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Google Cloud Supply Chain with Paula Natoli

The Logistics of Logistics Podcast

Release Date: 06/03/2022

Walmart Transportation with Doug Estrada show art Walmart Transportation with Doug Estrada

The Logistics of Logistics Podcast

and discuss Walmart transportation. Doug is a Senior Director of Supply Chain at Stores Inc. About Doug Estrada is a Senior Director of Supply Chain at Stores Inc. A graduate of Doane University in Crete, NE. Doug Estrada has 30 plus years of experience in Supply Chain with the last 20 years of supporting Walmart Stores, Inc. Doug has held various supply chain roles with the Walmart Private Fleet as well as working Internationally for Walmart in Central America in setting up the Retail Transportation Supply Chain Network for Walmart in several Central American Countries. Doug currently...

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The Zergratran Story with Bryon Bennett show art The Zergratran Story with Bryon Bennett

The Logistics of Logistics Podcast

and discuss the Zergratran story. Byron is the Founder and CEO of , an innovative and sustainable high-capacity transportation company that is building the world’s first tunnel to expedite shipping goods between the North Atlantic and the North Pacific. In doing so it will offer faster, smarter, safer and cheaper solutions to existing alternatives. About Byron Bennett is the Founder and CEO of . Byron is a graduate of The Wharton School with a background in entrepreneurship, finance, capital raising and strategic planning and, most recently, a founder of multiple fintech companies. He...

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The Routeique Story with Mike Allan show art The Routeique Story with Mike Allan

The Logistics of Logistics Podcast

and discuss the story. Mike is the President and CEO at Routeique, a software as a service (SAAS) company that enable fast-moving consumer goods businesses to save time and money, innovate faster, be more competitive, avoid costly  mistakes, de-risk decisions, and satisfy ever-growing customer expectations— by providing them with unprecedented supply chain insight, foresight, and oversight. About Mike Allan is the President and CEO at , a cloud-based software platform for managing the logistics and delivery operation - both in the office, and in the field. The Routeique platform...

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Logistics Buyers Survey with Jim Bierfeldt show art Logistics Buyers Survey with Jim Bierfeldt

The Logistics of Logistics Podcast

and dicuss logistics buyers survey. Jim is the Founder and President of , a full-service marketing agency exclusively focused on helping logistics businesses drive profitable growth. About Jim Bierfeldt is the Founder and President of . Jim has had a 35-year career in marketing and communications, including 25+ within the logistics industry. He ran marketing for a large 3PL before launching his own marketing agency, Logistics Marketing Advisors, which focuses exclusively on providing marketing strategy and services to logistics businesses.  His expertise includes strategic...

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Ecommerce's Dirty Little Secret with Aaron Schwartz show art Ecommerce's Dirty Little Secret with Aaron Schwartz

The Logistics of Logistics Podcast

and discuss ecommerce's dirty little secret. Aaron is the President of , a post-purchase platform that enables brands to transform returns into exchanges. About Aaron Schwartz is the President of with an extensive history working, advising, and investing in startups. With 10+ years in modern Commerce, Aaron’s focus tends to be on all things go to market, fundraising, strategy, and helping founders navigate emotionally through the early stages of company building. As a 3x founder himself, Aaron’s passion for Commerce has led him to his position at Loop today. Aaron received his...

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The Secret Sauce with Mark McEntire show art The Secret Sauce with Mark McEntire

The Logistics of Logistics Podcast

and discuss the secret sauce. Mark is the Senior Vice President of Operations at , one of the fastest-growing startups in the U.S. and is transforming the $800 billion transportation and logistics industry with its digital freight marketplace platform. About Mark McEntire  is the Senior Vice President of Operations at , a freight technology firm that is reinventing freight procurement. Transforming the $800 billion trucking industry, Emerge empowers meaningful logistics relationships through its award-winning Freight Procurement Platform. Founded in 2017, and located in Scottsdale,...

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Trucker Tools with Kary Jablonski show art Trucker Tools with Kary Jablonski

The Logistics of Logistics Podcast

and discuss Trucker Tools. Kary is the CEO of , the leading carrier relationship management platform that helps brokers grow their carrier network, book loads digitally, track freight, and build enduring relationships with carriers to drive reuse. About Kary Jablonski is Trucker Tools’ CEO and is passionate about building great teams that underpin any successful business. Prior to , she advanced through operations, logistics, and strategic planning roles with Uber in the U.S. and internationally and worked as a consultant with Deloitte. She currently lives in Chicago and enjoys anything...

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The Micro-Fulfillment Opportunity with Julien Seret show art The Micro-Fulfillment Opportunity with Julien Seret

The Logistics of Logistics Podcast

and discuss the micro-fulfillment opportunity. Julien is the Vice President of Network Supply Chain at , the world’s first 3D robotics supply chain system for modern commerce. About Julien Seret is ’ Vice President of Network Supply Chain, where he oversees the fulfillment and delivery services business model. He is working with Microsoft, Accenture, and other partners to deliver a multi-tenant supply chain model that leverages data, the cloud, and shared pay-for-use robotics facilities, to allow consumer goods to reach customers next or same-day at the cost of standard delivery....

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Truckload Pricing Dynamics with Jon Payne show art Truckload Pricing Dynamics with Jon Payne

The Logistics of Logistics Podcast

and discuss truckload pricing dynamics. Jon is the Director of Pricing Strategy & Analytics at , a freight technology company that is removing the barriers between shippers and carriers so freight can move in the most efficient, transparent and automated way. About Jon Payne is the Director of Pricing Strategy & Analytics at , a leading digital freight technology company. Jon directs a team of Analysts & Data Scientists focused on optimizing algorithmic pricing and innovating business strategies by leveraging Loadsmart's supply and demand data. Under Jon's leadership, Loadsmart has...

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REPOST: Owning The Customer Experience with Larry Gordon show art REPOST: Owning The Customer Experience with Larry Gordon

The Logistics of Logistics Podcast

Owning The Customer Experience with Larry Gordon and discuss owning the customer experience. is the Managing Director, GTM, , a global technology services company that provides digital software engineering and transformation solutions to clients across multiple industries. About Larry Gordon  is the Managing Director, GTM, Emtec Digital. Prior to joining Emtec, has held senior leadership positions at Cognizant and Capgemini and has founded and led IT services and software companies in the security, devops and digital transformation segments. He has also been a successful...

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Google Cloud Supply Chain with Paula Natoli

Paula Natoli and Joe Lynch discuss the Google Cloud supply chain and the solutions they provide to their logistics and supply chain customers.

About Paula Natoli 

Paula Natoli leads Google Cloud’s Supply Chain & Logistics Industry Solutions for the Americas regions, partnering with customers to deliver exceptional customer satisfaction through supply chain technology excellence.  Prior to joining Google Cloud in 2020, Paula spent 23 years with Blue Yonder (formerly known as JDA Software) where she served in leadership roles in professional services and the product management organization, building and deploying supply chain solutions used by hundreds of customers worldwide.  As a Penn State supply chain management graduate, she also served on the Advisory Board for the Penn State Centre for Supply Chain Research.

About Google Cloud

Google Cloud accelerates every organization’s ability to digitally transform its business. We deliver enterprise-grade solutions that leverage Google’s cutting-edge technology – all on the cleanest cloud in the industry. Customers in more than 200 countries and territories turn to Google Cloud as their trusted partner to enable growth and solve their most critical business problems.

Key Takeaways: Google Cloud Supply Chain

  • Paula Natoli is the Director, Supply Chain & Logistics Industry Solutions at Google Cloud.
  • In the podcast interview, Paula and Joe discussed the solutions that the Supply Chain & Logistics Industry group at Google Cloud provide to their supply chain and logistics customers. The following Google Cloud solutions were discussed:
  • Supply chain twin is a digital representation of a company’s supply chain with end-to-end visibility, alert-driven event management, analytics, and collaboration across teams. A supply chain twin or digital twin enables companies to do scenario planning, which ultimately lead to more resilient, sustainable, and efficient supply chains.
  • Cloud fleet routing enables supply chains and logistics providers to deliver an exceptional customer experience, while maintaining world class operational excellence. Cloud fleet routing leverages Google’s technology, data, and Google Maps product to improve fulfillment and delivery.
  • Vertex.ai enables logistics and supply chain companies to build, deploy, and scale machine learning models faster, with pre-trained and custom tooling within a unified artificial intelligence platform.
  • Document.ai is an automated data capture platform that allows companies to convert their static documents into dynamic data that can be used to improve the business, while reducing document processing costs.
  • Sustainability is increasingly important to consumers and brands and Google Cloud solutions help supply chain practitioners to design sustainability into their supply chain.
  • Paula and the Google Cloud team helps companies build supply chains that are resilient, sustainable, and transformative while improving customer experience with Google’s digital supply chain solutions.

Learn More About Google Cloud Supply Chain

Paula's LinkedIn

The Logistics of Logistics Podcast