What No One Tells You About Success and Constant Overthinking with 7 Fig Entrepreneur Ashley Krooks
Business Not As Usual with Megan Yelaney
Release Date: 03/31/2025
Tap Into the One Thing AI Can’t Replace: Your Creative Genius with Roni McGuire
Business Not As Usual with Megan Yelaney
Tap Into the One Thing AI Can’t Replace: Your Creative Genius [EXPERT VOICES, UNFILTERED] In a world where content is being cranked out by machines faster than ever… how do you stand out, actually connect with your audience, and attract dream clients who feel your message? Answer: You tap into the one thing AI can’t replicate—your creative genius. In this episode, I’m joined by Roni McGuire, coach and founder of Shine On and Glow, to talk about the real ROI of creativity: more clarity, more confidence, more aligned clients… and yes, more sales. We’re breaking down why your most...
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How to Add 1,200+ Subscribers Without Posting Daily: The Bundle Strategy You’re Not Using (Yet) with Dallas Travers
Business Not As Usual with Megan Yelaney
[EXPERT VOICES, UNFILTERED] What if you could grow your email list by 1,200+ people in 90 days, without paid ads, daily posting, or another exhausting launch? In today’s episode of Business Not As Usual, I’m sitting down with one of my very first business coaches (and one of the smartest humans I know), Dallas Travers, to talk about a game-changing collaboration strategy: bundles. This episode is a wake-up call if you’ve been relying solely on Instagram to grow your audience and wondering why it feels so hard. Because spoiler alert: 50% of the clients from my last $70K launch came from...
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Why Doing It All Is Killing Your Business (And What to Outsource First) with Emily Reagan
Business Not As Usual with Megan Yelaney
[EXPERT VOICES, UNFILTERED] Let’s be real: if you’re drowning in to-dos, secretly cursing your inbox, and wondering how the heck everyone else seems to “do it all,” this episode is your warm hug and loving kick in the ass. This week, I’m sitting down with the brilliant and hilarious Emily Reagan—freelance marketing coach, founder of the Unicorn Digital Marketing Assistant School, and mom of four (yes, FOUR). She’s built her business by helping overwhelmed women turn their random skill sets into profitable freelance careers—and she’s here to help you stop wearing all the...
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Business Not As Usual — The Rebrand
Business Not As Usual with Megan Yelaney
Welcome to Business Not As Usual: the rebrand and rebirth of what used to be the #PrettyAwkward Entrepreneur Podcast. In this episode, I’m giving you the real reason behind the shift, what this new name means, and what you can expect from the show going forward. You’ll get the inside scoop on: The 5 new episode categories (so you can binge what you need, when you need it) Why I stopped playing it safe with my brand How this show is changing alongside my own journey as a business coach and mom of twins And a sneak peek of what’s coming next If you’re building a brand...
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The Business Advice I’d Give My Pre-Mom Self (That Still Applies to You)
Business Not As Usual with Megan Yelaney
[Mom Mode, CEO Energy] Becoming a mom of twins flipped my life and business upside down—in the best (and most chaotic) way possible. But if I could go back and give my pre-mom CEO self some advice? Oof. I’d have a lot to say. In this episode, I’m sharing the exact mindset shifts, boundaries, and business truths I wish I had locked in before motherhood. Even if you’re not a parent, this will hit home—because so many of us are building our businesses with goals that don’t actually match the life we want to live. We’ll cover: What I used to prioritize in business (and why it no...
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Creating Demand Without Becoming a Content Machine
Business Not As Usual with Megan Yelaney
[STRATEGY SHIFT] Feel like you’re always creating content, but still not seeing the client flow you want? It’s time to ditch the content hamster wheel and focus on what ACTUALLY drives demand. In this episode, I’m breaking down how to simplify your content strategy without sacrificing visibility or value. If you’ve ever thought, “I’m posting all the time but nothing’s happening,” this one’s for you. You’ll learn: The real difference between visibility and demand (and why you need both) The mistake most coaches make when trying to “stay consistent” Why one...
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$70K Launch Debrief: Sales Breakdown, Client Data & What Actually Worked
Business Not As Usual with Megan Yelaney
[BEHIND THE BUSINESS] This episode is a full behind-the-scenes debrief of my most recent launch of The Distinctive Edge, and no…it wasn’t my biggest launch ever, but it was my most efficient, sustainable, and aligned launch to date. We’re talking real numbers, real client data, and real strategy. Inside this episode, I break down: Total sales vs. cash collected (and why that matters) VIP vs. Base clients and where every single client came from What my email list data revealed about buying behavior The 3-part pre-launch runway that made all the difference Why this felt like...
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My Heart-to-Heart Before the Rebrand: How I Found My New Self as a Mom & CEO
Business Not As Usual with Megan Yelaney
This isn’t your typical strategy-packed episode: today, you’re getting a heart-to-heart. I’m coming to you raw, unscripted, and straight from the feels... because this week is a BIG one over here: ✨My full rebrand is live ✨My new website is up ✨The Distinctive Edge doors are open ✨And this is the final “Pretty Awkward” episode before we come back as Business, Not As Usual 🎉 But more than just a “new look,” this rebrand represents something so much deeper for me. In this episode, I’m sharing: What postpartum did to my identity as a CEO (and why I wasn’t prepared...
info_outline![[TDE CASE STUDY]: How a Clear Origin Story & 3-Step Process Helped Brittany Sell Out Her Launch show art](https://assets.libsyn.com/item/36858455?height=50&width=50)
[TDE CASE STUDY]: How a Clear Origin Story & 3-Step Process Helped Brittany Sell Out Her Launch
Business Not As Usual with Megan Yelaney
If you’ve been feeling stuck on how to communicate what makes YOU different in a saturated market…this episode is a must-listen. I’m joined by my client Brittany Herzberg — SEO strategist, podcast host, and TDE rockstar — who’s walking us through the shifts that took her from “What do I even SAY about my offer?” → to sold-out launch. 🙌 Brittany came into The Distinctive Edge already having built a strong business — but like so many seasoned entrepreneurs, she was still struggling to clearly articulate what set her apart in the SEO space… and how her unique process...
info_outline![[TDE CASE STUDY] How Sabra Became the Go-To Expert in Gut & Hormone Health (And Had Her Best Business Months Yet!) show art](https://assets.libsyn.com/item/36858390?height=50&width=50)
[TDE CASE STUDY] How Sabra Became the Go-To Expert in Gut & Hormone Health (And Had Her Best Business Months Yet!)
Business Not As Usual with Megan Yelaney
If you’ve ever worried that getting more specific with your niche might limit your business… this episode will seriously inspire you. Today I’m talking with my client Sabra Cawby, a functional hormone specialist, functional nutritionist, and certified personal trainer — about how clarifying her expertise led to her becoming the go-to name for gut + hormone health for women over 35… and brought in her best business months yet. But Sabra’s path wasn’t instant. When we started working together, she was still feeling hesitant about whether she was “qualified enough” to claim her...
info_outlineYou’ve hit the goals, built the business, and checked all the boxes of success… so why does it still feel like something’s missing?
Or maybe you haven’t hit the goals yet—because overthinking, self-doubt, and mental spiraling keep you stuck in inaction, second-guessing every move.
In this episode, I’m joined by 7-figure entrepreneur and creator of The Reset Room, Ashley Krooks, who shares the raw truth behind success, burnout, and the thought spirals that high achievers know all too well.
Ashley opens up about how she went from living her “dream life”—traveling the world, growing a thriving business, and hitting milestone after milestone—yet still feeling anxious, unfulfilled, and constantly in her head.
We dive into:
✨ Why mindset work alone wasn’t enough to create real peace
✨ The hidden cost of overthinking and constant mental chatter
✨ How Ashley broke free from the spiral and rewired her nervous system
✨ What it actually takes to feel present and fulfilled in your life and success
✨ Her signature RESET framework that’s helped hundreds of clients finally turn off their minds and turn on their lives
If you’re a high achiever who’s tired of feeling “off” even when everything looks good on paper—this episode is your permission slip to stop chasing and start living.
Let’s get you out of your head—and into your life.
Ashley’s Links
→Join the RESET Room: Where Overthinking Ends happening April 8th-10th (replays avail): https://ohtheplacesashgoes.com/the-reset-room
→Follow Ashley on Instagram: https://www.instagram.com/ohtheplacesashgoes/
Meg’s Links/Biz Resources:
→I have TWO 1-1 coaching spots opening on April 14th. DM me “COACHING” on Instagram to apply: https://www.instagram.com/meganyelaney/
→Join my private podcast, MomLife Unfiltered: Business in the Balance: https://meganyelaney.com/private-podcast
→Craft Your Business Origin Story with the Business Story Blue Print: www.meganyelaney.com/business-story-blueprint