Startup to Storefront
To kick off 2025, we’re diving into CANN-uary with a brand that’s redefining the way we socialize. Our guest today is Jake Bullock, founder of . Jake’s entrepreneurial journey began with a bold idea: finding a better alternative to alcohol that still brings the fun but ditches the hangover. What started as small-scale experimentation with microdosed cannabis and all-natural ingredients has now grown into a thriving business leading the $1.1B cannabis beverage industry. Jake has overcome the challenges of launching a disruptive brand, navigating the complex cannabis industry, and...
info_outline DJ Kaila TroyStartup to Storefront
This week on Startup to Storefront, we’re thrilled to welcome DJ Kaila Troy—an international talent whose career spans music, media, and global influence. As a DJ, Kaila has shared stages with icons like Lil Wayne, Black Eyed Peas, Nelly, Keyshia Cole, and Wyclef Jean, performing in countries across Africa, India, Dubai, France, the UK, China, and more. With over 100,000 followers on Instagram and collaborations with top brands like Nike, Monster Energy, and Puma, Kaila’s influence extends far beyond the turntables. She’s been featured in major publications like Radio Times and Irish...
info_outline Funkkoff - Sonia Hounsell and Joelle Flynn (as seen on Shark 🦈 Tank)Startup to Storefront
This week on Startup to Storefront, we’re sitting down with Sonia Hounsell and Joelle Flynn, the dynamic Co-Founders of ®, the lifestyle brand redefining personal and oral care with their innovative, reusable TeethRefreshers®! With decades of experience in marketing, entrepreneurship, and invention, these powerhouse women took their game-changing product from concept to Shark Tank success—securing a deal with Robert Herjavec earlier this year. 🦈💼 On this week’s episode, you’ll learn: • Their experience on Shark Tank: Sonia and Joelle share the behind-the-scenes process of...
info_outline FORVR MOOD - Denis AsamoahStartup to Storefront
On this week’s episode of Startup to Storefront, we’re joined by Denis Asamoah, cofounder of —a brand that has quickly become synonymous with luxury self-care. Together with his partner, Jackie Aina, Denis set out to create a brand that not only delivers high-quality candles but also represents authenticity, individuality, and inclusivity in the lifestyle space. Forvr Mood began with a vision to bring joy and comfort into everyday routines. From their carefully curated scents to their premium packaging, the brand has redefined what it means to invest in self-care. But building a...
info_outline Something Sweet - Brittney CookStartup to Storefront
This week on Startup to Storefront, we’re joined by Brittney Cook, the founder of . Brittney’s story is one of family, resilience, and purpose. What began as a labor of love has grown into a brand known for its rich, brown butter cookie dough that brings joy to kitchens everywhere—all while honoring her late father’s legacy. For Brittney, Something Sweet is more than a business; it’s a heartfelt tribute. She and her family have transformed their grief into meaningful action, channeling love and loss into a mission to spread happiness through the universal comfort of cookies. By...
info_outline Sweet Loren's - Loren CastleStartup to Storefront
Today, we’re thrilled to welcome back Loren Castle, the powerhouse Founder and CEO behind . Loren’s journey began with a life-changing cancer diagnosis at just 22. Determined to take control of her health, she eliminated processed foods, creating a new lifestyle full of flavor and nutrition. A year later, she was cancer-free and realized her recipes—including her wholesome cookie dough—could help others enjoy delicious food that also felt good. Fast forward to today, Sweet Loren’s is the #1 selling natural cookie dough in the U.S., available in nearly 30,000 stores...
info_outline Bioniq - Vadim FedotovStartup to Storefront
This week on Startup to Storefront, we’re joined by Vadim Fedotov, whose journey from pro basketball to health tech entrepreneurship is all about resilience and innovation. After enduring four torn ACLs and finding limited proactive health guidance, Vadim set out to change the game with —a health optimization company focused on personalized wellness. On this episode, you’ll learn: • Why traditional medicine often falls short in optimizing health. • How nutrition is the key to achieving better overall well-being. • Practical strategies to transform your health and elevate...
info_outline W by Jake Paul - Woodie HillyardStartup to Storefront
On today’s episode of Startup to Storefront, we sit down with Woodie Hillyard, the co-founder and , the antiperspirant line created in collaboration with . Woodie is a seasoned leader in the Consumer & Retail industries, bringing with him a wealth of experience from his time as Head of eCommerce for Casper and Chief Revenue Officer at Safely, Kris Jenner’s safe cleaning products brand. At Safely, he successfully launched and scaled the eCommerce business while securing nationwide placement in major retailers like Walmart and Bed Bath & Beyond. Before his journey building top...
info_outline Pricklee - Kun Yang (as seen on Shark 🦈 Tank)Startup to Storefront
We’ll be speaking with Kun Yang, co-founder and CEO, about remarkable journey and what’s next for their growing company. On this episode, you’ll discover: • How Pricklee went from a local startup in Boston to making a national splash on Shark Tank. • What it was like pitching their product to the Sharks, and the lessons they learned from the experience. • The key strategies behind Pricklee’s impressive 80% sales growth, and how they continue to scale in a competitive market.
info_outline The New Bar - Brianda GonzalezStartup to Storefront
On today’s episode of Startup to Storefront, we’re joined by Brianda, founder of . Growing up on Catalina Island, alcohol was a common part of social gatherings with friends and family—until a life-changing moment altered that for Brianda. When her father was nearly lost to a debilitating autoimmune disease, she sought new ways to foster the same close family connections—this time without alcohol. Brianda launched The New Bar in Venice Beach in the summer of 2022, creating a platform that connects people to nonalcoholic drinks and alternatives. Her mission? To prove that socializing...
info_outlineThis week on Startup to Storefront, we’re joined by Brittney Cook, the founder of Something Sweet Dough. Brittney’s story is one of family, resilience, and purpose. What began as a labor of love has grown into a brand known for its rich, brown butter cookie dough that brings joy to kitchens everywhere—all while honoring her late father’s legacy.
For Brittney, Something Sweet is more than a business; it’s a heartfelt tribute. She and her family have transformed their grief into meaningful action, channeling love and loss into a mission to spread happiness through the universal comfort of cookies. By staying deeply connected to their “why,” Brittney’s team has made thoughtful decisions to grow their brand strategically, ensuring that every step is rooted in quality and customer connection.
In this episode, you’ll learn:
• How Brittney built Something Sweet Dough as a tribute to her father’s memory
• How her family turned a personal loss into a powerful mission for joy and connection
• Why understanding their customers has been the secret to scaling at the right pace without compromising quality
Get ready to be inspired by Brittney’s story—a testament to the power of family, resilience, and the simple magic of cookies that bring people together.