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Episode 252: Make Sure You Keep in Touch With Your Business Contacts

The PR Maven Podcast

Release Date: 08/29/2023

Episode 54: Achieving Success in Marketing and Your Career, With Michelle Hood show art Episode 54: Achieving Success in Marketing and Your Career, With Michelle Hood

The PR Maven Podcast

Michelle Hood is the president and CEO at Northern Light Health in Brewer, Maine. She came to Northern Light Health in April 2006 from Billings, MT, where she was president and CEO of the Sisters of Charity of Leavenworth Health System, Montana Region, as well as president and CEO of its flagship hospital, St. Vincent Healthcare. As president and CEO of Northern Light Health, she focuses on health care policy and design models at the state and national levels.

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The PR Maven Podcast

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The PR Maven Podcast

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The PR Maven Podcast

In this episode of The PR Maven® Podcast, host Nancy Marshall speaks with Stephen Church from Copywriter Pro, covering a wide array of topics from Stephen's background in psycholinguistics and his journey from teaching English globally to entering the family retail business and eventually founding Copywriter Pro. They delve into the significance of Freelance Writers Appreciation Week, Stephen's deep dive into SEO and commercial copywriting and their collaboration on the PR for the commemorative china for Prince William and Kate's royal wedding. The conversation navigates through Stephen's...

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The PR Maven Podcast

How can you combine PR and personal branding techniques to make your business successful? In this episode, Amber Lambke, co-founder and CEO of , shares her business success story. Amber explains how the topic of grains was missing from conversations, how she helped start Maine Grains, and how she uses speaking engagements to start conversations and inspire others within the industry. In addition, learn who the famous Maine Grains customer is, and how Amber has been on her baking show!  00:00 Introduction to the PR Maven® Podcast  01:26 Introducing Guest: Amber Lambke  ...

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The PR Maven Podcast

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The PR Maven Podcast

Karl was promoted to the position of Sugarloaf’s general manager in April of 2015. Strand has held a leading role in managing key segments of Sugarloaf's operations, as well as those of its sister resort, Sunday River. He began his career at the resorts in 2004, when he was hired as Vice President of Lodging and Property Management for both resorts. Most recently he was the Vice President of Mountain Operations at Sunday River.

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The PR Maven Podcast

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The PR Maven Podcast

Sean Riley began running a 19-room motel & cottage business in Wells, Maine, in 1982 with his wife Dayna, while teaching high school special ed., moving to a larger condotel three years later and then to a 130-room hotel, restaurant and marina. He switched full time into the hotel business, giving up his career as a teacher. MCHG started as a restaurant company with one hotel. Today, MCHG has 20 hotels and 750 associates throughout New England and in Florida.

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The PR Maven Podcast

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Remember that person you met, but whose name you can’t remember? You had the most interesting conversation, but you don’t know how to reach out because a simple name has slipped your mind. 

Bob? Bill? Something else? We’ve all been there before. 

I pride myself on meeting new people and building new connections personal or professional and even I’m not immune to the occasional lapse in short-term memory. There was recently an individual who could help me with certain projects for work, but for the life of me, I could not remember his name. Several months ago, he was reaching out regularly to see whether my agency had any work for him, but we didn’t at the time. And so, he went from top of mind to back of mind. 

Today, I could use this person’s services. But I don’t have enough information to even search for him or his company’s name. (He specializes in book publicity. That’s all I know.) 

There’s a lesson here: Keep in touch with your contacts. If you meet someone for the first time, do whatever you can to store their name away in your mind whether that means writing it down repeatedly, connecting with them on LinkedIn or even sending them a friendly note in the mail. I am personally an advocate for handwritten notes since I find that they foster a different, deeper sense of connection than digital outreach. It is easier for me to remember a name when I put pen to paper instead of just sending my 35th text message of the day. 

 

The article read in this episode originally appeared on the Forbes Agency Council CommunityVoice™ in July 2023. 

 

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