Go for No: Why Rejection Is the Key to Getting More Yeses with Andrea Waltz
Your Passion, Purpose and Personal Brand
Release Date: 07/29/2025
Your Passion, Purpose and Personal Brand
Welcome to the Season 5 premiere of Your Passion, Purpose, and Personal Brand! This episode takes a bold twist when Lisa McGuire moves from host to guest, inviting renowned journalist Cheryl Tan to take the reins and guide a deep, soul-baring conversation that exposes the hidden truths behind “success.” For years, Lisa has helped others find their voice. Now, she shares the personal story of how she rediscovered her own. From growing up in a culture of silence to leading a purpose-driven business, Lisa reveals how she escaped the trap of being “successfully stuck”...a condition many...
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Welcome to the 200th episode of Your Passion, Purpose, and Personal Brand with Lisa McGuire! After hundreds of conversations and transformational insights, Lisa takes the mic solo to reveal what 200 episodes have taught her about showing up with purpose, presence, and power. This isn't just a celebration—it's a masterclass in what it truly means to find your voice and use it to ignite both connection and confidence. Whether you're a seasoned speaker, a hesitant podcaster, or someone whose voice still feels stuck behind the scenes, this episode will meet you right where you are—and call you...
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What does it really mean to use your voice, not just to speak, but to shift culture, challenge norms, and advocate for others? In this episode of Your Passion, Purpose, and Personal Brand, host Lisa McGuire sits down with Dr. DeRetta Rhodes, Executive Vice President and Chief Culture Officer of the Atlanta Braves, to explore how courageous leadership starts with presence, not performance. Dr. Rhodes shares the deeply personal and professional moments that shaped her journey, from staying silent in rooms that overlooked her to becoming the voice that now ensures others are seen, heard, and...
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Ever wonder why some businesses seem to get referrals effortlessly while you're out there hustling for every lead? Good news: it's not magic, and you don't have to feel awkward asking for referrals ever again. In this episode, Lisa McGuire sits down for a repeat appearance with referral expert Stacey Brown Randall to unpack the secret sauce behind becoming someone clients naturally want to recommend. Stacey's newest book, The Referable Client Experience, reveals how small businesses can turn their biggest advantage—genuine, meaningful relationships—into a steady stream of referrals....
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Authenticity has become a buzzword—so overused it’s at risk of losing its meaning. But what if we told you that true authenticity isn’t about oversharing, transparency, or visibility? In this episode, Lisa McGuire takes us back to the essence of what authenticity really is: coherence—the alignment between your inner truth and your outer expression. With heartfelt storytelling, real-world micro-practices, and the kind of clarity that cuts through the noise, Lisa helps high-achieving leaders, entrepreneurs, and creatives step out of performance mode and into embodied presence. If...
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Let’s be honest… does life feel like someone shook your snow globe, and it hasn’t stopped spinning since? In this heartfelt and practical episode of Passion, Purpose, and Personal Brand, host Lisa McGuire welcomes Mary Clavieres, transformational guide and author of Mind Body Connection: Unlocked. Together, they explore what it really means to reconnect with yourself when the world feels anything but stable. Mary shares her raw journey—from leaving corporate, moving countries, and rebuilding her identity—to discovering that the wisdom we need has always been within us. You’ll walk...
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Selling From the Heart: Why Authenticity, Not Performance, is the Future of Sales This conversation goes straight to the heart—literally—with bestselling author and award-winning podcaster Larry Levine, who is on a mission to disrupt the sales profession with a radically human message: No More Empty Suits. In a world obsessed with performance, Larry brings us back to what really builds trust—authenticity, presence, and heart. After 30+ years in B2B sales and realizing how broken the traditional sales script had become, Larry now leads a movement that encourages professionals to throw out...
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What if the chaos on the sidelines could be replaced with calm, connection, and character-building moments? In this profoundly insightful episode, we sit down with Jonathan Carone, the creator of Healthy Sports Parents, a fast-growing podcast and social media movement that’s transforming how we view youth sports. With over 70,000 followers and 2 million monthly views, Jonathan’s message is clear: youth sports are not about raising great athletes — they’re about raising great humans. From sideline meltdowns to teachable moments, he shares how sports can become a virtual classroom for...
info_outlineHave you ever hesitated to hit send on a proposal… or avoided following up because you dreaded hearing “no”? If that’s you, you’re not alone—and this episode is your permission slip to stop letting rejection hold you back.
Lisa McGuire sits down with Andrea Waltz, co-author of the bestselling book Go for No, to flip the script on rejection and give you a radical new way to approach your goals.
Andrea shares her personal journey of growing up in a world that taught her to stay quiet and avoid asking for what she wanted—only to discover that “no” wasn’t something to fear, but a necessary step to success.
In this episode, you’ll learn how to build your rejection muscle, set goals for how many times you hear no (yes, seriously), and why authenticity—not perfection—is your biggest business asset. Whether you’re a seasoned entrepreneur or just getting started, this conversation will help you overcome your fear of rejection and start embracing the path to yes.
“Yes is the destination, but no is how you get there.” – Andrea Waltz
Key Takeaways
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Rejection is not personal—it's data and direction.
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“No” goals help gamify outreach and remove fear.
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Your mindset around failure determines your resilience.
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Authenticity leads to deeper business connections.
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Most people don't fail; they simply stop too soon.
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Silence on social media is often misread as rejection—keep showing up.
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Entrepreneurs and sales professionals need different “rejection recovery” tactics.
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Vulnerable, honest asks create trust and better responses.
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You grow through rejection—not around it.
Resources
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Go for No by Andrea Waltz & Richard Fenton – A business fable about reframing rejection to find success.
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The Aladdin Factor by Jack Canfield & Mark Victor Hansen – A book that teaches the power of asking.
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Sandler Sales System – A proven framework that encourages asking tough questions and embracing no early.
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Sell Well B2B Sales Conference – A values-aligned event for purpose-driven sales professionals.
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Ask Like an Auctioneer by Dia Bondi – Encourages bold asking to find your limits and maximize results.
CONNECT WITH ANDREA
LinkedIn Profile: https://www.linkedin.com/in/goforno/
Instagram Profile: https://www.instagram.com/goforno/
Website: https://www.goforno.com/
CONNECT WITH LISA
Check out Beyond the Transaction Business Circle: https://beyondthetransactionmm.com/register
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Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155
Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/