Ep 435 The Power of an Alcohol-Free Lifestyle with James Swanwick
Richer Soul, Living A Life on Purpose!
Release Date: 03/26/2025
Ep 454 Ego Death, Business Rebirth with Vince Covino
Richer Soul, Living A Life on Purpose!
Ego Death, Business Rebirth When Success Isn’t Enough: Vince Covino on Killing the Ego and Leading with Heart What if the very beliefs that drove your success are the same ones keeping you from peace? Many high achievers wake up one day with money in the bank but an emptiness in their soul. They followed the rules—worked harder, earned more, and climbed the ladder—only to find that fulfillment doesn’t live at the top. Vince Covino knows that battle intimately. His story is a blueprint for what happens when you dismantle everything—ego, dogma, and old programming—to...
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Ep 453 The Truth About Enough: Neel Parekh on Money, Freedom, and Living Your Own Script
Richer Soul, Living A Life on Purpose!
The Truth About Enough: On Money, Freedom, and Living Your Own Script What if “enough” wasn’t a number… but a mindset? We spend our lives chasing more—more money, more status, more certainty—believing it will finally buy us freedom. Yet for many of us, every milestone only moves the goalpost. Neel Parekh’s story is a radical invitation to step off that treadmill and ask: What if you could stop running and start living? Neel Parekh didn’t just leave the corporate grind; he walked away from the inherited scripts of “safety first” and “play it small.” After...
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Ep 452 AI, Demographic Shifts, and the Fourth Turning—How to Thrive in the Storm with Rocky Lalvani
Richer Soul, Living A Life on Purpose!
AI, Demographic Shifts, and the Fourth Turning—How to Thrive in the Storm "If you knew the world was about to change forever… would you brace for impact or learn to ride the wave?" We’re living in a moment of seismic transformation: AI is rewriting the rules of work, demographics are reshaping economies, and the Fourth Turning is challenging every institution we once trusted. Yet most people are frozen—clinging to outdated maps while the landscape beneath them crumbles. This episode isn’t about fear—it’s about clarity. Because history doesn’t repeat, but it does rhyme....
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Ep 451 Why Your Business Growth Has Stalled (Hint: It’s You) with Brad Farris
Richer Soul, Living A Life on Purpose!
Why Your Business Growth Has Stalled (Hint: It’s You) Your business isn’t growing—and the problem isn’t your strategy or the market. It’s you. Is your business stuck? Are you working harder than ever—but not seeing results? Most entrepreneurs think the answer is more hustle, better tactics, and a bigger to-do list. But what if the real problem isn’t out there? What if it’s you? Brad Farris has spent 20 years helping service firm owners and entrepreneurs break through growth plateaus. His insight? Your business can only grow as much as you do. And if you’re at $1M or...
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Ep 450 The Silent Conversations Controlling Your Success with Chuck Wisner
Richer Soul, Living A Life on Purpose!
The Silent Conversations Controlling Your Success The Conversations Silently Controlling Your Life The Dialogue Beneath the Surface You’ve checked the boxes. Career, family, personal milestones—on paper, it all looks good. So why do certain moments still feel tight, disconnected, or misunderstood? Here’s a truth most people never stop to consider: It’s not just what you say to others. It’s what you don’t say. And more importantly—what you’re constantly saying to yourself. In this episode of Richer Soul, we sit down with Chuck Wisner, author of...
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Ep 449 Lonely? Your Brain’s Begging for Connection with Dr. Paul Zak
Richer Soul, Living A Life on Purpose!
Lonely? Your Brain’s Begging for Connection How Dr. Paul Zak Decoded the Neuroscience of Trust and Human Connection What if the secret to happiness, purpose, and even financial success lies in your brain’s chemistry—and in how often you hug others? Have you ever wondered why we trust some people instantly and others not at all? Why love feels so healing—and why certain leaders inspire loyalty while others trigger fear? At the heart of these mysteries is a powerful brain chemical: oxytocin. “Oxytocin is a gift you have to give to somebody else.” – Dr. Paul Zak In this...
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Ep 448 Creating the Vision for Your Life with Corey Kupfer
Richer Soul, Living A Life on Purpose!
Creating the Vision for Your Life What does it take to break free from a scarcity mindset and rise to the top as a master negotiator and dealmaker? On this compelling episode of Richer Soul, Corey Kupfer shares his raw journey from paycheck-to-paycheck roots to building a powerhouse law firm and consultancy focused on high-stakes negotiation and deal-making. If you've ever doubted whether your background could limit your future success, this is the episode that will blow your mind—and redefine what’s possible. Key Takeaways: Your Money Mindset Can Be Reprogrammed. Corey’s...
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Ep 447 Harnessing AI: The Future of Work and Education with Steve Cunningham
Richer Soul, Living A Life on Purpose!
Harnessing AI: The Future of Work and Education If you're still hoping AI is a trend that’ll pass, you might already be behind. In this electrifying episode of Richer Soul, Steve Cunningham, founder of Simple and creator of the Simple AI Business School, joins us to unpack how to thrive in an AI-powered economy — not just survive it. Steve doesn’t just teach AI. He shows people how to use it, apply it, and prove their value in a rapidly shifting landscape. With the workplace transforming faster than ever, his Learn–Apply–Prove (LAP) model is exactly what professionals,...
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Ep 446 Are You Ready to Win with Matthew Mitchell
Richer Soul, Living A Life on Purpose!
Are You Ready to Win What does it take to lead with discipline, win with humility, and still prepare for life’s curveballs? In this episode of Richer Soul, we dive deep with Matthew Mitchell, a Wall Street Journal and USA Today bestselling author, and the most successful women's basketball coach in University of Kentucky history. But this isn't just a story about sports — it's a playbook for life. Whether you're a business leader, parent, or someone seeking personal growth, Mitchell’s “Winning Tools” framework — built on honesty, hard work, and discipline — can help you...
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Ep 445 Wake Up to Your True Self: Anthony De Mello with Don Joseph Goewey
Richer Soul, Living A Life on Purpose!
Wake Up to Your True Self What if the biggest myth of self-improvement is that something about you is broken? In this episode of Richer Soul, we reconnect with spiritual guide and author Don Joseph Goewey, who shares powerful insights from the timeless work of Anthony De Mello — a man whose teachings remain profoundly relevant in our chaotic modern world. Don returns with an exciting update: a beautifully crafted awareness deck designed to distill De Mello’s wisdom into bite-sized, transformative prompts. This episode is a wake-up call — not to become someone else, but to awaken...
info_outlineThe Alcohol-Free Lifestyle
In this episode of Richer Soul, we explore the intersection of high performance, mental clarity, and living alcohol-free with James Swanwick — entrepreneur, investor, author, and former ESPN anchor. James shares his personal journey from journalism to broadcasting to launching a movement that empowers executives and business leaders to live their best lives without alcohol. His insights challenge cultural norms, offering a neuroscience-backed framework to help high achievers make better life decisions.
Key Takeaways:
- Alcohol Doesn’t Serve High Performers. James emphasizes that alcohol is often a socially accepted blocker to achieving clarity, focus, and true happiness. For those aiming for high performance, even moderate drinking can have a compounding negative impact on energy, sleep, and decision-making.
- The Power of Identity Change. Rather than "quitting" drinking, James reframed his identity to become someone who simply "doesn’t drink." This subtle shift removes willpower from the equation and aligns behavior with self-image — a powerful concept for habit transformation in any area.
- Modeling Courageous Change from His Father. Witnessing his father leave a veterinary career to study law for ten years and ultimately find greater happiness gave James a blueprint for reinventing himself — from journalist to sports anchor to entrepreneur.
- Entrepreneurship as a Path to Freedom. Despite having a "dream job" at ESPN, James realized he was still tethered to corporate constraints. He used his off-days to build his entrepreneurial skillset and eventually stepped away from the camera to create something that aligned with his values and lifestyle.
Money Learnings:
James’s early relationship with money was shaped by witnessing his father's struggles in business and later, his courageous career pivot. He internalized that financial success doesn't require suffering — a belief reinforced by building profitable businesses like Swanwick Sleep and Alcohol Free Lifestyle. He also warns that our environment and societal norms often reinforce habits (like drinking) that quietly drain both our wealth and vitality.
About James Swanwick:
James Swanwick is an Australian-American stop-drinking expert, author, entrepreneur, and former ESPN SportsCenter anchor. He is the founder of Alcohol Free Lifestyle, where he helps high performers break free from alcohol without relying on willpower, AA, or rehab. He also co-founded Swanwick Sleep, best known for its blue light-blocking glasses. His upcoming book, Clear: The Only Neuroscience-Based Method For High Achievers To Finally Break Free From Alcohol, launches April 8.
Key Discussion Points:
- James's childhood experience with money and his father's career transformation.
- How working at ESPN was glamorous but limiting — and what pushed him to leave.
- The role of environment and community in perpetuating alcohol use.
- How James made the shift from drinker to non-drinker by focusing on identity.
- Why entrepreneurs and executives benefit from alcohol-free living.
- The neuroscience behind habit change and breaking free from social pressure.
- Tools and frameworks for reprogramming your brain and behavior.
- How to create a life that doesn't need alcohol to feel exciting or fulfilling.
Conclusion:
James Swanwick invites us to rethink our relationship with alcohol and identity. His story is a powerful example of intentional living — choosing paths aligned with values, optimizing mental and physical health, and rewriting the story society tells us about what’s “normal.” If you're a high achiever seeking clarity, presence, and performance, James offers both the mindset and the method to take that next step.
Links:
Instagram: https://www.instagram.com/jamesswanwick
Wikipedia: https://en.wikipedia.org/wiki/James_Swanwick
Alcohol free lifestyle: www.alcoholfreelifestyle.com
Swanwick sleep: www.swanwicksleep.com
Watch the full episode on YouTube: https://www.youtube.com/@richersoul
Richer Soul Life Beyond Money. You got rich, now what? Let’s talk about your journey to more a purposeful, intentional, amazing life. Where are you going to go and how are you going to get there? Let’s figure that out together. At the core is the financial well-being to be able to do what you want, when you want, how you want. It’s about personal freedom!