loader from loading.io

Growing in a Hyper Competitive Market with Samantha Jones

The Logistics of Logistics Podcast

Release Date: 09/03/2024

REPOST: Level Up Your Freight Brokerage with Kary Jablonski show art REPOST: Level Up Your Freight Brokerage with Kary Jablonski

The Logistics of Logistics Podcast

 and  discuss how to level up your freight brokerage. Kary is the CEO of , the leading carrier relationship management platform that helps brokers grow their carrier network, book loads digitally, track freight, and build enduring relationships with carriers to drive reuse. About Kary Jablonski  is Trucker Tools’ CEO and is passionate about building great teams that underpin any successful business. Prior to , she advanced through operations, logistics, and strategic planning roles with Uber in the U.S. and internationally and worked as a consultant with...

info_outline
The Transformative Power of Mapping with Rishi Mehra show art The Transformative Power of Mapping with Rishi Mehra

The Logistics of Logistics Podcast

and discuss the transformative power of mapping. Rishi is Sector VP & General Manager of Trimble's Maps, there, he is responsible for its growth by delivering the locations services, routing, optimization and navigation solutions while building out Trimble's vision of the Transportation Cloud. About Rishi Mehra With over 25 years of experience in the transportation and mapping industry, has a proven track-record of managing global clients, product strategy and innovation, and driving strategic initiatives that deliver sustained revenue and value. He has successfully executed new...

info_outline
Technology that Matters with Michael Kornhauser show art Technology that Matters with Michael Kornhauser

The Logistics of Logistics Podcast

and discuss technology that matters. Michael is Sector Vice President of , a global technology company that provides hardware, software, and services to improve efficiency and productivity in industries like construction, agriculture, and transportation. About Michael Kornhauser is Sector Vice President of Trimble Transportation, where he is responsible for all three divisions of the company: Enterprise, Maps and Mobility. With more than 20 years in various leadership roles, Michael has proven to be an astute and dynamic leader with deep industry understanding and passion for delivering...

info_outline
Trimble & Platform Science: The Future of Telematics with Rob Painter and Jack Kennedy show art Trimble & Platform Science: The Future of Telematics with Rob Painter and Jack Kennedy

The Logistics of Logistics Podcast

, , and discuss Trimble & Platform Science: The Future of Telematics. Rob Painter is President and CEO of , a global technology company that provides hardware, software, and services to improve efficiency and productivity in industries like construction, agriculture, and transportation. Jack Kennedy is the Co-founder and CEO of , a connected vehicle platform that provides software and hardware solutions to help commercial fleets improve efficiency, safety, and compliance. About Rob Painter became Trimble's President and Chief Executive Officer in January 2020. From 2016 through 2019, he...

info_outline
Panama: The Logistics Engine of Latin America with Demo Perez show art Panama: The Logistics Engine of Latin America with Demo Perez

The Logistics of Logistics Podcast

and discuss Panama: the logistics engine of Latin America. Demo is a Founding Partner and Chief Commercial Officer of , a Panama based 3PL that helps companies expand their business into the Latin American market by simplifying order fulfillment and regional distribution. About Demostenes (DEMO) Perez   With over 20 years of experience, is a seasoned executive in Latin America's supply chain landscape. As a visionary leader, he specializes in creating growth opportunities by designing innovative logistics solutions that enhance efficiency, safety, and market access across the...

info_outline
Building a High-Performance Carrier Network with Barry Aumiller show art Building a High-Performance Carrier Network with Barry Aumiller

The Logistics of Logistics Podcast

and discuss building a high-performance carrier network. Barry is the Founder of , a transportation advisory that helps shippers develop high-performance carrier networks. About Barry Aumiller 's 18-year transportation journey began as an intern at North America's largest refrigerated trucking company. There, he navigated the complexities of the fuel desk, advising drivers nationwide on Comdata issues, optimizing purchase orders, and leveraging tax advantages. He earned dual bachelor’s degrees in business management and logistics and supply chain management from Missouri State University....

info_outline
Cash Flow Boost: 3 Way Scheduling for Reducing Holding Costs with Gaurav Khandelwal show art Cash Flow Boost: 3 Way Scheduling for Reducing Holding Costs with Gaurav Khandelwal

The Logistics of Logistics Podcast

 and  discuss cash flow boost: 3 way scheduling for reducing holding costs. Gaurav is the Founder and CEO of , a logistics Software-as-a-Service (SaaS) company specializing in unified scheduling of appointments, dock and yard management and digitizing the gate in/out process for shippers. Summary: Cash Flow Boost: 3 Way Scheduling for Reducing Holding Costs Velostics offers a comprehensive solution to streamline transportation and logistics operations. By optimizing dock appointments, integrating with existing systems, and providing user-friendly features, Velostics helps businesses...

info_outline
Beyond the Tracks: The Next Frontier of American Rail with Martin Lew show art Beyond the Tracks: The Next Frontier of American Rail with Martin Lew

The Logistics of Logistics Podcast

and discuss beyond the tracks: the next frontier of American rail. Martin is CEO at , a tech-enabled rail logistics provider with a team of experienced rail professionals, an extensive network of partners, and a best-in-class technology platform that simplifies the movement of freight and creates a competitive advantage.  About Martin Lew is the Founder and Chief Executive Officer of Commtrex, the largest tech-enabled logistics platform in North America (US, Canada, and Mexico) for shippers to directly connect with railroads, transloaders, storage facilities, lessors, rail service...

info_outline
A Decade of Loadsmart: A Look Back to Move Forward with Felipe Capella show art A Decade of Loadsmart: A Look Back to Move Forward with Felipe Capella

The Logistics of Logistics Podcast

and discuss a decade of Loadsmart: a look back to move forward. Felipe is Co-founder and CEO of , where they provide logistics solutions powered by industry experts and next-gen technology that lower costs, increase efficiency, and digitize transportation. About Felipe Capella Co-founder and CEO of , a leading digital freight technology company. Previously advised companies on corporate strategy and M&A in Brazil and New York for 8 years. Joined the Inter-American Development Bank in Washington to advise on sovereign guaranteed development projects for Latin American...

info_outline
Logistics Knowledge Work in the AI Age with John Delgado show art Logistics Knowledge Work in the AI Age with John Delgado

The Logistics of Logistics Podcast

and discuss logistics knowledge work in the AI age. John is CEO of , an innovative talent firm that offers both a comprehensive learning management system and a direct candidate sourcing solution. Summary: Logistics Knowledge Work in the AI Age The logistics industry is grappling with a talent shortage, and the rise of AI is further reshaping the landscape. FreightPath, a specialized talent firm, is addressing this challenge by providing comprehensive training and recruitment solutions. Their offerings include apprenticeship programs, customized training courses, and a vast library of short...

info_outline
 
More Episodes

Samantha Jones and Joe Lynch discuss growing in a hyper competitive market. Samantha is the Founder of Samantha Jones Consulting which is focused on helping companies in the logistics industry increase their sustainable revenue by building and implementing customized and enhanced sales and brand strategies.

About Samantha Jones

Samantha Jones has earned her established reputation for professionalism, thought leadership, forward thinking, educational insights, and market insights and resources, over the course of 5+ years of industry contributions. Samantha began her career as an entry level seller and in just 5 years progressed from Account Manager to Director of Enterprise Sales, to VP of Revenue, to Owner of Samantha Jones Consulting. Samantha’s willingness to adopt and try progressive methods of sales outreach, and her constant education of the freight markets, allowed her to find and connect with prospects, build strong client relationships, drive continual YOY revenue growth, and add value to the companies she partnered with. Samantha has continually worked to enhance her strategies for sales and brand growth through years of experience and trial and error. 

About Samantha Jones Consulting

Samantha Jones Consulting is focused on helping companies in the logistics industry increase their sustainable revenue by building and implementing customized and enhanced sales and brand strategies. Sales has become an increasingly difficult aspect of B2B business, and traditional marketing is becoming less effective. Samantha Jones Consulting helps companies apply practical, proven, and efficient strategies to increase opportunity pipelines and grow stronger company brands.

Key Takeaways: Growing in a Hyper Competitive Market

  • Emphasizing the importance of branding and marketing in the highly competitive logistics industry for sustainable growth.
  • Insights on the consolidation of the freight brokerage industry and the role of advanced technologies.
  • Entrepreneurial journey from small-town Kansas to logistics, operations, sales, startups, and strategy consulting.
  • Building personal brands for salespeople and leaders to create know-like-trust relationships and drive business growth.
  • Differentiating through unique solutions and value propositions amidst hyper-competitive markets with shrinking margins.
  • Samantha Jones' framework for understanding client nuances to create compelling brand identities and positioning.
  • Developing deep expertise, personal branding, and leveraging online presence for inbound leads and relationship-building.

Timestamps

(00:00:02) Samantha Jones Consulting

(00:02:51) Freight Brokers and Technology

(00:07:56) Trimble Insight Conference

(00:09:34) Samantha's Background

(00:16:02) Freight Tech Industry and Marketing

(00:19:12) Building Personal Brands

(00:25:34) Hyper Competitive Market

(00:26:50) Identification and Discovery

(00:31:32) Sustainable Revenue

(00:34:28) Finding Niche and Expertise

(00:40:04) Sales Automation and Systems

(00:46:23) Positioning for Market Dynamics

(00:48:47) Sales Training and Talent

(00:53:25) Constructive Criticism

(00:56:42) 5 Step Framework

(00:58:10) Sustainable Revenue Models

(00:59:07) Meet me for Coffee Podcast

(01:05:26) Upcoming Conferences

Learn More About Growing in a Hyper Competitive Market

Samantha Jones | Linkedin

Samantha Jones Consulting | Linkedin

Samantha Jones Consulting

Meet Me For Coffee | YouTube

Meet Me For Coffee | Spotify

Meet Me For Coffee | Apple

Truckload Market Update | Newsletter

Episode Sponsor: Trimble Transportion

2024 Insight Tech Conference

Revolutionizing the Road: Trimble's Tech Solutions with Kelly Williams | The Logistics of Logistics

The Logistics of Logistics Podcast