End the Year Strong: 3 Strategies to Boost Aesthetic Practice
Release Date: 12/04/2024
InTouch with Terri
InTouch with Terri is brought to you by : Podium is a platform providing AI-powered communication solutions for lead conversion and patient retention. In Touch with Terri listeners get their first month of Podium free Be sure to tune into the full conversation to uncover detailed insights into transforming your aesthetic practice by leveraging patient retention strategies. Subscribe for more episodes and stay informed about the latest developments and strategies in the industry Get InTouch with Terri! Terri Ross Website: Terri Ross Patreon: 4S Summit...
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InTouch with Terri is brought to you by : Podium is a platform providing AI-powered communication solutions for lead conversion and patient retention. In Touch with Terri listeners get their first month of Podium free About Terri's Guest: Izhak Musli Izhak Musli is a serial entrepreneur and a prominent figure in the SaaS and data analytics industry, particularly in the aesthetics sector. He is the Co-Founder of the 4S Summit and the Founder & CEO of Get Kudos, a next-gen platform aimed at enhancing patient retention and satisfaction in aesthetic practices. Musli has over 15 years of...
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Resources: Podium: Platform providing AI-powered communication solutions for lead conversion and patient retention. In Touch with Terri listeners get their first month of Podium free. Shannon Blake's Contact: , Cell: 801-979-8096 Terri Ross Consulting: Patreon: For Terri Ross's business and sales mentorship program, visit . About Terri's Guest: Shannon Blake is the Director of Aesthetic Partnerships at Podium, a company that supports local businesses by providing modern, tech-driven solutions. With a diverse background, Shannon has played a pivotal role in introducing...
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Resources: Podium: Platform providing AI-powered communication solutions for lead conversion and patient retention. In Touch with Terri listeners get their first month of Podium free. Terri Ross Consulting: Patreon: For Terri Ross's business and sales mentorship program, visit . Terri Ross is a seasoned expert in the medical aesthetics industry with a notable background as a former Fortune 500 executive. She is an international speaker, Founder and CEO of Terri Ross Consulting, and Co-Founder of the 4S Summit, a sales and business mastery workshop for aesthetic professionals. Terri is...
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Join us in celebrating this milestone of Terri's 100th episode as Terri Ross shares her journey, expertise, and future aspirations in the aesthetic industry. Don't miss out on this enlightening conversation, and look forward to more inspiring content from "In Touch with Terri." Stay tuned and connected with Terri's tribe for more transformative insights and strategies. Resources: Terri's Instagram: Sales and Business Mastery Mentorship: Terri Ross is a seasoned consultant in the aesthetic medical industry with an unmatched track record in sales and business operations. She...
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Resources: Go Further, Faster: About the Guest(s): Cameron Hemphill is a visionary entrepreneur and the CEO of Growth 99, a leading digital marketing and automation platform specifically designed for aesthetic practices. With a robust background in digital software development and AI marketing, Cameron has successfully scaled numerous practices to streamline operations and enhance patient engagement. Celebrated for his strategic insights and industry expertise, he has led Growth 99 to significant milestones, including a successful private equity acquisition. Cameron has been a...
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Shapescale Website: Contact Alex Weyenberg: Go Further, Faster visit Summary In this episode, Terri interviews Alex Wayenberg, CEO of ShapeScale, a groundbreaking company that has developed a 3D body scanning scale. The conversation explores Alex's background, the innovative technology behind ShapeScale, and its significant impact on the health and wellness industry, particularly in aesthetic practices. They discuss how ShapeScale differentiates itself from traditional body composition tools, the importance of authenticity and transparency in patient interactions, and share success...
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Resources: Visit Terri Ross Consulting: Join the Business and Sales Mastery Mentorship: About Terri Ross: Terri Ross is a renowned expert in the aesthetic industry, admired for her extensive knowledge and expertise in sales training, strategic growth, and business consultancy. As an author and international speaker, Terri has carved a niche for herself as the premier consultant, helping aesthetic practices optimize their business operations and maximize their profitability. With a steadfast commitment to excellence, she leads her company, Terri Ross Consulting, where she offers...
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Ready to take your practice to the next level? Visit to learn more about how Terri can help you grow your business, increase profitability, and achieve long-term success. Terri Ross is a distinguished key opinion leader in the medical aesthetics industry. With a wealth of experience as a keynote and international speaker, trainer, and growth consultant, Terri is renowned globally for her expertise in helping aesthetic practices grow and thrive. She is the founder and CEO of Terri Ross Consulting, where she provides strategic insights and actionable recommendations to empower medical...
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Ready to take your practice to the next level? Visit to learn more about how Terri can help you grow your business, increase profitability, and achieve long-term success. About Terri's Guest, Trixy Castro Trixy Castro is a trailblazing force in the real estate and finance industries. As a first-generation American and self-made entrepreneur, she has redefined private lending and real estate disposition. Trixy founded Genesis Capital, driving an innovative approach that led to its acquisition by Goldman Sachs in 2018. She also established Genesis Auctions, which was later acquired by...
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Visit Terri Ross Consulting: terrirossconsulting.com
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Join the Business and Sales Mastery Mentorship: https://www.patreon.com/TerriRossConsulting
About Terri Ross:
Terri Ross is a renowned expert in the aesthetic industry, admired for her extensive knowledge and expertise in sales training, strategic growth, and business consultancy. As an author and international speaker, Terri has carved a niche for herself as the premier consultant, helping aesthetic practices optimize their business operations and maximize their profitability. With a steadfast commitment to excellence, she leads her company, Terri Ross Consulting, where she offers specialized mentorship and training programs.
Episode Summary:
In this dynamic episode of "In Touch with Terri," Terri Ross explores the critical strategies aesthetic practices can leverage to boost profitability and close out the year successfully. Captivating and insightful, this episode equips industry professionals with actionable steps to enhance their business efficiency and financial performance. Ross emphasizes the urgency of taking decisive actions, urging listeners to seize the opportunity to drive their practice toward excellence.
The episode elaborates on three key strategies pivotal for elevating profitability before the year ends: financial preparedness, maximizing holiday revenue opportunities, and strategic goal setting. Financial preparedness involves reconciling accounts, evaluating pricing, and forecasting for the upcoming year to ensure practices are financially stable and poised for growth. By optimizing holiday promotions and utilizing the increased consumer interest during the holidays, practices can capitalize on revenue opportunities without resorting to extensive discounting. Furthermore, Ross highlights the importance of setting strategic, measurable, and actionable goals to fuel business growth and maintain high performance.
Key Takeaways:
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Financial Preparedness: Terri stresses the importance of reconciling accounts and reviewing financials to build a robust budget and forecast, ensuring profitability and informed decision-making for 2025.
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Optimizing Holiday Revenue: Explore strategies for enhancing holiday promotions and pre-paid packages to leverage increased consumer demand during the festive season.
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Strategic Goal Setting: Establishing specific, measurable, achievable, relevant, and time-bound goals is crucial for advancing practice profitability and operational effectiveness.
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Reflect on Performance: Regular evaluation of wins and losses allows practices to refine operations and sustain growth.
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Empowerment through Learning: Invest in mentorship and training to boost confidence and foster a culture of continuous improvement within the practice.
Notable Quotes:
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"Do not wait, because there's never going to be a right time; start today."
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"Practices that forecast as a whole and by provider and by service category have 30% faster revenue growth year over year."
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"Someone needs to be the most expensive. Why not let it be you?"
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"Just because there's money in the bank doesn't mean you're being profitable."
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"My ask of you is out of these three things with subcomponents underneath them, by the way, whatever resonated with you the most, please pick one or two things that you can attack tomorrow."
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"Someone needs to be the most expensive. Why not let it be you?"
Tune in to the full episode to dive deeper into these strategic insights and unlock the potential of your aesthetic practice. Stay updated with Terri Ross for more empowering discussions aimed at transforming your business productivity and success.