loader from loading.io

1132. Lead & Grow a Business That Supports Your Lifestyle with Stella Odogwu

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

Release Date: 05/26/2025

1051. The Rise of the Trust Building Offer: Why Disruption is Your Greatest Opportunity show art 1051. The Rise of the Trust Building Offer: Why Disruption is Your Greatest Opportunity

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this episode of The Kelly Roach Show, Kelly explains why today’s market disruption isn’t something to fear - it’s something to leverage. Kelly breaks down why we’re in another “outlier moment” just like 2020–2021, and how the economic contraction we’re experiencing is opening the door for the next era of wealth creation and business leadership. She introduces the concept of the Trust Building Offer, a model that's producing explosive results for clients right now, and shows how it’s leveling the playing field, eliminating old marketing complexities, and allowing...

info_outline 1150. Maintaining Longevity as a Business Owner (Even During Burnout, Transition, and Reinvention). show art 1150. Maintaining Longevity as a Business Owner (Even During Burnout, Transition, and Reinvention).

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this episode of The Kelly Roach Show, Kelly gets real about what it actually takes to maintain longevity as an entrepreneur and thought leader - no matter what you're going through.  Kelly shares personal stories from her own leadership journey, breaks down the operational and emotional shifts required to stay consistent, and offers strategic steps to future-proof your visibility and delivery even when life hits hard. Whether you're facing a creative slump, going through personal challenges, or navigating a reinvention season in your business, this episode gives you the tools to keep...

info_outline 1149. When Burnout Signals It's Time for a Business Model Revolution show art 1149. When Burnout Signals It's Time for a Business Model Revolution

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this candid episode, Kelly shares a behind-the-scenes story about how a string of mismanaged logistics, broken agreements, and skyrocketing costs at a luxury hotel led to a major shift in her business model - and a powerful lesson about burnout, boundaries, and making executive decisions to prevent burnout.  What began as a stressful event planning experience turned into a breakthrough moment that resulted in a full overhaul of Kelly’s live event strategy. Now, she's running more impactful, accessible, and profitable events - all without sacrificing joy, client experience, or her...

info_outline 1148. Why Every Business Needs a PR Strategy in 2025 (And How to Build Yours for Free) show art 1148. Why Every Business Needs a PR Strategy in 2025 (And How to Build Yours for Free)

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In today’s saturated, AI-driven, trust-recession market, your brand’s reputation is either happening by default, or by design. In this episode, Kelly walks you through the critical importance of building a proactive, intentional PR strategy to grow your credibility, authority, and discoverability in 2025. From podcast appearances to features in articles, online reviews, and industry awards, Kelly shares how to create hundreds of organic visibility opportunities that help your business stand out without relying on a massive ad budget. If you want your brand to be seen, searched, and...

info_outline 1147. How to Attract Ideal Clients Through Podcasting (Without Relying on Big Name Guests) show art 1147. How to Attract Ideal Clients Through Podcasting (Without Relying on Big Name Guests)

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

If you’re creating consistent content but not seeing high-quality leads convert from your podcast, this episode will show you why—and what to do about it. Kelly shares how to turn your podcast or long-form content into a high-converting tool that attracts your most aligned, best-fit clients. From refining your topic strategy to building the right guest lineup, calls to action, and content promotion plan, this episode offers a step-by-step framework for using your podcast to increase client acquisition. If you're ready to make your show more strategic, this episode is a must-listen. ...

info_outline 1144. How to Multiply Your On-Camera Sales in a Trust Recession show art 1144. How to Multiply Your On-Camera Sales in a Trust Recession

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this episode, I break down how to dramatically increase your on-camera sales, whether you're a Live Launch veteran or selling on video for the first time. As AI-generated content becomes more prevalent, human connection, brand trust, and sales clarity are more important than ever. You’ll learn how to find topics that convert, simplify your offer for today's overwhelmed buyer, and how short-form vs. long-form strategy impacts price point, pitch, and the conversation at large. Whether you’re promoting your trust-building offer or launching a premium high ticket program, this episode...

info_outline 1143. Masterclass or Live Launch? How to Choose the Right Sales Strategy for Your Offer show art 1143. Masterclass or Live Launch? How to Choose the Right Sales Strategy for Your Offer

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this episode of The Kelly Roach Show, I answer one of the most frequently asked questions: When should I use a masterclass versus a Live Launch to sell? If you're selling in today's trust recession, this episode will help you understand the five key considerations that should drive your decision. From price point to lead temperature, segment targeting, and ad spend, I discuss how to choose the right strategy for predictable and profitable sales. Whether you're scaling a trust-building offer or relaunching a high-ticket mastermind, you’ll walk away with a clear lens to assess what’s...

info_outline 1142. 3 Smart Ways to Collaborate with Clients to Grow Visibility, Build Relationships, and Drive Sales show art 1142. 3 Smart Ways to Collaborate with Clients to Grow Visibility, Build Relationships, and Drive Sales

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this episode of The Kelly Roach Show, I break down three highly effective and often overlooked ways to collaborate with your clients, not just to serve them, but to help THEM grow. From content co-creation to live event experiences and long-term brand partnerships, this conversation highlights why your best marketing asset might already be inside your existing client base. Whether you’re looking to build deeper relationships, create higher-performing launches, or expand your brand visibility through trust-based collaborations, this episode offers practical examples and strategic...

info_outline 1141. The Genius of Jesus, the Power of Frequencies, and the Future of Human Connection with Erwin McManus show art 1141. The Genius of Jesus, the Power of Frequencies, and the Future of Human Connection with Erwin McManus

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this deeply moving episode, Kelly sits down with bestselling author, global communicator, and cultural thought leader Erwin McManus.  Known for his groundbreaking books The Genius of Jesus and The Seven Frequencies of Communication, Erwin shares the story behind his personal journey through trauma, identity and faith, and how it led him to uncover the hidden genius in every human being. The conversation dives into how Jesus’ genius remains the most transformative force in history, why communication is the bridge to human connection, and how you can unlock deeper influence by...

info_outline 1140. Building a Million-Dollar Business (from ZERO) in 12 months show art 1140. Building a Million-Dollar Business (from ZERO) in 12 months

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this solo strategy session, I break down exactly what I'd do if I were building a new business from the ground up today. This is the exact roadmap my team uses across multiple 7- and 8-figure companies, and it's based on what’s working right now in today’s market.  In this episode, you'll learn: The 3 trends you must understand before launching anything in 2025 Why 1:1 services are your fastest path to cash (even in a high-ticket market) The five weekly calls-to-action that keep leads warm and converting How to run monthly conversion events using a simplified...

info_outline
 
More Episodes

What does it really take to scale a mission-driven business to multi-seven figures – while homeschooling your kids and honoring your values?

In this special case study episode of The Kelly Roach Show, Kelly’s strategist Khairy Varre interviews Stella Odugu, founder of Intelle Coaching Solutions. Stella candidly shares how she grew from giving free career advice after work to leading a powerhouse executive coaching business serving hundreds of women leaders climbing the corporate ladder.

You’ll hear the behind-the-scenes of how Stella went from a $50K side hustle to one of the top clients in our Legacy Leaders Mastermind – and how she built a business model around her family, faith, and long-term vision.

If you’re feeling stuck at your current revenue level or trying to figure out how to scale sustainably, this conversation is full of gold.

What You’ll Learn in This Episode:

  • How Stella built a business that supports her lifestyle, not the other way around

  • The exact mindset and offer tweaks that helped her go from zero webinar conversions to 30+ successful live launches

  • Why timeless principles—not trendy tactics—were the foundation of her scale

  • The 4 R’s (renewals, referrals, reactivations, and retention) that became her secret growth engines

  • How to build a team you can trust—even when hiring feels overwhelming

  • Why your zone of genius must drive your business model (and how to protect it)

  • The power of CEO consulting to create custom, stage-of-life-specific strategy

  • Why “choose your hard” might be the best business advice you hear today

Timestamps:


2:30 – Stella’s full circle moment: from client to powerhouse leader
6:12 – How executive coaching found her (not the other way around)
10:45 – From $50K side hustle to multi-7-figure brand
13:20 – First shifts: pricing, offer creation, and live launching
17:55 – Launching during COVID: why leaning in changed everything
21:33 – The unexpected growth levers: renewals, referrals, and reactivations
25:04 – Hiring, leading, and training a team you can trust
30:42 – Why thought partnership was Stella’s ultimate growth catalyst
36:10 – Designing your business around your values and family
41:20 – Big surprise wins from working with the consulting team
46:00 – What to consider before booking your CEO consulting call

Resources:

The Kelly Roach Show is your business podcast that gives you quick, actionable trainings for business growth, sales growth, and leadership. Kelly teaches about the entrepreneurial mindset and how to leverage building an unstoppable team with high performance strategies for rapid and sustainable business growth.