10 reasons why technical authors love working with us - Part 1
Thrive in Global Markets
Technical authors are highly skilled at presenting complex information clearly, using very precise vocabulary. They have strong attention to detail and comprehensive knowledge of the subject matter they are writing about. When a technical writer requires one of their documents to be translated, it is crucial that it be performed accurately — maintaining the meaning of any specialized terminology and ensuring that the document remains easy to understand. In this episode of 'Thrive in Global Markets' podcast, join your host Levent Yildizgoren to learn the first 5 things important to technical...
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Special Episode: 10th year of Translation Challenge with Russell Armstrong
Thrive in Global Markets
In this special episode of the Thrive in Global Markets podcast, we welcome Russell Armstrong, inventor of hotun detect and the hotun dry trap tundish and the Managing Director of RA Tech. RA Tech is the sponsor of this year's Translation Challenge competition. Translation Challenge has been running for 10 years and provides translation students with the opportunity to gain real-world experience by working on a translation project for a real client and this year, the students will be translating for Russell's company and product. In this episode, Russell expresses his expectations for the...
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Seamless Customer Experience with Edith Bendermacher
Thrive in Global Markets
Edith Bendermacher is the Director of Globalization Strategy and Localization Operations at NetApp, based in San Jose, California. Focused on the end goal of delivering the best global Customer Experience, her team is responsible for the strategic planning and execution of globalization across all departments, including delivery, innovation, uptake, and return of the globalization investments. Under her lead, the Globalization Center of Excellence provides localized offerings in up to 15 languages. Edith is a regular speaker on globalization in panels and globalization industry events. Edith...
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Globalization: Hitting the Right Tones with Anna Schlegel
Thrive in Global Markets
Anna Schlegel is VP of Product, Global Infrastructure, International Markets, and Globalization at Procore Technologies, co-founder of Women in Localization, a non-profit based on 30 worldwide sites with 7000 global members, and the author of "Truly Global '', awarded as the best book on international markets by Book Authority for the past 3 years. Anna has led globalization teams at top technology companies in Silicon Valley, including Cisco, VeriSign, VMware, Xerox, and NetApp. Her work has been published in Forbes, Fortune, the European Union, Gala-Global, Multilingual, and many other...
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Decoding Consumer Behaviour with Tugce Bulut
Thrive in Global Markets
Tugce Bulut is the founder and CEO of Streetbees which connects with real people in real-time through conversational AI, capturing the reality of everyday life. While working as a strategic advisor, Tugce Bulut was continually exposed to the limitations of the traditional consumer intelligence space, which was struggling to uncover growth opportunities as they continue to use outdated survey methods that relied on unrealistic claims of professional survey takers. In 2015, Tugce founded Streetbees to build a marketplace for the world’s largest companies and organisations to truly build an...
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Uber's Global Aspects with Pia Bresnan
Thrive in Global Markets
Pia Bresnan is Senior Localization Manager at Uber. She was technically born in NY but is a Citizen of the world. She spent her childhood in Europe before coming back to the US for her under-grad studies in International Relations. Pia started her second career in Localization at a single language vendor, learning the ropes from the linguists' perspective then worked her way up the value chain, now at for the past 4 years leading a team of Localization Program Managers at Uber. She has over 18+ years of Localization strategy experience with extensive hands-on operational know-how,...
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International Trade Network with Chris Walker
Thrive in Global Markets
Chris Walker is CEO and Director of Diamond Hard Surfaces Ltd, a high-growth SME in the Advanced Engineering Sector producing innovative patented coating materials and thermal management products. The business was established in 2005 and currently exports 60-80% of its turnover to 22 countries worldwide. Chris is an entrepreneur, Chartered Marketer, and Engineer who has specialised knowledge in establishing relationships between blue-chip companies and early-stage technology businesses to exploit new innovations, and markets. He has a broad knowledge of general management in an international...
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Loss of Natural Language with Monika Schmid
Thrive in Global Markets
Professor Monika Schmid is Head of the Department of Language and Linguistic Science at the University of York. She received her PhD at the University of Dusseldorf and speaks five languages; German, Dutch, English, French, and Spanish. Her main area of research is the loss of natural language among multilingual people. It’s a problem she’s experienced directly as a multi-linguist herself. KEY TAKEAWAYS We are never lost when it comes to languages. Even if you haven’t used them in a while, all knowledge of the language is still inside your brain and can be accessed again with some...
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Exceptionally Precise Manufacturing with Anne Ford
Thrive in Global Markets
Anne Ford runs PGM Reball with her husband Mehdi Sabet and is a proud UK manufacturer of small precision ballscrews that fly in the demanding and harsh conditions of aerospace and space. She is passionate about manufacturing, SMEs, her county of Leicestershire as well as the role of women in the workplace, particularly in engineering. Following a 30-year career in Human Resources in the corporate world, Anne joined her husband’s SME business in 2014 and applied her expertise in process mapping and project management to underpin the business with strong cloud-based systems...
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Doubling Your Revenue with Simon Severino
Thrive in Global Markets
Simon Severino helps business owners in SaaS and Services run their companies more effectively resulting in sales that soar. His services are trusted by Google, Roche, Consilience Ventures, Amgen, and AbbVie. He created the Strategy Sprints™ Method that doubles revenue in 90 days by getting owners out of the weeds. He is a TEDx speaker, Contributor to Forbes and Entrepreneur Magazine, and member of the SVBS Silicon Valley Blockchain Society. KEY TAKEAWAYS The key to doubling your company's revenue lies in identifying bottlenecks and solving them. Solving a bottleneck is one of the most...
info_outlineSimon Severino helps business owners in SaaS and Services run their companies more effectively resulting in sales that soar. His services are trusted by Google, Roche, Consilience Ventures, Amgen, and AbbVie. He created the Strategy Sprints™ Method that doubles revenue in 90 days by getting owners out of the weeds. He is a TEDx speaker, Contributor to Forbes and Entrepreneur Magazine, and member of the SVBS Silicon Valley Blockchain Society.
KEY TAKEAWAYS
The key to doubling your company's revenue lies in identifying bottlenecks and solving them. Solving a bottleneck is one of the most important points for achieving this goal, as it will make you energized with motivation! The next thing on our list is habits - creating daily, weekly, or monthly schedules can help us stay organized throughout different parts of life. All these things combined add up to being agile: staying aware enough about what needs doing without wasting time.
BEST MOMENTS
“There are two reflective questions of all these things. Which one will I delegate tomorrow? And so I review which one gave me energy or took energy from me and which one really moved the whole business forward versus just parts of the business. And the second reflective question is if I would live more freely, and more intentionally, what will I do tomorrow? That's a daily habit. And if everybody does that, in your team, you learn you improve, but also you scale because now everybody starts as soon as they have built something that works.”
“If the market breaks down in one week and it takes you three months to change your offers, to change your processes then you are rigid. If it takes you one week to respond on that changing your offers and your processes. Then you're agile.”
“Velocity, which means it is speed including the direction of the speed because you can run a marathon and you’re the fastest but you're running in the wrong direction. That's the worst thing that can happen to you.”
“What's the current bottleneck? So what's the weakest part right now? If we improve that the overall value creation goes higher, more than just if we repair everything a little bit, and so there is always one weak part and that's the bottleneck.”
“If you really care about somebody and if you are their advisor, the first part is to really acknowledge their culture and to pick them up at their bus stop, but then get into the next year of the bus and go something, explore a little bit of the wild territory with that bus.”
ABOUT THE HOST
Levent Yildizgoren, the author of 'Good Business in any Language', is an award-winning entrepreneur, localisation professional, and a PRINCE2 qualified project manager.
CONTACT METHOD
Linkedin: https://www.linkedin.com/in/leventyildizgoren/
Twitter: https://twitter.com/yildizgoren
IG: https://www.instagram.com/levent.yildizgoren/
ABOUT THE GUEST
Simon Severino helps business owners in SaaS and Services run their companies more effectively which results in sales that soar and he is the creator of Strategy Sprints™ Method.
CONTACT METHOD
https://www.strategysprints.com/
https://www.facebook.com/strategysprints/
https://twitter.com/strategysprints
https://www.instagram.com/strategysprints/
https://www.linkedin.com/in/simonseverino/
https://www.youtube.com/channel/UCnSFgJd0CrsEdQdO21txR2A
https://podcasts.apple.com/us/podcast/strategy-sprints/id1299008831
https://www.amazon.com/Strategy-Sprints-Accelerate-Growth-Business/dp/139860349X
VALUABLE RESOURCES
Do you have any questions about translation, localization, or international growth? Visit TTC website: https://ttcwetranslate.com/
Take your business global with the 5-step LINGO modal! Purchase 'Good Business in any Language' on Amazon now: https://cutt.ly/2ORR