Creative Juice
If you've been rushing straight into release day chaos, you're gonna love this... In this episode of Creative Juice, Jack and Circa tackle the deadliest marketing mistake artists make: rushing to launch a release and ending up with a half-baked plan! Learn about negotiating deadlines, identifying choke points, and the common pitfalls that sabotage even the best-prepared campaigns! Whether you're tired of launches stressing you out or want to ensure your next release goes off without a hitch, this episode is your guide! DISCOVER: Why Arbitrary Deadlines Will Kill Your...
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Your music career is a business. But not everyone sees it that way... In this episode of Creative Juice, Jack and Circa dive deep into artist management, offering insights from our clients and their managers that blend music marketing with business strategy! Learn about the mindsets of successful managers, how they view marketing, and the dynamics between artists and managers, so you can make your artist's project thrive! Whether you're an artist who wants to take control of your career or a manager looking to be the best for your clients, this episode will give you a combined...
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In your music career, one area of focus could be the glue that keeps the rest of your marketing and growth together... In this episode of Creative Juice, Jack and Circa discuss a pivotal music marketing lesson learned from our agency artists in 2025 that will shape the year ahead! Learn about the importance of an omni-channel marketing approach and how ignoring one critical channel can cripple your impact and sales! Whether you want your next release to hit harder than ever or need a revenue reboot in the new year, this episode will help you take a 360-degree look at your...
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Planning your music career for the next year doesn't have to be a brain-melting task, but it does take some reflection to nail your strategy... In this episode of Creative Juice, Jack and Circa provide a planning framework to help you dominate your music marketing in 2026. Learn about auditing your past year, setting realistic and achievable goals, and aligning your activities with long-term success. Discover how to harness your best habits and navigate your path with a clear approach to growing, capturing, and monetizing your audience! If you're ready to turn your dreams into an...
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Wondering what 2026 will hold for your music career and the music industry as a whole? In this episode of Creative Juice, Jack and Circa dive into the future with their 2026 predictions, focusing on how AI is set to revolutionize the music industry! Learn about the implications of AI development on copyrights, how artists can leverage these tools, and why the so-called "AI Wars" are coming to the industry! Whether you're just curious about AI in music or worried about its impact on your career, this episode is a must listen for staying ahead of the curve! DISCOVER: Why...
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The music industry is constantly evolving, that should come as no shock. And 2026 is shaping up to be a pivotal year... In this episode of Creative Juice, Jack and Circa kick off our year-end predictions series, where they share insights into the future of music marketing, industry trends, and beyond! Learn about how the future role of AI, changes in advertising strategies, and direct-to-fan trends can impact your music career! Whether you're plotting your 2026 game plan or simply curious about what's on the horizon, this episode will give you our insights to help you stay ahead...
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Got music marketing questions? We've got answers... In this episode of Creative Juice, Jack and Circa answer some burning questions from our community about music marketing strategies in a special Q&A episode! Learn about when DSP ads actually make sense, how to get your band on board with e-commerce, and tactics for leveraging live streams for growth! This Q&A episode is your go-to guide for pushing forward! DISCOVER: When To Use DSP Ads In Your Marketing How To Convince Your Band It's Time To Dive Into E-commerce Why And When Retargeting Ads Still Work Why...
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As the holiday season lights up, are you switching off on your music career? Spoiler: You shouldn't be! In this episode of Creative Juice, Jack and Circa talk holiday marketing strategies to keep your fan base engaged and your music career thriving while the rest of the industry takes a break. Learn about creative holiday offers, sales promotions, and strategies that can keep your online store active even when the music industry is snoozing through the holiday season! If you're ready to tap into the holiday season to boost your e-commerce sales, this episode is packed with offers...
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On this bonus episode of Creative Juice, Jack McCarthy joins Dave Hamilton as a guest on Gig Gab to dig into the real business of music, how to grow attention, capture it, and convert it into lasting fan relationships. You’ll learn why the right material works, how to transform inspiration into your own content, and why audio quality matters less than energy when you’re trying to make fans say, “who is this band?” It’s about creating cultural moments, fueling FOMO, and turning one-time listeners into repeat buyers. This is where “Always Be Performing” extends beyond the stage...
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With a ton of discussion around the music industry about AI tools like Suno and Udio, copyright, labels, and lawsuits, there's a lot for artists to unpack and wrap their heads around... In this episode of Creative Juice, Jack and Circa discuss our evolving thoughts on the role of AI in music creation! Learn about the convergence of AI and art, the democratization of music production, and how learning about these tools might affect your journey as an artist! If you’re curious about where AI technology is taking the industry, this episode is a must-listen! DISCOVER: Where...
info_outlineIf you've been rushing straight into release day chaos, you're gonna love this...
In this episode of Creative Juice, Jack and Circa tackle the deadliest marketing mistake artists make: rushing to launch a release and ending up with a half-baked plan! Learn about negotiating deadlines, identifying choke points, and the common pitfalls that sabotage even the best-prepared campaigns!
Whether you're tired of launches stressing you out or want to ensure your next release goes off without a hitch, this episode is your guide!
DISCOVER:
Why Arbitrary Deadlines Will Kill Your Marketing
How Procrastination On Pivots Creates Chaos
What Causes Slippage In Release Timelines And How To Fix It
How Post Mortem Reports Create Better Future Campaigns
Why Some Problems Have Repeat Offenders Behind The Scenes
How To Spot Choke Points In Your Release Process
What Successful Artists Do To Ensure Smooth Launches
RESOURCES:
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