Navigating Creative Hurdles With Luke Hansen
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Release Date: 01/03/2024
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Scaling a home service business is not just about running more ads or getting more leads. It is about building a real company with the right marketing strategy, the right people, and a presence that customers trust. In this episode of Service Business Mastery, Tersh Blissett sits down with Jen McKee, founder of Kee Hart Marketing, to break down what it really takes to grow and scale in today’s market. Jen shares why video is now one of the most overlooked opportunities in home services, how Google is indexing videos across platforms, and why contractors must stop treating social media like...
info_outlineService Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
AI is transforming home services. It is changing dispatching, marketing, scheduling, follow-ups, and even customer communication. But there is one thing AI still cannot do. Build a real team. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Scott Stolze, from GrwX Labs, to break down the human side of leadership and communication. These are the skills that separate average service businesses from elite ones. You’ll learn why authenticity is becoming the new competitive advantage, why leaders must create psychological safety, why quiet technicians...
info_outlineService Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Contractors who do not own their customer list will lose. As AI, search, and digital platforms continue to change, relying on Google, ads, or third party platforms puts your business at risk. In this episode of Service Business Mastery, we break down why owning your customer list is no longer optional for contractors and service business owners who want to survive and scale in the next decade. Joshua Crouch and Tersh Blissett sit down with , founder of , to explain how contractors can protect their business by building direct relationships with their audience, increasing client loyalty, and...
info_outlineService Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
In this episode of the Service Business Mastery Podcast, host Tersh Blissett sits down with Ari Meisel, Founder of Less Doing and creator of the Optimize, Automate, Outsource framework. Ari is a globally recognized expert in business automation, productivity systems, and operational efficiency, with deep hands-on experience in the construction and skilled trades. Ari shares how extreme burnout and a Crohn’s disease diagnosis forced him to redesign how he worked, leading to a system that allowed him to reclaim time, reduce stress, and build a business that runs without constant owner...
info_outlineService Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
If you’re in the skilled trades like HVAC, plumbing, electrical, or any service where the phone rings with “Hey, my system isn’t working,” this episode of SBM, “What Homeowners Actually Want” with Zachary Dearing, co-founder of Mantel, breaks down real homeowner insights pulled directly from Mantel’s survey data. The conversation translates the findings of the Mantel's survey "Homeowner Shopping Attitudes Report 2025" (https://www.usemantel.com/survey) into practical takeaways, making it a cheat sheet into how homeowners think, choose, and spend. Here’s why you should listen,...
info_outlineService Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - 🚀 Get Your 14-Day Free Trial with CallRail! 👉 Visit: In this episode of the Service Business Mastery Podcast, we sat down for an insightful discussion with Justin Deese, host of the Freedom Blueprint podcast and creator of the Service Manager Academy. We talked about how to turn top technicians into effective service managers. Here’s what we cover in this episode: Common mistakes we see when promoting technicians to managers How to set boundaries with coworkers, friends, and...
info_outlineService Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - 🚀 Get Your 14-Day Free Trial with CallRail! 👉 Visit: __________________________________________ Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! In this episode of the Service Business Mastery podcast, Tersh Blissett and Josh Crouch talk with Darren Shaw. He is the founder of Whitespark, a company specializing in local SEO software and services, and a recognized local SEO educator with more than 45,000...
info_outlineService Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - 🚀 Get Your 14-Day Free Trial with CallRail! 👉 Visit: __________________________________________ Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! In this episode of the Service Business Mastery podcast, Tersh Blissett, Co-Founder & Chief Experience Officer at Trade Automation Pros, CEO of Service Emperor, Co-Host & Founder of Service Business Mastery Podcast, and Josh Crouch, Founder of Relentless Digital Marketing...
info_outlineService Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - 🚀 Get Your 14-Day Free Trial with CallRail! 👉 Visit: __________________________________________ Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! In this episode of the Service Business Mastery podcast, Tersh Blissett and Josh Crouch talk with Crystal Williams at AHR Expo 2025. She is the Co-Founder of Lemon Seed Marketing, Marketing Strategist at McWilliams Heating, Cooling, and Plumbing & Co-Host of From The...
info_outlineService Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - __________________________________________ Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! In this episode of the Service Business Mastery podcast, Tersh Blissett & Josh Crouch chat with Danica Patrick, Race Car Driver, Host of the Pretty Intense Podcast, an Entrepreneur, and Motivational Speaker at Service World Expo. She shares how she transitioned from a successful racing career to building her own business ventures....
info_outlineWelcome to the Service Business Mastery Podcast!
Visit our website for more episodes and insights www.servicebusinessmastery.com.
In this episode, we are joined by Luke Hansen of CompanyCam.Luke Hansen initiated CompanyCam to aid contractors, evolving it with a $30 million investment in 2021. Emphasizing people over product, the company thrives on adaptability and innovation.
In this episode, here's what you can expect to learn:
- Valuable lessons by understanding the backstory of entrepreneurs and business leaders.
- The value of niche solutions tailored to particular industries or problems, rather than generic ones.
- The concept of real-time visual communication through the CompanyCam app.
- The importance of customer feedback and using it to refine the products and services.
- The importance of staying ahead of technological advancements and integrating them thoughtfully into business solutions and more.
CompanyCam simplifies tracking your business activities. Instantly view and organize your team's photos and notes, ensuring you always find what you need. If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉)
Links & References:
This episode is kindly sponsored by:
- Sera
- UpFrog
- CompanyCam Visit www.companycam.com/SBM and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months!
Connect with us!
- Tersh Blisset
- Josh Crouch
- Join the Service Business Mastery Facebook group.
- Visit our website: https://www.servicebusinessmastery.com
Affiliate links:
- Castmagic
- StreamYard
- CallRail
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