Rewind : Pricing Accounting Services Effectively w/ Mark Wickersham
Building the Premier Accounting Firm
Release Date: 09/14/2024
Rewind : Putting Profit First and Eradicate Entrepreneurial Poverty with Ron Saharyan
Building the Premier Accounting Firm
As accounting services become more automated and commoditized there are things accounting firms can do to remain relevant and take care of their clients. Listen to Roger Knecht, president of Universal Accounting Center and Ron Saharyan, Co-Founder of Profit First Professionals as they consider the challenge accounting professional face today. Consider the solutions offered and see what you can do to offer more value to your customers as a trusted strategic advisor helping them make profit a priority.
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Empathy-Driven Strategies for Premier Client Relationships w/ Chantal Cornelius
Building the Premier Accounting Firm
In this episode of Building the Premier Accounting Firm, host Roger Knecht is joined by Chantal Cornelius, founder of Apple Tree Marketing, to explore the critical role of emotional connections in client relationships within the accounting industry. Chantal emphasizes that the success of accounting firms hinges on building trust and personal connections with clients, which goes beyond the typical scope of social media content. Key Discussion Points Emotional Decision-Making: 95% of buying decisions are emotionally driven, Chantal says. She introduces strategies to create empathy-driven...
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This Week on BPAF : Chantal Cornelius
Building the Premier Accounting Firm
Join us this Wednesday for a new episode where Roger discusses building relationships with Chantal Cornelius
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Rewind : Accounting, It Needs to be a Universal Skill like Reading and Arithmetic w/ Peter Frampton
Building the Premier Accounting Firm
Listen as Peter and Roger discuss the evolution of this process and how it applies to the accounting profession. Also see what you can do to apply these skills to better work with your clients to help them use the information they receive from you to make better business decisions.
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Mastering the Numbers Game: Innovative Strategies for Transforming Your Firm w/ Eric Green
Building the Premier Accounting Firm
Welcome to another enlightening episode of Building the Premier Accounting Firm with Roger Knecht. This episode dives deep into the essential strategies for building and scaling successful bookkeeping, accounting, and tax firms with Eric Green. Roger and Eric cover a wide range of topics from marketing to technology, client onboarding, staff training, mental health, and the evolution of IRS systems. Key Highlights: Marketing and Client Onboarding: Roger and Eric discuss effective marketing strategies for attracting and retaining clients. They suggest best practices for seamless client...
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This Week on BPAF : Eric Green
Building the Premier Accounting Firm
Join us this Wednesday for a new episode where Roger discusses IRS representation services with Eric Green.
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Rewind : Pricing Accounting Services Effectively w/ Mark Wickersham
Building the Premier Accounting Firm
Listen in as Mark and Roger discuss the challenges many express as they consider pricing their accounting services and how best to avoid them. Consider a simple yet straight forward approach to getting paid what you are worth pricing your services with confidence. There is a method to the madness. Listen in and see what you can learn and then apply it in your business.
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Secrets for Modern Accounting Firms from “Mr. Productivity” Mark Struczewski
Building the Premier Accounting Firm
In this insightful episode of “Building the Premier Accounting Firm,” Roger Knecht sits down with productivity coach Mark Struczewski to delve into effective strategies for boosting productivity in bookkeeping, accounting, and tax services. Mark shares his personal journey from being fired in 2005 to becoming a leading productivity expert, emphasizing the influence of his disciplined upbringing on his work ethic. Key Discussion Points: Defining Productivity: Mark’s unique definition of productivity centers on having clear objectives. Importance of reliability and commitment in...
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This Week on BPAF : Mark Struczewski
Building the Premier Accounting Firm
Join us this Wednesday for a new episode where Roger discusses productivity with Mark Struczewski.
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Rewind : Getting to The Heart Of The Matter w/ Seth David
Building the Premier Accounting Firm
Looking back Seth will say it was his father’s fault, really. Listen as Seth expounds on his start within the accounting profession which has been an amazing career. Then hear Seth and Roger discuss how to run your business “more efficiently, effectively and greater accuracy”.
info_outlineJoin us as we revisit this conversation from 2020!
Listen in as Mark and Roger discuss the challenges many express as they consider pricing their accounting services and how best to avoid them. Consider a simple yet straight forward approach to getting paid what you are worth pricing your services with confidence. There is a method to the madness. Listen in and see what you can learn and then apply it in your business.
Your Host: Roger Knecht, president of Universal Accounting Center
Our Guest: Mark Wickersham
Mark Wickersham–Chartered Accountant, public speaker and author–is known as the most sought-after profit improvement expert in the accounting community. Mark is also a widely published author on practice issues. His first book, “Effective Pricing for Accountants”, was a number 1 Amazon bestseller. Mark was shortlisted in the AccountingWeb “Outstanding Contribution to Accounting” award.
Sponsors
- Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth.
Offers:
Pricing Accounting Services course (FREE) for listening in on this episode, enjoy.
Get a FREE copy of each of two book all accounting professionals should use to offer trusted strategic advisory services and get paid what they are worth. These are must have additions to every accountants library to provide the value clients look for today:
- “in the BLACK, nine principles to make your business profitable” – e-book
- “Red to BLACK in 30 days – A small business accountant’s guide to QUICK turnarounds” – the how-to-guide e-book for accounting professionals
FREE SOFTWARE
- In November 2019 I created software for calculating a fixed price for bookkeeping services. The prices produced by the software are based upon the biggest ever research study of how the accounting profession prices bookkeeping services. You can access a completely free (for life) version here: effectivepricing.co.uk
FREE eBOOK
- In his eBook he shares with you 5 key fundamentals for pricing bookkeeping services.
- If you’d like a completely free copy of my eBook, “How to price bookkeeping” you can grab a copy here: https://www.wickersham.co.uk/how-to-price-bookkeeping
FREE LIVE TRAINING WITH ME EVERY MONTH
- Is this the year you want to take your income to another level? Join me every month on a 60-minute online training session and I’ll share with you powerful pricing strategies. Click here to find out more and to get on the VIP list… https://www.wickersham.co.uk/p/free-mentoring
FREE SUPPORT GROUP
- Have you visited my Facebook group? It’s dedicated to helping accounting professionals master value pricing. To request access to it, click here… https://www.facebook.com/groups/valuepricingwithmarkwickersham/
And please browse Mark’s website at http://www.wickersham.co.uk to find out more information