#009: How to Use LinkedIn as an Effective Prospecting Tool

Ten years ago, when LinkedIn was new, the "newness" of the medium made it stand out.

I remember how easy it was to connect with prospects and start productive dialogue.

But as hundreds of millions of professionals have joined this social network, it's become harder to stand out and drum up great leads.

That doesn't mean you should ignore LinkedIn. It just means you have to be more strategic and deliberate about HOW you use it.

In this episode, LinkedIn expert and author of the new book The LinkedIn Code, Melonie Dodaro, shares simple and very specific steps you can take to find great prospects (and land freelance work) through LinkedIn.