How to Sell with AUTHENTICITY (Even If You're in a ‘Fake It’ Industry) with Larry Levine
Your Passion, Purpose and Personal Brand
Release Date: 09/23/2025
From Stuck to Seen: How to Finally Share Your Voice Without the Overwhelm with Cheryl Tan
Your Passion, Purpose and Personal Brand
Have you ever felt that quiet tug? It feels like an unshakable nudge that you’re meant to use your voice in a more visible way… but you keep circling the same hesitation loop? In this conversation, host Lisa McGuire sits down with Cheryl Tan, former news anchor turned media coach and show launch strategist, to unravel the REAL reasons we hold back from stepping into the spotlight. This episode isn’t about hyping up podcasting or video content. It’s about naming the fears, the friction, and the unspoken stories that keep so many gifted leaders successfully stuck. Whether you're...
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This One Question Will Reorient Your Entire Life with Lisa McGuire
Your Passion, Purpose and Personal Brand
Take a breath. Let the pace slow. As we close out a year that has quietly changed many of us, this final episode of 2025 invites you into a different kind of conversation. It one not rooted in resolutions or reinvention for performance, but in presence and purpose. Have you ever found yourself busy but unfulfilled? Productive but misaligned? You're not alone. This isn't just another year-end reflection. It's a reorientation. We explore the deeper truth behind the ever-popular “comeback” narrative and ask the question: Are you running from something… or toward something? From the...
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From Funnels to Freedom: Why Personalized Diagnostics Are the Future of Business Growth withMaeve Ferguson
Your Passion, Purpose and Personal Brand
When growth stalls, it's time to get personal. Ever felt like you’ve done all the “right” things in your business, but your results don’t add up? You're not alone. In this episode of Your Passion, Purpose, and Personal Brand, host Lisa McGuire sits down with business strategist Maeve Ferguson to challenge everything we’ve been told about marketing funnels, freebies, and formulas. They explore the quiet revolution happening behind the scenes that few people know about yet. It's one driven by data, dignity, and diagnostics. This is not another pep talk. This is a call to...
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The Book That Writes You: Mike Kim on Identity, Chaos, and the Mandate to Create
Your Passion, Purpose and Personal Brand
What if writing a book wasn't just about telling your story, but about becoming who you're meant to be? In this episode of Your Passion, Purpose, and Personal Brand podcast, host Lisa McGuire is joined by bestselling author and brand strategist Mike Kim, to uncover the raw, creative, and often chaotic truth behind writing a transformational book. Mike doesn’t just teach branding. He lives and embodies it. And in this conversation, he opens up about the mandate to write, the emotional rollercoaster of authorship, and how your book may end up shaping you more than you shape it. If you've...
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Why Expertise Is No Longer Enough: Content That Resonates with Adam Pounds
Your Passion, Purpose and Personal Brand
Sometimes, doing all the “right things” still doesn’t move the needle. You’re showing up, sharing your expertise, creating valuable content—but the connections? The traction? They’re just not happening. In today’s episode of Your Passion, Purpose, and Personal Brand, I’m joined by Adam Pounds, a content strategist and relationship architect who’s been on both sides of that experience. We talk about what it really means to feel “successfully stuck," that frustrating place where effort doesn’t quite lead to results — and explore how shifting from performance...
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The Power of Alignment: When Ambition Meets Authenticity with Alex Kuhn
Your Passion, Purpose and Personal Brand
Are you feeling the weight of success that looks good on paper but feels off in your gut? In this episode of Your Passion, Purpose, and Personal Brand, host Lisa McGuire sits down with leadership mentor and founder of Born to Lead, Alex Kuhn, for a soul-stirring conversation about the invisible tension between authenticity and ambition, and how it can make or break your leadership. Alex reveals the real reason so many high-achieving leaders feel stuck, even when the world sees them as successful. This is not your average leadership chat. Together, Lisa and Alex unravel the myth of...
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The Episode That Saw the Future Before We Lived It with Lisa McGuire
Your Passion, Purpose and Personal Brand
Why Everything Is Falling Apart (and How to Find Yourself in the Middle of It) Two years ago, I released an episode that felt bold… maybe even a little ahead of its time. Today, it feels prophetic. Back then, I named what was rising beneath the surface... a global unraveling, a collective identity crisis, and the beginning of a mass reinvention. Today, those ripples have become waves we can no longer ignore. This rewind episode takes you back to the moment when the “polycrisis” first entered our vocabulary and the world subtly began shifting us toward a single, urgent question: Who am...
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When Doing Everything “Right” Still Feels Wrong with Lisa McGuire
Your Passion, Purpose and Personal Brand
Welcome to the Season 5 premiere of Your Passion, Purpose, and Personal Brand! This episode takes a bold twist when Lisa McGuire moves from host to guest, inviting renowned journalist Cheryl Tan to take the reins and guide a deep, soul-baring conversation that exposes the hidden truths behind “success.” For years, Lisa has helped others find their voice. Now, she shares the personal story of how she rediscovered her own. From growing up in a culture of silence to leading a purpose-driven business, Lisa reveals how she escaped the trap of being “successfully stuck”...a condition many...
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From Spark to Signal: Why Your Voice is the Bridge Between Passion and Purpose with Lisa McGuire
Your Passion, Purpose and Personal Brand
Welcome to the 200th episode of Your Passion, Purpose, and Personal Brand with Lisa McGuire! After hundreds of conversations and transformational insights, Lisa takes the mic solo to reveal what 200 episodes have taught her about showing up with purpose, presence, and power. This isn't just a celebration—it's a masterclass in what it truly means to find your voice and use it to ignite both connection and confidence. Whether you're a seasoned speaker, a hesitant podcaster, or someone whose voice still feels stuck behind the scenes, this episode will meet you right where you are—and call you...
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Serial Fixer: Break Free from the Habit of Solving Other People’s Problems with Leah Marone
Your Passion, Purpose and Personal Brand
Are you constantly the go-to person for everyone else’s problems? Do you feel drained from fixing things that aren’t yours to solve? Lisa McGuire welcomes back psychotherapist, corporate wellness consultant, and author Leah Marone to the mic to talk about a phenomenon many high achievers are silently suffering from. Serial Fixing. Leah unpacks the emotional toll of always trying to “make it better” for others, explores the internal conflicts that drive this need to over-help, and introduces her ground-breaking framework: Support Don’t Solve. Her new book, Serial Fixer, is more than a...
info_outlineSelling From the Heart: Why Authenticity, Not Performance, is the Future of Sales
This conversation goes straight to the heart—literally—with bestselling author and award-winning podcaster Larry Levine, who is on a mission to disrupt the sales profession with a radically human message: No More Empty Suits.
In a world obsessed with performance, Larry brings us back to what really builds trust—authenticity, presence, and heart. After 30+ years in B2B sales and realizing how broken the traditional sales script had become, Larry now leads a movement that encourages professionals to throw out manipulative tactics and embrace who they really are.
This episode is full of powerful mic-drop moments and honest truths. If you've ever felt like you're faking it in order to succeed—or that your relationships are surface-level at best—this conversation will call you in, not out. Lisa and Larry break down how showing up with your whole heart is the competitive advantage in today’s trust-deficient world.
Key Takeaways
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"Selling from the Heart" isn't a tactic—it's a movement rooted in authenticity and integrity.
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The traditional, transactional sales script is outdated and costs us trust and long-term relationships.
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Trust is built not with performance, but with presence and vulnerability.
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“It’s hard to sell from the heart if you don’t know what’s in your heart.”
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Long-term success is a byproduct of consistency, discipline, and self-awareness.
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Most salespeople don’t really know their clients—they just think they do.
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If leaders want heart-centered sales teams, they have to model it from the top.
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Authenticity = congruent walk and talk.
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IQ might get your foot in the door, but EQ builds lasting client loyalty.
CONNECT WITH LARRY
Selling In a Post-Trust World Book: https://sellinginaposttrustworld.com/
Selling from the Heart Website: https://sellingfromtheheart.net/
Selling from the Heart Podcast: https://www.sellingfromtheheartpodcast.com/
Selling from the Heart Book: https://book.sellingfromtheheart.net/
LinkedIn: https://www.linkedin.com/in/larrylevine1992/
CONNECT WITH LISA
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