Ep. 208 - Guaranteed Way To Know What’s Most Important In Life
Thriving in Tandem: The podcast for married entrepreneurs
Release Date: 04/01/2025
Thriving in Tandem: The podcast for married entrepreneurs
Want to live a better balanced life and win in marriage AND business at the same time? Purchase our (audio) book Tandem: The married entrepreneurs’ guide for greater work-life balance. Download the 5 Daily Habits to Thrive in Tandem Need some insight into how to balance it all? Schedule a free discovery call. What happens when a career shake-up, a calling to entrepreneurship, and a surprise pregnancy all collide at once? In this episode, Robert sits down with Robbie and Nicole Harper—co-founders of Blue Ridge PR—to talk about what it really looks like to build a business while...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
Want to live a better balanced life and win in marriage AND business at the same time? Purchase our (audio) book Tandem: The married entrepreneurs’ guide for greater work-life balance. FREE Marriage and Business Assessment Need some insight into how to balance it all? Schedule a free discovery call. As married entrepreneurs, it’s easy to fall into traps that seem harmless but quietly eat away at your profits, your time, and even your marriage. In this episode, Robert and Kay Lee uncover five hidden growth traps that keep business owners stuck working harder instead of...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
When big ideas stall, it’s rarely because the idea is bad—it’s because people get stuck. In this week’s conversation, we welcome strategist and author Susan Schramm (chair of Nehemiah Project; founder of Go To Market Impact) to unpack how married entrepreneurs can de-risk decisions at work and at home—without killing momentum or connection. Susan introduces her De-Risk System for Impact, a simple, people-first way to move initiatives forward: clarify why and why now, name who must take action, surface assumptions, and explore both upside and downside risk—including the risk of...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
Cracker Barrel’s attempted rebrand lit up the internet—but the logo was only the tip of the iceberg. In this episode, Robert and Kay Lee unpack what really happened: rapid, sweeping changes to brand visuals, menu staples, and in-store experience that left loyal customers feeling ignored. Robert draws on his Coca-Cola days to connect the dots to “New Coke” and other big-brand missteps. The lesson for married entrepreneurs? Expansion is great—if you bring your core with you. We talk about how to modernize without losing the soul of your brand, why you must weight research toward your...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
Live Life Rich Book Website: Instagram: @marissanehlsen Facebook: Twitter:@MarissaNehlsen LinkedIn: Eight-figure founder and wealth strategist Marissa Nehlsen returns to share how married entrepreneurs can build real wealth and protect what matters most at home. From her North Dakota roots to stewarding multiple Costa Rica retreat properties, Marissa unpacks the mindset shifts that moved her from hustle to harmony—where profit funds purpose, family, and freedom. She reveals why “keeping moving” doesn’t mean doing more; it means making better, braver...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
After a jam-packed few weeks onboarding clients and juggling a major project, Robert & Kay Lee get real about a message every married entrepreneur needs to hear: “Hustle now, rest later” is a myth that steals joy, strains marriages, and sabotages long-term business value. In this candid conversation, they unpack why constant grind doesn’t equal greater achievement—and how to build a business that grows and lets you enjoy life with your spouse now, not “someday.” You’ll hear how choosing family over finance actually creates a stronger company: better culture, lower turnover,...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
Every married entrepreneur knows mistakes come with the territory—but they don’t have to derail your marriage or business. In this episode, Robert and Kay Lee pull back the curtain on the top five mistakes they’ve made as married entrepreneurs—and the lessons learned along the way. From overlooking the “Chief Feelings Officer” to chasing shiny objects, they share candid stories that cost them time, money, and peace (sometimes six figures!). You’ll hear how “hiring for convenience” created unnecessary conflict, why building real friendships beats pouring money into funnels,...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
With over 10,000 AI tools at our fingertips, it’s tempting to think technology will be our golden ticket to efficiency, profits, and free time. The problem? All that “help” can actually lead to tech creep—where one more tool, one more subscription, and one more DIY task sneak onto your plate until your calendar is full and your marriage is on the back burner. Bottom line: Tech can absolutely help you grow your business and free up more time for your marriage—if you use it in moderation and keep your focus on the high-level work only you can do. 🎧 Listen now to learn how to put...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
When roles shift at home and at work, even strong couples can feel the strain. In this episode, returning guests Shay and Phil Bynes (Kingdom Driven Entrepreneur) pull back the curtain on their four-year journey of transitioning Shay out of the CEO seat and Phil in—while raising three kids and continuing to lead a global movement. They share what changed, what didn’t, and how they protected connection through it all. You’ll hear how they navigated identity, authority, and expectations as spouses and co-leaders—without letting business tension become marital tension. From hearing...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
Get on the waitlist for a Thriving in Tandem event near you. Want to live a better balanced life and win in marriage AND business at the same time? Purchase our (audio) book Tandem: The married entrepreneurs’ guide for greater work-life balance. Download the 5 Daily Habits to Thrive in Tandem Need some insight into how to balance it all? Schedule a free discovery call. Every married entrepreneur knows the challenge of managing different energy levels—especially when one spouse is ready to go full throttle and the other needs to pace themselves. In this episode, Robert...
info_outlineWe often talk about priorities and what truly matters beyond the demands of business, but last week, we faced a real-life test of those values.
In this episode, we recount the moment our condo fire alarm blared in the middle of the largest firestorm Southern California has ever seen. With fires raging near Malibu and just north of us in Pasadena, the air was thick with smoke and ash, triggering an immediate sense of fear: Could the fire have reached our building?
The urgency of the moment forced us to act fast. What do you grab when you might lose everything? What does that reveal about what you truly value?
Join us as we unpack this experience, reflect on how it clarified our priorities, and explore why we often cling so tightly to replaceable things. This is a powerful conversation about defining what matters most in life—and living that out every day.
Ways you can help the fire victims https://www.harvestrock.church/
Want to live a better balanced life and win in marriage AND business at the same time? Purchase our (audio) book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/
Need to create more time to dedicate to your marriage? Download this free guide. https://build.marriedentrepreneur.co/balance-business-marriage-better
Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk
Takeaways
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Relationships are the most important aspect of life.
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In times of crisis, we realize what truly matters.
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Material possessions can be replaced, but memories cannot.
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It's essential to prioritize family and relationships over business.
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Natural disasters can have long-lasting effects on communities.
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People often want to help but may not know how.
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Preparation for disasters should include emotional readiness.
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Reflecting on what is important can lead to a more fulfilling life.
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The aftermath of disasters requires long-term support and rebuilding efforts.
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We should not wait for disaster to reassess our priorities.
Chapters
00:00 Introduction: The Importance of Relationships
02:00 Facing Natural Disasters: A Personal Experience
12:45 What Truly Matters: Prioritizing During Crisis
19:30 Long-Term Effects of Disasters on Communities
25:32 Reflection: Reassessing Priorities in Life