Episode 133: Branding Photography with Purpose with Wendy Gannon
Release Date: 01/08/2025
The Business Awards Show
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Bina Briggs founder of Plain Talking HR, is a true inspiration. On 7th October 1972 she arrived with her mother and sister at a foggy Heathrow airport. The family had fled Idi Amin's murderous regime in Uganda, as his nationalistic dictatorship sought to purge all minorities from the country. Carrying only a suitcase, without even a warm coat to keep out the autumn cold, Bina started a new life in a foreign country, with an alien culture. She soon found employment at Luton Airport rising to senior HR management in a career that spanned over 35 years. When she was made redundant, whilst a...
info_outlineBranding Photography with Purpose follows award-winning photographer Wendy Gannon's transformative journey from the corporate world of recruitment to the vibrant realm of photography. Spurred by a LinkedIn comment during the pandemic, Wendy turned professional burnout and personal challenges into a catalyst for her newfound passion. Our conversation touches on her recent silver award win at the Best Business Women Awards and the unexpected growth of her business.
Wendy passionately explains how personal branding photography is more than just taking pictures—it's about capturing the essence of a client's personality and business ethos. This episode is a testament to the power of following your passion and the profound impact it can have on professional and personal fulfillment.
Step into Wendy's world, where networking isn't just a strategy but a cornerstone of building meaningful connections. We explore her insights on personal branding's evolution as a critical business strategy, particularly for women who are confident personally yet seek to express that confidence professionally.
She tells us about her new project fighting for women to be their true selves in business, not what they are expected to be. Hear how her crowdfunding round was oversubscribed as she went across the country taking pictures of women for her Female 5 Million Project. Watch out for exhibitions and a coffee-table book in 2025.
From the warmth of award events to the ingenuity behind crafting a comfortable atmosphere for clients during photo shoots, Wendy's story is both inspiring and instructive. Join us to uncover the artistry and strategy behind Wendy Gannon's success and the vibrant community that celebrates it.
{2:45} Wendy's jouirney to becoming a photographer.
{3:12} Pro-spotters and how Wendy became one.
{3:57} COVID and a change of direction.
{6:18} When awards came on Wendy's radar.
{7:21} Wendy's new project - The Female 5 Million.
{9:48} Planned exhibitions for 2025.
{11:37} Wendy's views on branding.
{13:47} How Wendy photographs her clients.
{14:56} Acquiring clients.
{15:22} Attending the BBWA Gala Final.
{16:46} Getting an appetite for awards.
{17:33} Making awards part of business strategy.
{19:39} Wendy's lessons after two years in business.
{21:29} FSB and their support of small businesses.
Connect with Debbie at: https://thebusinessawardsshow.co.uk
Connect with Wendy: https://www.wo0.co.uk/biz
Instagram: https://www.instagram.com/wo0photography
Facebook: https://www.facebook.com/wo0.co.uk
LinkedIn: https://www.linkedin.com/in/wo0photography/
Pinterest: https://uk.pinterest.com/wo0photography/
TikTok: https://www.tiktok.com/@wo0photography
Female 5 Million: https://www.kickstarter.com/projects/wo0photography/working-title-female-five-million