EP.359: Why Confidence is Your Most Profitable Business Asset (And How to Build It)
Release Date: 06/12/2025
Make More Money as a Dietitian | Private Practice, Business Confidence, Career Flexibility, Financial Freedom
If you find yourself stuck in endless research mode, watching YouTube videos about starting a nutrition practice while your actual practice remains an idea, you're not alone. So many dietitians tell me they need to know exactly how everything will unfold before they take their first step. They're spending months creating business plans for practices that don't exist yet, researching software for clients they don't have, and perfecting websites for services they've never delivered. Maybe you've been telling yourself you need a perfect business plan, the ideal website, or complete certainty...
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You know that feeling when you wake up and your first thought isn't about your day, your dreams, or even your coffee, but instead it's about who needs what from you today? Your partner needs you to handle that thing they've been putting off. Your kids need you to solve their problems before they even head off to school. Your clients need responses to emails that came in overnight. Your team needs decisions. Your parents need check-ins. And somewhere in the back of your mind, there's this tiny voice asking, "But what about what I need?" And you push it down because there's no time for that...
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After 370 episodes of this podcast, I'm sharing what I've learned about building a business that honors both your ambitions and your humanity. Sometimes the most aligned thing you can do is pause, reflect, and show up honestly instead of perfectly. Today's episode isn't about strategy or tactics, it's about the real journey of creating work that serves your life, even when that means admitting you need a nap at 2 PM. WHAT YOU’LL LEARN IN THIS EPISODE Why showing up honestly beats showing up perfectly every time How rest and reflection are actually business strategies, not...
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Your nutrition clients always think they just need a meal plan, but you know the real work goes so much deeper. They need to address their sleep, stress, relationship with food, and maybe some family boundary issues. The meal plan is just one piece of a much bigger puzzle. The same thing happens with your business. You think you need a marketing strategy - a better funnel, a new social media approach, maybe some sales training. But what you actually need is to address the life circumstances and limiting beliefs that are sabotaging your success behind the scenes. Here's the truth I've learned...
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You're doing everything "right" in your business, but still struggling to get where you want to be. You've bought the courses, hired the coaches, followed the frameworks to a T—and you're STILL not seeing the results everyone promised you'd get. Maybe you've even started wondering what's wrong with you, why everyone else seems to "get it" while you're stuck spinning your wheels. Here's what I've learned after working with hundreds of amazing dietitians: You're not failing at business. Business coaching is failing you by treating you like a machine instead of honoring who you are. If...
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You're frantically preparing for client sessions again, convinced you need the perfect protocol and flawless notes to be "ready." I get it—so many dietitians tell me they feel unprepared, like they need everything mapped out perfectly before they can show up confidently for their clients. But here's what I know after working with hundreds of nutrition professionals: you're already more prepared than you think. That feeling of "I need to have it all figured out" is actually keeping you from accessing your greatest asset, your inner wisdom and professional intuition. What if I told you that...
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Ever look at your successful practice and think, "This should be enough"? You have everything you thought you wanted: steady clients, professional recognition, maybe even the financial stability you once dreamed of. But there's a persistent feeling that something's missing, a voice inside saying, "There has to be more than this." Maybe you find yourself going through the motions of your workday, checking off tasks that used to excite you but now feel routine. Or perhaps you catch yourself daydreaming about what else you could be doing with your expertise, your time, your one precious life....
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Ever find yourself scrolling LinkedIn and seeing yet another post from a seasoned RD talking about financial struggles? You know the ones - "After 20 years in clinical nutrition, I'm still living paycheck to paycheck." Your heart sinks because you recognize yourself in their words. You may be that experienced RD, sitting there with multiple certifications, decades of knowledge, and a resume that should command respect and premium salary. Instead, you're making marginally more than the new grad who just started last month. You're handling the complex cases, training the newbies, and essentially...
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Many dietitians tell me they started their businesses dreaming of freedom and flexibility, only to find themselves working more hours than ever, being available on nights and weekends, and constantly feeling behind. Maybe you've been telling yourself that working evenings and weekends is just "what it takes" to build a successful practice. That being available 24/7 is what makes you professional. That packing your schedule full is the only way to make decent money. But what if all of that is just programming from a system that was never designed to support you in the first place? WHAT...
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You're stuck in the endless loop of "I'm not ready yet." You keep adding certifications, reading more books, and waiting for that magical moment when you'll finally feel confident enough to start your practice or raise your rates. Here's the thing nobody tells you about that confidence you're waiting for: it's not coming. At least not in the way you think it will. Because confidence isn't something you acquire and then use - it's something you build through action. But there's something even more powerful than confidence that successful dietitians use to navigate uncertainty, connect with...
info_outlinePicture this: You're scrolling LinkedIn and see a post from a dietitian with 15+ years of experience, multiple certifications, and incredible client results. She's talking about her private practice, but then she says something that makes your stomach drop: "I hope $150 per session isn't too much to ask for my services. I don't want to be greedy."
Fifteen years. Multiple certifications. Life-changing client transformations. And she's apologizing for charging what a new personal trainer charges for a single workout.
If this scenario makes you cringe, you're not alone. But if it makes you cringe because you recognize yourself in it, then we need to talk. Because here's what I know after mentoring hundreds of dietitians: the biggest factor determining your income isn't your credentials, your niche, or even your marketing strategy. It's your confidence.
WHAT YOU’LL LEARN IN THIS EPISODE
In this episode, I'm sharing why confidence is your most profitable business asset and exactly how to build the kind of unshakeable professional confidence that directly translates to higher income. This is for ambitious dietitians who know they have so much more to offer but find themselves stuck in cycles of undercharging, over-delivering, and apologizing for their expertise.
Here’s the breakdown:
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Why brilliant, experienced dietitians chronically undervalue themselves (and how this impacts your entire career)
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The hidden financial cost of low confidence (it's way more than you think)
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How your confidence level directly impacts your clients' results and their willingness to pay premium rates
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The 4 Pillars of Profitable Confidence system that changes how you show up in your business
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Specific daily practices to build self-worth that can't be shaken by rejection or criticism
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How to reframe the "I should be grateful" mindset that's keeping you financially stuck
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The confidence-pricing connection: why raising your rates actually serves your clients better
RESOURCES & LINKS
Free Resource This Month:
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The Private Practice Foundation Blueprint - Start your private practice with confidence
Related Episodes:
CONNECT & TAKE ACTION
Find Christine:
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Email: [email protected]
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Podcast: Make More Money as a Dietitian on Apple Podcasts | Spotify
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Community: Join 1200+ dietitians in The Make More Money as a Dietitian Community
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Instagram: @money.mindset.dietitian
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Website: manipuracentre.co
Your Next Steps:
Step 1: Stop Apologizing
Starting today, notice when you apologize for your rates, your expertise, or taking up space. Awareness is the first step to change.
Step 2: Join the Community
Connect with ambitious dietitians transforming their careers in our free Facebook group, The Make More Money as a Dietitian Community
Step 3: Build Your Evidence
Start an Evidence Journal today - write down every client win, testimonial, and breakthrough you create. Your confidence needs to be built on facts, not feelings.