Ep 109: Nick chats with Dr Angela Lauria - Coaching Conversations
Release Date: 06/13/2023
Ep 136: How I Create 90 Days of Content in One Sitting
The Upperlimits Show
What if you could create 90 days of content in a couple of hours? Not rushed, crappy filler — actual quality posts, videos, and emails, scheduled and ready to go. In this episode, Nick breaks down the exact system he uses to turn one coaching session into a full content package — podcast scripts, LinkedIn posts, Facebook, Instagram, email, YouTube titles, hashtags, and more. All from a single transcript run through AI. You'll learn: Why "posting in the moment" is killing your content game How to build a simple content calendar that plans a month ahead The AI multiplier method Nick uses...
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Ep 135: The 5-Email Sequence That Revives Dead Databases
The Upperlimits Show
You've got a database full of past clients and old leads sitting there doing absolutely nothing. Could be 50, could be 300, could be a thousand. Every single one of these people already knows you, already trusts you, already bought from you — and you're ignoring them while spending thousands chasing cold strangers. In this episode, I share the exact 5-email sequence I use to wake up dead databases — the same sequence that took my own list from 25% open rates to 58%, and turned a bloated 6,000-contact list into 2,000 engaged buyers. The results from my own database: Started with 6,000...
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Ep 134: The Client Nurture Sequence That Wins Jobs
The Upperlimits Show
I recently got 5 quotes for a garage door. Five companies came out, measured up, sent through prices. Guess how many followed up? One. Sort of. A half-hearted text. I'm sitting there with $2K–$5K ready to spend and they can't be bothered following up. This is why most tradies lose jobs — not because their price is wrong, but because their process is broken. In this episode, I give you the exact client nurture sequence I've built with over 100 businesses. It's based on psychology — humans are wired the same way, we all respond to the same triggers. Once you understand this system, you...
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Ep 133: The 7 Numbers That Will Save Your Business
The Upperlimits Show
8 out of 10 business owners can't tell me their break-even number. Not even roughly. That's not a strategy — that's gambling. In this episode, I break down the 7 critical numbers every business owner needs to stop flying blind and start making decisions based on facts, not feelings. Plus, I share how one of my builders turned $220K into $1.5 million by applying just one simple concept — the Load Fund. Real client example: My concreter went from chasing payments after completion to collecting 90% during the job — same work, same prices, completely different business. You don't need...
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Ep 132: The IMPACT Framework: How to Create $5K Offers in 2 Minutes with AI
The Upperlimits Show
Most Australian business owners are brilliant at what they do — but their offers are putting people to sleep. "We're a reputable company providing quality service" isn't an offer, it's a sleeping pill. In this episode, Nick breaks down IMPACT — a 6-step framework reverse-engineered from guys like Alex Hormozi, Frank Kern, and Dean Graziosi. You'll learn why you're not selling a service (you're selling a transformation), how to stack value without adding cost, and how to handle objections before they're even asked. Plus, Nick shows you how to use AI to create complete, converting offers in...
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Ep 131: The S3 Filter: Why Most Businesses Fail the Simplicity Test
The Upperlimits Show
You've got staff, systems, and revenue coming in — but you can't take a holiday, can't turn your phone off, and can't let anyone else touch the important stuff. Sound familiar? That's not a business, that's a trap. In this episode, Nick breaks down the S3 Filter — three tests every business needs to pass: Simple, Structured, and Scalable. Not one or two. All three. Using the Formula One pit stop as a case study (2.4 seconds to change four tyres — that's structure), Nick shows you the difference between a construction business owner working 4am to 7pm with 110 staff versus someone doing...
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Ep 130: The Objection Assassin: Turn Pushback into Profit
The Upperlimits Show
Welcome to today’s episode, The Objection Assassin, where Nick Psaila from UpCoach shares how his client Craig stopped folding on price and started closing with confidence—going from losing nearly $300,000 a year to running at 28% profit margins. In this episode, Nick breaks down a practical framework for reframing objections as concerns—and addressing them with clarity, evidence, and value. You’ll get the exact scripts for the five objections that kill most deals (“It’s too expensive,” “I need three quotes,” “I need to think about it,” “Can you do better on price?”...
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Ep 129: The Premium Positioning Play: How to Charge More, Work Less, and Become the Go-To Expert
The Upperlimits Show
Welcome to today’s episode, The Premium Positioning Play, where Nick Psaila from UpCoach reveals how one client transformed a business from $530,000 to over $6 million — not by cutting prices, but by becoming the premium choice in his market. Visit to learn how to position your business as the authority customers aspire to hire. In this episode, Nick breaks down the exact four-layer positioning system that helped his client, Jonathan, stop competing on price and start winning with authority. You’ll discover how to shift your marketing, qualification, authority, and communication so...
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Ep 128: The 72 - Hour Cash Hunt: How One Business Turned $280K Debt into $1M Success
The Upperlimits Show
Welcome to today’s episode, The 72-Hour Cash Hunt, where Nick Psaila from UpCoach shares how one client turned his business around from $280,000 in debt to over $1 million in revenue — using a simple 72-hour system. Visit to learn how you can strengthen your business cash flow and systemise your success. In this episode, Nick reveals the Cash Hunt Protocol — a proven three-phase framework designed to help business owners uncover money hiding in plain sight. You’ll learn how to track down unbilled work, overdue payments, and forgotten deposits using a practical checklist and...
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Ep 127: Charlie Clark: Empire Virtual Support - Streamlining and Transforming Business Operations
The Upperlimits Show
Welcome to today’s episode, where we dive into the world of virtual support with Charlie Clark from Empire Virtual Support. Visit to learn how you can streamline your business operations. Charlie shares insights into how their company helps businesses streamline operations by offering expert virtual assistant services. From handling administrative tasks like email and calendar management to providing top-tier customer service and business development support, Empire Virtual Support is dedicated to helping professionals stay organized and efficient. Charlie also highlights the...
info_outlineEPISODE IN BRIEF
In today’s episode of Coaching Conversations, Nick speaks with very special guest, Dr Angela Lauria – founder of the Author Incubator.
Angela recounts her life story; spring-loaded with inspiration and an immense wellspring of single-focused energy.
You’ll learn how Angela’s mid-life autism diagnosis allowed her to touch the lives of thousands of people. And having helped more than 500 first-time authors publish high-quality, life-changing, bestselling books, Angela has further words of wisdom for all us.
Enjoy this very special conversation with Dr Angela Laurea…
Time Code/Show Notes
0.26 Intro: Nick introduces Angela with a dazzling array of awards, stats and reviews!
1.50 Angela speaks of her upbringing and living in a small business family. Her Dad was obsessed with Hot Rods and achieved enormous success doing what he loved; she firmly believes you live what you learn. Travel and writing is her passion.
6.35 `Autograph your work with excellence’. Angela lives by the systems and processes of doing the job right. “The customer is always wrong’ also underpins her philosophy.
8.42 Growing up in an entrepreneurial family exposes you to the reality that business involves risk. The market speaks first and loudest.
10.14 The Author Incubator… over 17 years, Angela wrote everything to bring her to this point in time and mastery.
13.45 Despite the amazing foundation of writing 56 books, there were challenges of youth; namely, lack of strategy, how to create it and measure it. Learn how Angela moved on from Tech Books to working with entrepreneurs.
16.57 Angela speaks of a mind-set switch so she no longer traded time for money. How can you productise your knowledge? Learn the 80% of what you teach clients (that others can do) and determine the 20% that is your magic. Going from one on one to a group is the biggest step forward.
23.13 Angela switches gears to speak of her Autism diagnosis Monotropism explains the ‘obsession’ with writing and special interests.
26.17 Learn about selective mutism, managing emotional life when taken away from a ‘special’ interest, control of surroundings, timing and sensory issues. Angela’s father found a creative way to work with his (un-diagnosed) autism.
30.00 Mid-life diagnosis; how it happened and how Angela coped.
33.20 Nick and Angela talk about goal setting and Angela’s two overlapping missions which include helping neuro-divergent people build a business around their ‘special interests’. People with Autism are data collectors and this makes them amazing with systems and processes.
35.54 Angela speaks of her hobbies. She loves karaoke and pub trivia!(25% of attendees at Trivia nights have Autism according to stats)
37.26 “Take me as I am or watch me as I go….” Be more yourself.
39.55 Mindset, hard work and luck are Angela’s keys to success in life and business.
40.48 Angela and Nick talk holiday destinations; the Amalfi Coast, Positano, Malta, Sicily…
42.30 The conversation moves to Angela’s great reads and favourite artists including 4 years touring with Australian music royalty, Crowded House. Michael Jackson and Kanye West are also on her list of greats.
45.23 Nick speaks of his core pillars of strength and ability to love what he does. Nick is confident he hasn’t worked a day in his life because of his love for what he does.
48.45 Like to know more? You can get in touch with Angela via her website: differencepress.com
48.55 For more info on how Nick and Chris can help you “do what you love for life, reach out to ask@upcoach.com.au
EPISODE SUMMARY
If you have the idea and you have the passion, now is the time to make the difference you were born to make.
It can be writing a book. It can be channelling your great obsession into a workable model that makes you a living. You can become the person you’ve wanted to be for your kids, your partner… yourself.
Back yourself with Angela’s mantra “Take me as I am or watch me as I go”.
The time is now to change your mindset and stop trading time for money.
Be more yourself; do what you love, work hard to achieve that single-minded goal…. and success will follow.