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From Startup to Empire: Mastering Medspa Growth

InTouch with Terri

Release Date: 06/27/2024

Strategies to Thrive in the Summer for Aesthetic Practices show art Strategies to Thrive in the Summer for Aesthetic Practices

InTouch with Terri

InTouch with Terri is brought to you by : Podium is a platform providing AI-powered communication solutions for lead conversion and patient retention. In Touch with Terri listeners get their first month of Podium free  Be sure to tune into the full conversation to uncover detailed insights into transforming your aesthetic practice by leveraging patient retention strategies. Subscribe for more episodes and stay informed about the latest developments and strategies in the industry  Get InTouch with Terri! Terri Ross Website:  Terri Ross Patreon:  4S Summit...

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Unlocking Aesthetic Practice Growth Through Patient Retention Strategies show art Unlocking Aesthetic Practice Growth Through Patient Retention Strategies

InTouch with Terri

InTouch with Terri is brought to you by : Podium is a platform providing AI-powered communication solutions for lead conversion and patient retention. In Touch with Terri listeners get their first month of Podium free  About Terri's Guest: Izhak Musli Izhak Musli is a serial entrepreneur and a prominent figure in the SaaS and data analytics industry, particularly in the aesthetics sector. He is the Co-Founder of the 4S Summit and the Founder & CEO of Get Kudos, a next-gen platform aimed at enhancing patient retention and satisfaction in aesthetic practices. Musli has over 15 years of...

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How Podium's AI Platform is Shaping Aesthetic Practices show art How Podium's AI Platform is Shaping Aesthetic Practices

InTouch with Terri

Resources: Podium: Platform providing AI-powered communication solutions for lead conversion and patient retention. In Touch with Terri listeners get their first month of Podium free.  Shannon Blake's Contact: , Cell: 801-979-8096 Terri Ross Consulting:  Patreon: For Terri Ross's business and sales mentorship program, visit . About Terri's Guest: Shannon Blake is the Director of Aesthetic Partnerships at Podium, a company that supports local businesses by providing modern, tech-driven solutions. With a diverse background, Shannon has played a pivotal role in introducing...

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The Economy & Its Impact on the Aesthetics Industry show art The Economy & Its Impact on the Aesthetics Industry

InTouch with Terri

Resources: Podium: Platform providing AI-powered communication solutions for lead conversion and patient retention. In Touch with Terri listeners get their first month of Podium free. Terri Ross Consulting: Patreon: For Terri Ross's business and sales mentorship program, visit . Terri Ross is a seasoned expert in the medical aesthetics industry with a notable background as a former Fortune 500 executive. She is an international speaker, Founder and CEO of Terri Ross Consulting, and Co-Founder of the 4S Summit, a sales and business mastery workshop for aesthetic professionals. Terri is...

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Terri Ross: Hustle, Heart, and Ambition Unwrapped show art Terri Ross: Hustle, Heart, and Ambition Unwrapped

InTouch with Terri

Join us in celebrating this milestone of Terri's 100th episode as Terri Ross shares her journey, expertise, and future aspirations in the aesthetic industry. Don't miss out on this enlightening conversation, and look forward to more inspiring content from "In Touch with Terri." Stay tuned and connected with Terri's tribe for more transformative insights and strategies. Resources: Terri's Instagram:  Sales and Business Mastery Mentorship:  Terri Ross is a seasoned consultant in the aesthetic medical industry with an unmatched track record in sales and business operations. She...

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Unlocking Aesthetic Practice Growth: Marketing, AI, and Speed to Lead show art Unlocking Aesthetic Practice Growth: Marketing, AI, and Speed to Lead

InTouch with Terri

Resources: Go Further, Faster:  About the Guest(s): Cameron Hemphill is a visionary entrepreneur and the CEO of Growth 99, a leading digital marketing and automation platform specifically designed for aesthetic practices. With a robust background in digital software development and AI marketing, Cameron has successfully scaled numerous practices to streamline operations and enhance patient engagement. Celebrated for his strategic insights and industry expertise, he has led Growth 99 to significant milestones, including a successful private equity acquisition. Cameron has been a...

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ShapeScale: A Game Changer in Body Composition show art ShapeScale: A Game Changer in Body Composition

InTouch with Terri

Shapescale Website: Contact Alex Weyenberg: Go Further, Faster visit Summary In this episode, Terri interviews Alex Wayenberg, CEO of ShapeScale, a groundbreaking company that has developed a 3D body scanning scale. The conversation explores Alex's background, the innovative technology behind ShapeScale, and its significant impact on the health and wellness industry, particularly in aesthetic practices. They discuss how ShapeScale differentiates itself from traditional body composition tools, the importance of authenticity and transparency in patient interactions, and share success...

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End the Year Strong: 3 Strategies to Boost Aesthetic Practice show art End the Year Strong: 3 Strategies to Boost Aesthetic Practice

InTouch with Terri

Resources: Visit Terri Ross Consulting: Join the Business and Sales Mastery Mentorship: About Terri Ross: Terri Ross is a renowned expert in the aesthetic industry, admired for her extensive knowledge and expertise in sales training, strategic growth, and business consultancy. As an author and international speaker, Terri has carved a niche for herself as the premier consultant, helping aesthetic practices optimize their business operations and maximize their profitability. With a steadfast commitment to excellence, she leads her company, Terri Ross Consulting, where she offers...

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Launchpad to 2025: Preparing Your Aesthetic Practice for the Future show art Launchpad to 2025: Preparing Your Aesthetic Practice for the Future

InTouch with Terri

Ready to take your practice to the next level? Visit  to learn more about how Terri can help you grow your business, increase profitability, and achieve long-term success. Terri Ross is a distinguished key opinion leader in the medical aesthetics industry. With a wealth of experience as a keynote and international speaker, trainer, and growth consultant, Terri is renowned globally for her expertise in helping aesthetic practices grow and thrive. She is the founder and CEO of Terri Ross Consulting, where she provides strategic insights and actionable recommendations to empower medical...

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Risk & Reward: Mastering the Entrepreneurial Journey show art Risk & Reward: Mastering the Entrepreneurial Journey

InTouch with Terri

Ready to take your practice to the next level? Visit  to learn more about how Terri can help you grow your business, increase profitability, and achieve long-term success. About Terri's Guest, Trixy Castro Trixy Castro is a trailblazing force in the real estate and finance industries. As a first-generation American and self-made entrepreneur, she has redefined private lending and real estate disposition. Trixy founded Genesis Capital, driving an innovative approach that led to its acquisition by Goldman Sachs in 2018. She also established Genesis Auctions, which was later acquired by...

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More Episodes

Ready to take your aesthetic practice to the next level? Start with a Growth Accelerator Call with Terri Ross Consulting. Get started today by visiting https://terrirossconsulting.com

In this enlightening episode of 'In Touch with Terri,' host Terri Ross welcomes Victor Snyders, the entrepreneurial mastermind behind Skin Renewal in South Africa. Victor shares his incredible journey of transforming a small side hustle into a thriving empire of 20 clinics. He discusses the strategic frameworks and business principles that have fueled his success, emphasizing the indispensable value of lifelong learning. This episode dives deep into the nuances of scaling a practice, the importance of a unique selling proposition, and the role of emotional connections in consultations.

Victor touches on critical themes such as the significance of defining the 'why,' 'what,' and 'who' in a business, drawing from over two decades of experience. With an impressive roster of topics, including people management, overcoming challenges, and maintaining business cohesiveness, Victor offers a treasure trove of insights that are essential for anyone looking to scale their aesthetic practice. As he states, "Don't ever be afraid to be wrong, to ask for help, or to say you don't know."

Discover how Victor’s commitment to fostering a strong organizational culture has led to impressive employee retention, and why investing in your people is paramount. This episode is not just a business case study but a masterclass in turning challenges into scaling opportunities, making it a must-listen for industry professionals.

Key Takeaways:

  • Foundation Principles: Understand your business's ‘why,’ ‘what,’ and ‘who’ to create a strong foundation for growth.
  • Unique Selling Proposition (USP): Determine what sets your business apart to achieve sustainable competitive advantage.
  • Employee Investment: Treat your employees as your greatest asset and invest in their growth and development.
  • Consultation Excellence: Shift the consultation focus to emotional connections to better serve and retain clients.
  • Lifelong Learning: Stay open to new knowledge and don't shy away from seeking advice or acknowledging gaps in your expertise.

Notable Quotes:

  • "We had to employ staff. We had no idea what kind of staff to employ. We really… decided to take off in an airplane, but the airplane didn't have wings."
  • "Your single biggest asset in your business is not your equipment, it's not your patients, it's not your locations, it's not your brand, it's your people."
  • "Don't ever be afraid to be wrong. Don't ever be afraid to ask for help, and don't ever be afraid to say, I don't know."
  • "We decided that we would do everything in-house, and we focused on developing skills from people who understood our culture."
  • "Investing in your people comes with a huge responsibility, but it's essential for growth and success in your business."

Resources:

Guest's Company: Skin Renewal South Africa https://www.skinrenewal.co.za

Books Mentioned:
- 'Start With Why' by Simon Sinek
- 'Blink' by Malcolm Gladwell
Conferences Referenced:
- Aesthetic Medicine World Congress (AMWC), Monaco
- Paris MCAS
- The Aesthetic Show, Las Vegas
Business Tools: Zenoti software