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304: Building a Remarkable Brand with Rich Brooks

Marketing Speak

Release Date: 08/18/2021

318: Cutting-Edge Marketing Tools with Josh Greene show art 318: Cutting-Edge Marketing Tools with Josh Greene

Marketing Speak

Josh Greene is the CEO of The Mather Group, a digital agency that solves marketing challenges for companies of all sizes. With over 20 years of experience creating and implementing digital strategies, Josh empowers top brands and individuals to shape their online presence to support their bottom line. It’s important to stay up-to-date with the best tools out there, so your company has exactly what it needs without paying extra for unnecessary features. In today's episode, Josh offers insight into how to get the most out of the latest marketing tools. Tune in! The show notes, including the...

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317: The Latest SEO Strategies with Lily Ray show art 317: The Latest SEO Strategies with Lily Ray

Marketing Speak

SEO algorithms are constantly changing, and frankly, Google’s guidelines aren’t stagnant either. So it can be hard to keep up with the latest SEO best practices. What worked well in the past might be working against you now. In today’s episode, Lily Ray talks about specific system-wide errors and how to solve them. She provides insight into Google’s quality guidelines and how to use them to your advantage. We discuss how to rank well in Google News and Google Discover. Lily also gives valuable advice for keyword research, content development, and link building. You’ll get some great...

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316: Maintaining Integrity in Digital Marketing with Lauren Pawell show art 316: Maintaining Integrity in Digital Marketing with Lauren Pawell

Marketing Speak

On today’s episode, my guest Lauren Pawell talks about stabilizing and scaling up a business while having marketing assets that quickly react to the markets' feedback. Lauren helps business owners and their teams generate more sales-ready leads online. She focuses on high-impact marketing efforts, so businesses don't waste time or money on tactics that will not drive accurate results. Case in point, she generated over $262,000 in sales for a client using only nine emails. If you’re looking to generate more leads, this Marketing Speak jam-packed session is for you. Tune in. The show notes,...

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315: Create Your Own Virtual Summit with Liam Austin show art 315: Create Your Own Virtual Summit with Liam Austin

Marketing Speak

Hosting virtual events broadens your influence leading to a successful marketing funnel. Our guest today shares the flexibility, benefits, and power of virtual events. Liam Austin is the co-founder of Entrepreneurs HQ and a virtual event strategist. He has launched over 15 virtual summits, dozens of short workshops, and many more online events, hosting over 400 speakers while educating 100,000+ business owners through his programs. Liam is also the creator of the Million Dollar Virtual Summit Program, where he partners with select clients to generate seven figures. In this episode, Liam talks...

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314: The Intersection of Growth, Impact, and Fun with Yanik Silver show art 314: The Intersection of Growth, Impact, and Fun with Yanik Silver

Marketing Speak

Are you planning to explore a new path with your business? On today's episode, Yanik Silver redefines business in the 21st century at the intersection of evolutionary growth, impact, and fun. Yanik takes us on his journey from being part of his father's business at a young age to throwing aside convention in pursuit of making an impact on the world. Yanik Silver is the creator of the Cosmic Journal, author of Evolved Enterprise, and the founder of Maverick1000, a global collective of visionary entrepreneurs making a big difference in the world without taking themselves too seriously. This...

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313: Finding Your Niche with Jason Hennessey show art 313: Finding Your Niche with Jason Hennessey

Marketing Speak

Today's Marketing Speak guest found his niche and started a successful business from a random speaking event. Jason Hennessey is an author, entrepreneur, and internationally recognized SEO thought leader. He's the CEO and Founder of Hennessey Digital, a multimillion-dollar digital marketing agency recognized by Inc. as one of the fastest-growing private companies in the United States. In today's episode, Jason shares the powerful story of how he started working with lawyers without any legal background whatsoever. Tune in! The show notes, including the transcript and checklist to this...

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312: Divinely Inspired with Perry Marshall show art 312: Divinely Inspired with Perry Marshall

Marketing Speak

Today’s Marketing Speak episode has a different take on acquiring success in business. Guest Perry Marshall shares the first time he heard from God and how it transformed his life and career tenfold. At present, he has compiled a book of individual stories that show how God gives people business strategies and ideas. Perry Marshall is one of the most expensive business strategists in the world. His reinvention of the Pareto Principle is published in Harvard Business Review, and his Google book laid the foundation for the $100 billion pay-per-click industry. As a man of faith and science,...

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311: Data-Driven Storytelling in Marketing with Dennis Goedegebuure show art 311: Data-Driven Storytelling in Marketing with Dennis Goedegebuure

Marketing Speak

The key to your success lies in the data. So many successful marketing campaigns and business processes today are data-driven. There's no one better to talk about this today than my guest, Dennis Goedegebuure. He's a growth marketing executive with nearly 20 years of experience working for big brands you know; eBay, PayPal, Fanatics and Airbnb. If you want to know the marketing secrets that brought these Fortune 500 companies to where they are today, don't miss out! Instead, tune in to episode 311 of Marketing Speak. The show notes, including the transcript and checklist to this episode, are...

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310: Upgrade Your Website Security with Jonathan Hochman show art 310: Upgrade Your Website Security with Jonathan Hochman

Marketing Speak

Online security and copyright laws will forever be a pressing topic in the Internet world. If your website has been hacked or your IP is stolen, you'd agree with me 100% on how important it is to implement security measures. In this episode, Jonathan Hochman joins me to talk about ways to protect your IP online. Jonathan has two degrees in computer science and has worked as a sales, marketing, and technology consultant for 30 years. In 2010, he founded a successful internet security business, CodeGuard, acquired by Francisco Partners in 2018. Recently, he founded UNS Project to develop...

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309: The Art of Product-Led SEO with Eli Schwartz show art 309: The Art of Product-Led SEO with Eli Schwartz

Marketing Speak

SEO is an investment, and like any other form of investment, sometimes it can go south. In this episode with Eli Schwartz, we talk about what can go wrong if your approach to SEO doesn't match your business. Eli Schwartz is a growth consultant with over a decade of experience driving successful SEO for leading B2B and B2C companies such as WordPress, Coinbase, Shutterstock, BlueNile, Quora, and Zendesk. He is also the author of Product-Led SEO. In today's episode, Eli gives us the lowdown on product-led SEO–everything from choosing the perfect SEO KPIs to getting the right links to...

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These days, the road to standing out online can be bumpy. But once you find what makes you remarkable to your audience, it eventually smoothens, taking you to where you want to be in no time. Today, Rich Brooks shares a remarkability formula to help remove all the bumps along the way. Rich is digital agency Flyte New Media’s president and has helped brands become remarkable since 1997. He also founded The Agents of Change, an annual conference and weekly podcast focusing on search, social & mobile marketing. In addition, he’s a nationally recognized speaker on entrepreneurship, digital marketing, and social media. Listen to hear his remarkability formula to uncover strategies for your business. The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/304.