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Selling Insurance: How to Navigate the First Five Minutes of a Telesales Call

Life Insurance Academy Podcast

Release Date: 07/30/2025

Selling Life Insurance: The Real Reason Agents Fail and How to Beat It show art Selling Life Insurance: The Real Reason Agents Fail and How to Beat It

Life Insurance Academy Podcast

“Fear Is the Real Objection — And Most Agents Don’t Even Know It.” In this episode of the Life Insurance Academy Podcast, Chris and Zach break down the real reason most agents struggle to gain traction in this business: fear. Whether it shows up as procrastination, perfectionism, avoiding hard questions, talking too fast, over-explaining, apologizing for the price, or sounding like a script-reading robot… 👉 It all points back to fear. Fear of rejection. Fear of looking inexperienced. Fear of failing — or worse… fear of giving your best and still not winning. In this honest,...

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Selling Life Insurance: The One Thing Sabotaging 90% of Your Sales (and How to Fix It) show art Selling Life Insurance: The One Thing Sabotaging 90% of Your Sales (and How to Fix It)

Life Insurance Academy Podcast

What if you’re sabotaging 90% of your sales in the first five minutes? Most agents spend all their energy perfecting scripts, word tracks, and closing lines… but they miss the one foundational element that makes everything else work: trust. In this episode, Roger Short breaks down the most essential sales fundamental that separates top producers from struggling agents — and shows you how to build trust fast through authority and empathy in every environment: 📞 Over the phone – when your voice is your handshake 💻 On Zoom – when your presence speaks louder than words 🏡 In...

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How to Sell Life Insurance: The IUL Crash Course Agents Actually Need show art How to Sell Life Insurance: The IUL Crash Course Agents Actually Need

Life Insurance Academy Podcast

From Uber shifts to building Legacy Wealth Academy: In this episode of the Life Insurance Academy Podcast, we sit down with Mark Cassara (Frisco, TX)—a financial strategist and educator who’s grown an audience of 2M+ across TikTok, Instagram, YouTube, and Facebook— to unpack how short-form, value-first content can build trust, generate inbound leads, and fuel a thriving virtual practice focused on IULs, executive bonus plans, and retirement strategies. Mark shares: How he went from 3 jobs to full-time in 6–8 months—and then doubled his income year over year The content system...

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How to Sell Life Insurance: The 5 Mistakes That Are Killing Your Sales Calls show art How to Sell Life Insurance: The 5 Mistakes That Are Killing Your Sales Calls

Life Insurance Academy Podcast

Agents are failing for five simple, fixable reasons — and it’s costing them sales. In this episode of the Life Insurance Academy Podcast, Roger Short and Chris Ball break down what’s really holding agents back in telesales — and how to fix it fast. You’ll learn how to: ✅ Master your script until it sounds natural ✅ Build confidence through competence ✅ Understand medications & underwriting basics ✅ Discover affordability before pricing ✅ Move confidently toward the application ✅ Practice your carrier apps like a pro These small changes create big wins — more...

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Selling Life Insurance: Michael Bond on Building a Triple-Threat Agency show art Selling Life Insurance: Michael Bond on Building a Triple-Threat Agency

Life Insurance Academy Podcast

From liquor-store owner to building one of the fastest-growing agencies in life, Medicare, and retirement—Michael Bond returns to share what changed in 2.5 years: going all in, stacking the right people, and building systems that keep 90%+ persistency even without the cheapest product. If you’re in your first 0–24 months or considering the industry, this episode is your blueprint. What you’ll learn Why “all in” beats “part-time dabbling” (and how to commit without burning out) Building a triple-threat agency: Life → Medicare → Retirement/Annuities The lead discipline...

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Selling Life Insurance: Turn Small YES’s Into Big Wins show art Selling Life Insurance: Turn Small YES’s Into Big Wins

Life Insurance Academy Podcast

Unlock the “secret sauce” of consistent closes: tie-downs (aka micro-agreements). In this episode, we unpack how small, intentional yeses throughout your presentation create momentum, uncover misunderstandings early, and lead to a natural close—not a hard close. What you’ll learn Why micro-agreements work: The psychology of agreement and Brian Tracy’s law of incremental commitment. Where to use them: Rapport/CORE, stakes & urgency, education/presentation, budget framing, and the close. How to deliver them: Tone, timing, the power of the pause, and why consistency beats...

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Selling Insurance: How Faith, Fire, and $20 Built a $20 Million Agency show art Selling Insurance: How Faith, Fire, and $20 Built a $20 Million Agency

Life Insurance Academy Podcast

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Selling Life Insurance: The Missing Key to Closing More Sales: Certainty in Life Insurance show art Selling Life Insurance: The Missing Key to Closing More Sales: Certainty in Life Insurance

Life Insurance Academy Podcast

In this episode of the Life Insurance Academy Podcast, Roger Short dives into one of the most overlooked keys to sales success: certainty. Have you ever left a client meeting knowing they should have said yes… but instead you heard, “I need to think about it”? The problem isn’t the product, the carrier, or even the client—it’s belief. ✅ Belief in the product ✅ Belief in the company ✅ Belief in yourself When you show up with conviction, your clients feel it. Certainty is contagious, and it’s what transforms stalled conversations into life-changing decisions. In this episode,...

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Selling Life Insurance: Rebuilding an Insurance Career That Lasts show art Selling Life Insurance: Rebuilding an Insurance Career That Lasts

Life Insurance Academy Podcast

From “setback” to “set up.” 💥 In this episode of the Life Insurance Academy Podcast, Roger Short sits down with Marcus Simon, Founder of Simon Legacy Financial, to unpack how losing 90% of his income and team in 2022 became the turning point that launched a fast-growing, multi-vertical insurance agency (Life, Health/Medicare & Retirement). Marcus shares transparent lessons on rebuilding, leadership, and why sustainability + time freedom now drive every decision. If you’ve been knocked down—or you’re ready to level up—this conversation will give you a blueprint for the...

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How to Sell Life Insurance: ​​Objections Decoded; The 5 Root Causes Killing Your Sales show art How to Sell Life Insurance: ​​Objections Decoded; The 5 Root Causes Killing Your Sales

Life Insurance Academy Podcast

Objections aren’t roadblocks—they’re signals. In this episode of the Life Insurance Academy Podcast, we unpack the root causes behind common objections so you can stop fighting surface-level pushback and start solving what’s really going on. What you’ll learn The 5 root causes behind objections: Risk, Trust, Value, Urgency, Understanding How to “read the room” and hear the feelings behind the words Why “too expensive” is a value perception problem—not a price problem Simple reframes for “send it in the mail” and “now’s not a good time” How to build...

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More Episodes

 Mastering the First 5 Minutes of Your Telesales Call Could Make or Break Your Sale!
In this telesales-specific episode, Roger and Zach break down the most crucial part of the call—the first five minutes. Whether you're transitioning from field sales or just starting your telesales journey, this episode is packed with insights to help you win early and often.

🧠 What You’ll Learn in This Episode:
• Why most agents lose sales in the first 30 seconds
• How to manage tone, pace, and presence to earn trust
• The “Calm, Clear, Curious” framework
• Proven language patterns to overcome common objections
• How to handle “I don’t remember that” and “I thought it was coming in the mail”
• Why you must win the intro—not just get through it
• Tips for building consistency, confidence, and call control

🎯 The agents who master this phase of the call are the ones who write more business, stay in the game longer, and serve more families.

📈 Want hands-on training to take your skills to the next level?
👉 Register now for our next Telesales BootCamp:
https://lifeinsuranceacademy.org/bootcamps/ 

💻 Learn more about our training and membership options at:
https://lifeinsuranceacademy.org 

👂 Drop a comment to let us know how you're winning your first five minutes—and share your best openers!