Hiring Interns for Your Health Business & Personal Growth
Release Date: 05/29/2024
Rising from Unknown to Online Success: Building Your Brand Presence
She Means Fitness Business
Building your brand presence is a series of things that make YOU not another trainer or coach but THE recognizable one that attracts your ideal client. For many of the trainers and coaches I’ve seen just starting out, this is the missing piece in designing a life and business you love. But there are 3 ways you might get stuck building your brand presence: . It feels illusive, building your brand presence, you might think is as easy as consistently using bright pink in clothing and your logo. You aren’t sure yet what you want that to be. You’re spending so much...
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Hiring Interns for Your Health Business & Personal Growth
She Means Fitness Business
Have you ever thought about hiring an intern or getting free labor? Through an intern from a community college or university? If you've never thought about it, but now you're wondering should I think about it or if you Yes, I've thought about it but wondered, are you in the right position? Are you ready to hire an intern? This is your episode tune in. Ready to Grow Your Expertise as a Menopause Fitness Specialist? Learn more about it in this free webinar replay you can watch: The Exercise Mistakes Keeping Women Fat, Sick and Aging Faster. This episode is all about interns! We...
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3 Quick Ways to Boost Engagement for Health Coaches
She Means Fitness Business
Hold your hat, here come 3 quick ways to boost engagement! If it feels like you’re posting all the time but crickets all the time in response, this is for you. These are quick and dirty ways to get more engagement, therefore grow your reach on social media and that potentially means grow your email list. When you grow your email list, you have a better chance of launching more successful programs every time. If you’re not already growing your list every single day, with a juicy lead magnet - you know - the opt in they’ll trade their best email for then grab my ...
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7 Revenue Streams for Menopause Fitness Coaches
She Means Fitness Business
Diversify with 7 revenue streams for stability and growth in the fitness coaching industry, particularly for those focusing on midlife women. 1 Online Courses and Workshops - Description: Creating and selling online courses that address specific aspects of fitness and wellness for midlife women, such as bone health, hormone balance, and managing menopause symptoms through exercise and nutrition. - Actionable Tip: Use platforms like Teachable or Thinkific to host your courses; start with a pilot course to gauge interest. One event or one series of events. Biggest mistake here is...
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Former Journalist Tips to Create Content to Reach Over 50 Clients
She Means Fitness Business
“I wasn’t marketed to anymore.” My guest today points out a glaring still-existing dilemma in our fitness industry. Even in this age where menopause and longevity being buzzwords of the year, images and marketing terms are centered around young, youthfulness, and anti-aging. Images of young, fit individuals in bra tops still prevail. If you want to reach over 50 clients, you have to know what to say and what not to say. Jay Croft creates original content for trainers, gyms and studios. Everywhere you write, speak, or create video, you are a copywriter. I rounded up a professional...
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How to Develop Relationships with Medical Professionals
She Means Fitness Business
Developing relationships with medical professionals was going to be easy once Exercise is Medicine™ was announced! Trainers and gyms thought it was going to be great. Imagine it raining clients told by their physicians to exercise and start working with a trainer. No one came. "Exercise is Medicine was established in 2007 by the American College of Sports Medicine to inform and educate physicians and other health care providers about exercise as well as bridge the widening gap between health care and health fitness."() It's Up To YOU. You want an endorsement from a...
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Creating Shared Experiences with Clients to Deepen Relationships and Loyalty
She Means Fitness Business
If you’re hoping to create a retreat or simply to deepen relationships and loyalty among your clients and members, (as we all should), then you’ll love this. From hosting retreats for more than a decade I learn something new every time. My retreats look very different from the first I hosted over a decade ago. And I’ve learned the most from my attendees after the retreat. Having quiet time to journal on a trail and cooking together were two things suggested and requested. Among the most fun activities we did during a recent 4 ½ day retreat was charades. We also held a team...
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Longevity and Exercise How Can You Help Clients Live Longer?
She Means Fitness Business
What’s the connection between longevity and exercise? Are you helping clients optimize longevity? Do you know it’s like a trending topic and NYT bestselling titles all have something to say about youth, younger, living longer stronger and better. You’ve got more time with clients than doctors with patients, and more opportunity to positively impact. You also have more opportunity than ever to leverage what it is you do for your own business longevity. So this very short episode with Chris Burres, host of an upcoming longevity summit will offer some quick insight from...
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10 Top Podcast of 2023 | She Means Fitness Business
She Means Fitness Business
Although the year is not quite complete and it’s true that sometimes the end of the year podcasts get the short sheet, I love compiling this episode for many reasons. First, it’s like conducting a poll on where you want and need the most help in your business…without conducting a poll. Second, it’s a real eye opener to see whether hosting guesst or doing solo content where I’m sharing behind the scenes of building a business resonate most. This year, it’s been the business how-to sessions that mattered most to you. A few stand-outs though that made it into this list...
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How to Get Your First Midlife Coaching Client
She Means Fitness Business
Ask. If you want to get your first midlife coaching client (or your hundredth) you’ll have to ask. As you listen, this is a day in the week that ends in “y.” If you didn’t ask someone to become a client and you want clients, are your actions congruent with what it is you say you want? I could give you a whole lot of platitudes here. I could share content that suggests you define a niche and create an avatar. And there are plenty of episodes here about that, but this isn’t one. To get your first midlife coaching client isn’t hard given women tend to seek trainers and support...
info_outlineHave you ever thought about hiring an intern or getting free labor? Through an intern from a community college or university? If you've never thought about it, but now you're wondering should I think about it or if you Yes, I've thought about it but wondered, are you in the right position? Are you ready to hire an intern? This is your episode tune in.
Ready to Grow Your Expertise as a Menopause Fitness Specialist? We’re open for enrollment. Learn more about it in this free webinar replay you can watch:
The Exercise Mistakes Keeping Women Fat, Sick and Aging Faster. Just click here.
This episode is all about interns! We reverse engineer from hiring interns, attracting them, writing a description and how you know if you really are ready and what ideal mindset you'll have before hiring your internship. So we do this twofold and we do this very informally. My intern for the summer of 2024 started yesterday as we recorded this podcast episode. And so I asked her, let's do this. Let's just be transparent. What did you want? How does it work when you're picking an internship? What about the description appealed to you? And then I talked about what I was looking for in an intern. What I wanted, what I was hoping, what I hope at the end of this happens and I hope most of all that it will help you.
Resources:
Health Coaching Scorecard: https://www.flippingfifty.com/scorecard
Marketing to Women Copywriting Course: https://www.flippingfifty.com/copywriting-course
Other Episodes You Might Like:
Hiring Help Like a Pro: https://www.fitnessmarketingmastery.com/hiring-help/
10 Ways to Operate Like a Team without Hiring a Team: https://www.fitnessmarketingmastery.com/hiring-a-team/
Hiring Wrong? The First Person to Hire: https://www.fitnessmarketingmastery.com/important-position-fitness-business-youre-hiring-wrong/