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Elevating Transportation Sales and Marketing with Jennifer Karpus-Romain

The Logistics of Logistics Podcast

Release Date: 05/19/2023

REPOST: Global Giants: ICAT Moves the World's Largest Cargo with Chris Cser show art REPOST: Global Giants: ICAT Moves the World's Largest Cargo with Chris Cser

The Logistics of Logistics Podcast

and discuss global giants - ICAT moves the world's largest cargo. Chris is the Director of Operations at ICAT Logistics Detroit where they handle the shipments that other companies don't, can't, and won't. Summary: Global Giants: ICAT Moves the World's Largest Cargo In this podcast, Chris Cser, Director of Operations at ICAT Logistics, takes us on a journey through the complex world of global logistics. Founded in 1992 in Baltimore, ICAT Logistics has expanded across the United States and Europe, specializing in handling unusual, high-value, and oversized freight that often falls outside the...

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The People-First Approach to Funding the Future of Logistics with Michael Sachaj show art The People-First Approach to Funding the Future of Logistics with Michael Sachaj

The Logistics of Logistics Podcast

and discuss the people-first approach to the future of logistics. Michael is a Partner at Hyde Park Angels (HPA), a leading early-stage investor based in Chicago. About Michael Sachaj is a Partner at HPA and manages and supports HPA’s investment opportunities through their lifecycle. Michael has led investment in a number of HPA’s top performing investments including ShipBob, FourKites, Paccurate, and Digit. Prior to joining HPA in 2013, Michael attended Northwestern University and worked at strategy consulting firm Booz Allen Hamilton supporting various government clients in the...

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Tech-Driven Drayage: A PortPro Perspective with Corey Abbott show art Tech-Driven Drayage: A PortPro Perspective with Corey Abbott

The Logistics of Logistics Podcast

and discuss tech-driven drayage: a PortPro perspective. Corey is the Chief Growth Officer and his team lead enterprise initiatives at PortPro, an innovative technology company that keeps the drayage industry moving efficiently with its operating platform built for drayage trucking companies, brokerages, and those that do both. About Corey Abbott , Chief Growth Officer and his team lead enterprise initiatives at PortPro, focusing on developing comprehensive products designed to enhance the customer experience, guided by their needs and feedback. Corey spent over a decade at STG Logistics, the...

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Carrier Sales Teams Are Being Run the Wrong Way with Brent Evens show art Carrier Sales Teams Are Being Run the Wrong Way with Brent Evens

The Logistics of Logistics Podcast

and discuss how carrier sales teams are being run the wrong way. Brent is the Co-founder of NextBoard, a carrier sales platform purpose-built for freight brokerages. About Brent Evens is the Co-founder of NextBoard, a freight tech startup helping brokers streamline carrier sales and build stronger, more efficient networks. He brings a diverse background in logistics, SaaS, and product strategy—including time at Delta Air Lines, where he worked on digital product initiatives that improved customer experience and operational performance. Before launching NextBoard, Brent also held...

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Blind Spots & Bottlenecks: Unmasking the Hidden Enemies of Supply Chain with Briana Birkholz show art Blind Spots & Bottlenecks: Unmasking the Hidden Enemies of Supply Chain with Briana Birkholz

The Logistics of Logistics Podcast

and discuss blind spots & bottlenecks: unmasking the hidden enemies of supply chain. Briana is the Vice President of Product Management for the 3PL market segment at SPS Commerce, the world’s leading retail network, connecting trading partners around the globe to optimize supply chain operations for all retail partners. About Briana Birkholz is the Vice President of Product Management for the 3PL market segment at SPS Commerce. With a passion for overcoming supply chain and logistics challenges, Briana is committed to addressing the distinct needs of customers through comprehensive,...

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The Strategic COO: Navigating Disruption and Driving Change with Suketu Gandhi show art The Strategic COO: Navigating Disruption and Driving Change with Suketu Gandhi

The Logistics of Logistics Podcast

and discuss the strategic COO: navigating disruption and driving change. Suketu is a partner and global chair for the Strategic Operations Practice at Kearney, a leading management consulting firm. About Suketu Ghandi is a partner and global chair for the Strategic Operations Practice at Kearney, a leading management consulting firm. Based in Chicago, his expertise covers a wide range of operations topics, with an emphasis on end-to-end supply chains and their redesign for four critical purposes, growth, cost, resilience, and sustainability. Noting that the key to maximizing their...

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Unpacking Cargo Theft: Trends and Solutions with Danielle Spinelli show art Unpacking Cargo Theft: Trends and Solutions with Danielle Spinelli

The Logistics of Logistics Podcast

and discuss unpacking cargo theft: trends and solutions. Danielle serves as Account Executive at Descartes MyCarrierPortal, the leading solution for carrier identity, onboarding, and monitoring in transportation. About Danielle Spinelli is an Account Executive at Descartes MyCarrierPortal. With a decade of experience in the logistics and transportation industry, Danielle brings a wealth of knowledge and expertise in carrier sales and vetting. Having worked as a Carrier Sales Broker for 8 years, Danielle honed a deep understanding of the supply chain and transportation landscape, building...

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REPOST: Booking More Loads Using AI with Anthony Sutardja show art REPOST: Booking More Loads Using AI with Anthony Sutardja

The Logistics of Logistics Podcast

and discuss booking more loads using AI. Anthony is the CEO and co-founder of , the leading truckload capacity management platform for freight brokers. About Anthony Sutardja As CEO & co-founder of Parade,  leads product vision and strategy to enable logistics service providers to work smarter and faster with modern tools. His background in artificial intelligence, big data processing, and freight brokerage enables companies partnering with Parade to accelerate digital transformation by innovating with the status quo. Prior to , Anthony worked on a small team at Uber...

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Beyond The Rails and Roads: The State of Intermodal with Anne Reinke show art Beyond The Rails and Roads: The State of Intermodal with Anne Reinke

The Logistics of Logistics Podcast

and discuss beyond the rails and roads: the state of intermodal. Anne is the President & CEO at the Intermodal Association of North America (IANA), North America's leading industry trade association representing the combined interests of the intermodal freight industry. About Anne Reinke became the Intermodal Association of North America’s third President & CEO in December of 2024.  Immediately preceding her appointment at IANA, Anne was President & CEO of the Transportation Intermediaries Association for four years. Anne has a long career in transportation policy,...

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Stop Selling, Start Influencing: Tom Augenthaler's Logistics Marketing Gameplan show art Stop Selling, Start Influencing: Tom Augenthaler's Logistics Marketing Gameplan

The Logistics of Logistics Podcast

and discuss stop selling, start influencing: Tom Augenthaler's logistics marketing gameplan. Tom helps companies tell stories that make the customer the hero. Having customers and influencers talk positively about your company is one of the best ways to attract and win new business. About Tom Augenthaler is the Founder and CEO of . On the website, shares his ideas and knowledge of influencer marketing with others looking to learn about this powerful strategy. is a pioneer in the space and has been working with influencers since 2007 while with Hewlett Packard, and as a consultant...

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More Episodes

Jennifer Karpus-Romain and Joe Lynch discuss elevating transportation sales and marketing. Jennifer is the Executive Director of the Transportation Marketing and Sales Association (TMSA), an association that enables sales and marketing professionals to learn and give back to the transportation and logistics industry through education, connections and resources for close to a century. Click here to register for 2023 TMSA ELEVATE Conference – June 11 – 13, 2023, Savannah, GA

About Jennifer Karpus-Romain

Jennifer serves as the Executive Director at the Transportation Marketing & Sales Association (TMSA) and as an adjunct professor at Cuyahoga Community College teaching social media. Previously, she was Director of Marketing for Faye, a software integration firm, and has also held roles in the publishing and marketing industries, and managed her own content and publishing firm. Karpus-Romain has her Bachelor of Science in Journalism from Ohio University and received her MBA from Capella University.

About Transportation Marketing and Sales Association (TMSA)

Sales and marketing professionals in the logistics and transportation industry come to the Transportation Marketing and Sales Association (TMSA)as the place to learn, to grow, to have fun together and to make lasting connections. Members enjoy access to live events, virtual forums and exclusive member-only benefits.  The association was founded in 1924 and has gone through many names and iterations throughout the years, but it’s mission to be the resource for its members has never changed.

Key Takeaways: Elevating Transportation Sales and Marketing

  • Jennifer Karpus-Romain is the Executive Director of the Transportation Marketing and Sales Association (TMSA).
  • The Transportation Marketing and Sales Association (TMSA) is a professional association focused on advancing marketing and sales practices within the transportation and logistics industry.
  • TMSA provides a platform for professionals in transportation marketing and sales to network, exchange ideas, and access valuable resources.
  • The association offers educational programs and resources to enhance the knowledge and skills of its members, including webinars, articles, whitepapers, and industry-specific research.
  • TMSA hosts events and conferences throughout the year, providing opportunities for industry professionals to connect, learn from experts, and stay updated on the latest trends and innovations.
  • Membership in TMSA offers benefits such as access to exclusive content, networking opportunities, discounts on events and publications, and the ability to engage with a community of transportation marketing and sales professionals.
  • TMSA promotes thought leadership within the industry through its partnerships with leading organizations and experts, who contribute to the association's initiatives and resources.
  • The association offers a certification program, the Certified Transportation Marketing Professional (CTMP), which recognizes individuals who have demonstrated expertise in transportation marketing and sales.
  • TMSA actively advocates for the transportation and logistics industry, addressing key challenges, promoting best practices, and fostering collaboration among its members.
  • The association provides a platform for companies in the transportation and logistics sector to showcase their products and services through sponsorships, advertising opportunities, and participation in TMSA events.
  • 2023 TMSA ELEVATE Conference – June 11 – 13, 2023, Savannah, GA
  • TMSA's website serves as a comprehensive hub for transportation marketing and sales professionals, featuring a directory of members, a blog with industry insights, and a wealth of resources to support professional growth and success.

Learn More About Elevating Transportation Sales and Marketing

Jennifer’s LinkedIn

TMSA LinkedIn

Transportation Marketing and Sales Association (TMSA)

2023 TMSA ELEVATE Conference – June 11 – 13, 2023, Savannah, GA

TMSA Key Takeaways with Jennifer Karpus-Romain

The Logistics of Logistics Podcast