why brand trust matters more than ever. From overcoming fraud challenges to achieving a 64% Net Promoter Score, his story highlights sustainable growth and resilience. A must-listen for entrepreneurs who believe slow, steady, and thoughtful growth wins the race.

Other Resources:

• An easy way to measure if your customers love you in 21 minutes – use the Net Promoter Score (NPS). And it’s FREE.

Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let’s get into it by clicking here.

Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice.

And a snapshot of the final five Grow A Small Business Questions:

1. What do you think is the hardest thing in growing a small business?
   
   According to Dmitriy Peregudov, the hardest thing in growing a small business is having the patience and perseverance to push through the early, slow stages while learning things outside your comfort zone. He explains that growth often requires focusing on areas you don’t enjoy, making tough decisions, and knowing when to let go and replace yourself in certain roles. Understanding every part of the business—even the ones you’re not good at—is essential, because only then can you hire the right people and build a strong foundation for long-term success.
   
   

2. What's your favorite business book that has helped you the most?
   
   Dmitriy Peregudov’s favorite business books include Further, Faster by Bill Flynn, which provides clear frameworks for business growth, and Delivering Happiness by Tony Hsieh, which inspired him to build a people-first company culture. He also recommends The Five Types of Wealth by Sahil Bloom for understanding balance in life and business.
   
   

3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business?
   
   Dmitriy recommends the Harvard Business Review (HBR) Podcast for case studies and expert discussions, and Lex Fridman’s Podcast for deep, thought-provoking conversations that go beyond business into leadership and innovation. He also appreciates podcasts like Built to Sell Radio for real-world entrepreneurship lessons.
   
   

4. What tool or resource would you recommend to grow a small business?
   
   He highly recommends HubSpot, calling it a game-changer for small businesses. From marketing automation to CRM and workflow management, it helped his team streamline communication, improve sales processes, and enhance customer relationships.
   
   

5. What advice would you give yourself on day one of starting out in business?
   
   According to Dmitriy Peregudov, the advice he would give himself on day one of starting out in business is simple yet powerful — “Just do it.” He believes that too many entrepreneurs hesitate, overthink, or wait for the perfect moment, but real growth happens only through action. Taking the first step, learning from mistakes, and adapting along the way are far more valuable than waiting for ideal conditions that may never come.

Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights!

Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.

 

---

 

Quotable quotes from our special Grow A Small Business podcast guest:

Success in business comes from patience, perseverance, and focusing on what truly matters — Dmitriy Peregudov

Growth isn’t always about getting bigger, it’s about getting better with every challenge — Dmitriy Peregudov

The best way to build a loyal customer is to fix their problem so well they never forget you — Dmitriy Peregudov

---