How To Run Profitable Retreats
How To Run Profitable Retreats is a heart-centered podcast hosted by Leni Cavazos, designed to empower you to create retreats that are not only profitable but deeply meaningful. In each episode, Leni shares insights and strategies to help you craft retreat experiences that are transformational for your clients and rewarding for yourself. With a focus on authenticity, community, and intention, this podcast is a must-listen for anyone looking to create impactful retreats that leave a lasting impact. Each episode features interviews with successful retreat leaders, as well as solo episodes.
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Sell Like a Woman with Christi Kendall
02/05/2026
Sell Like a Woman with Christi Kendall
Selling your retreat shouldn’t feel pushy, awkward, or “icky.” In this episode of How to Run Profitable Retreats, I’m sharing a powerful segment from the Sold Out & Profitable Retreats Masterclass featuring Christi Kendall on how to sell like a woman — with presence, confidence, connection, and zero pressure. Inside, you’ll learn: ▪️ The 5 feminine sales shifts that make selling feel natural ▪️ Why price is a leadership moment (not something to explain) ▪️ The 3 sales archetypes — Visionary, Magnetic Storyteller, Radiant Authority — and how to sell from your superpower ▪️ How to enroll premium clients without chasing, convincing, or burnout ❕ Next Steps 💭 Join the Sold Out & Profitable Masterclass: 💭 Sell Like a Woman™ Activation: Code: RETREATS 👀 If you loved this episode, share it & leave a rating. 🖤 Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Content that Converts using AI with Louis Swart
01/29/2026
Content that Converts using AI with Louis Swart
Content shouldn’t drain you, it should grow your retreat business. In this episode of How to Run Profitable Retreats, I sit down with Louis Swart, founder of Ironbrij, to talk about how retreat leaders and coaches can create content that converts using AI, without burnout or inconsistency. We break down why most people are overwhelmed by content, how AI can support (not replace) your voice, and why being specific, consistent, and delegated is the real growth advantage, especially if you want to scale retreats like a business. ▪️ Why your audience forgets you if you’re not consistently visible ▪️ How AI helps you sound more like yourself, not less ▪️ The difference between generic content and content that attracts buyers ▪️ What to delegate first so you can focus on revenue-driving work ▪️ How to get 6 months of content created in 1 hour 🖤 If content has felt heavy, confusing, or time-consuming, this episode will change how you approach it. 🎧 Connect with Louis 👀 🪽 Free Resource: 150 Things to Delegate 💭 🕑 Need VA Support Fast? 💬 🎧 6 Months of Content in 1 Hour 🗯️ ❕ Join my Sold Out & Profitable Masterclass 🎧 ⬜️ If this resonates, give the episode a listen, share it, and let me know what stood out. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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How to Turn Your Retreats Into a Scalable Profit Machine
01/22/2026
How to Turn Your Retreats Into a Scalable Profit Machine
What if your retreat wasn’t just a beautiful experience… but a business asset that prints profit every single year? In this high-impact solo episode, Leni Cavazos — retreat strategist and founder of The Six-Figure Retreat System — breaks down the exact framework she uses to help coaches, healers, and entrepreneurs transform their retreats into repeatable revenue. Here’s what you’ll walk away with: ▪️ The real reason 80% of retreats don’t make money ◾️ Why picking your dream venue first might be costing you thousands ⬛️ The difference between hosting a retreat and building a retreat business ✒️ How to price your retreat using a formula (not just “angel numbers” 🙃) 🖤 Why profit is a necessity, not a bonus — and how to plan for it from day one You’ll also learn Leni’s 3-part Profit-First System: Design for Profit (before booking a single room) Price for Profit (including your Profit Floor and capacity strategy) Sell for Profit (using leadership, not hype) Whether you’re dreaming of your first retreat 🪽 or already hosted one that didn’t hit the numbers… this episode will change the way you think about retreats forever. 💬 If you love the show, share it and leave us a review — it means the world. 👀 Want to join the next free retreat planning masterclass? 📲 Visit Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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How to Get More Clients and Build JV Partnerships with Nyrie Roos
01/15/2026
How to Get More Clients and Build JV Partnerships with Nyrie Roos
In this episode of How to Run Profitable Retreats, host Leni Cavazos is joined by Nyrie Roos, co-founder of Explosion Marketing, for a value-packed conversation on two key growth levers for retreat leaders and online entrepreneurs: client-generating webinars and strategic JV partnerships. With over $20M in revenue supported and experience leading teams of 100+, Nyrie brings proven insights into how to use summits, live events, and high-converting marketing systems to create repeatable success in your business — even if you’re not a tech wizard. Together, Leni and Nyrie unpack: ▪️ Why most retreat businesses need a 12-month client acquisition plan — and how to build one ◾️ The difference between JV partners and affiliates (and why it matters) ⬛️ How to create win-win collaborations without being taken advantage of ✒️ Why warming up your list BEFORE your webinar will make or break your results ◼️ The biggest mistakes solopreneurs make when trying to scale — and how to avoid burnout and wasted budget Plus, you’ll hear how one of Nyrie’s retreat clients is filling events months in advance using a simple but powerful system. If you’ve ever wondered how to grow your retreat business without chasing clients on Instagram, this is the episode you’ve been waiting for. 🔗 Connect with Nyrie Roos Website: LinkedIn: 📞 Book a free clarity call with Nyrie: 🎧 Join Leni’s free masterclass: Sold Out & Profitable Retreats → Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Six-Figure Retreat Business: Pillar 5 - Types of retreats
01/08/2026
Six-Figure Retreat Business: Pillar 5 - Types of retreats
Welcome back to How to Run Profitable Retreats. I’m your host, Leni Cavazos, and today we’re diving into something no one’s talking about in the retreat world—what kind of retreat are you actually running? Most people assume retreats have to be yoga, detox, or wellness. But that’s just one tiny slice of what’s possible. In this episode, we’re unpacking: ◾️ The wide variety of retreat types—from finance, trauma, and divorce to transformation, healing, and beyond ◼️ Why being more specific makes your retreat easier to sell ⬛️ The harsh truth: if your offer could be written by ChatGPT, it's too generic 🖤 How to stop being a "retreat dreamer" and become a retreat CEO 💭 Why niching doesn’t exclude people—it magnetizes the right ones Plus, I’ll walk you through how I personally stand out from other retreat coaches (hint: I’m not one)—and how you can, too. Because when only 30% of people care what you do, you better be unforgettable to them. ⚪️ Your retreat is a business. ◻️ Your uniqueness is the asset. ⬜️ And your success depends on your willingness to own both. Ready to stop leaving money on the table? 🕑 Book a call with me: ✒️ If you liked this episode, share it & give us a rating to help more leaders run profitable, purposeful retreats. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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The Publishing Industry Reality: Why book sales alone aren’t enough for financial freedom with Timothy Flemming Jr
12/18/2025
The Publishing Industry Reality: Why book sales alone aren’t enough for financial freedom with Timothy Flemming Jr
In this episode of How to Run Profitable Retreats, host Leni Cavazos sits down with publishing expert and Kingdom Launchpad founder Timothy Flemming Jr. for a powerful conversation that every author, coach, and retreat leader needs to hear. Timothy has spent over a decade helping hundreds of authors publish their books — but what he discovered is the truth most writers never hear: The book is not the business. It’s the doorway into the business. In this eye‑opening episode, Timothy and Leni break down: ▪️ Why most authors don’t struggle with writing — they struggle with what comes next ◼️ How your book becomes a gateway into coaching programs, retreats, events, and long‑term client relationships ◾️ The ONE THING every profitable entrepreneur does (and why trying to help everyone keeps you broke and burned out) ✒️ How Timothy and his wife turned one book into a coaching program, a signature event, and a retreat that attracts attendees from all over the world ⬛️ The mindset shift every expert must make to turn their message into a scalable business ▫️ The #1 mistake that keeps authors overwhelmed, underpaid, and hidden Leni and Timothy also dive into niching, messaging, transformation‑based offers, and the real reason “casting a wide net” kills your momentum. If you’ve ever wondered how to turn your book or expertise into a profitable retreat, coaching program, or transformational ecosystem — this episode is your blueprint. How to Reach Today’s Guest: Facebook: YouTube: Website: Join Timothy Free Masterclass → Join Leni: If you love this episode, please share it & leave a rating 🖤 Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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The Reset Formula: How to Refuel Before You Burn Out with Marisa Wong
12/11/2025
The Reset Formula: How to Refuel Before You Burn Out with Marisa Wong
Ready for a reset? In this episode of How to Run Profitable Retreats, I sit down with the powerhouse behind over 250 global transformational retreats and experiences — Marisa Wong, CEO & Founder of MW Experiences. Marisa has designed experiences for Fortune 100 brands, elite executives, global leaders, and high‑performing teams… but what makes her work extraordinary is her philosophy: people don’t need to retreat from their lives — they need experiences that help them return to life more aligned, energized, and alive. In this conversation, we dive into: ▪️ Why “experiences” outperform traditional retreats — and how language shapes transformation ▪️ The real difference between B2C and B2B retreat models (and why you must choose one) ▪️ What it actually means to refill your own cup as a retreat leader or experience creator ▪️ Her Reset Formula for avoiding burnout and reconnecting with your purpose, vision, and joy This episode will challenge you to rethink how you create, deliver, and sell transformational containers — and inspire you to build experiences your audience will remember for a lifetime. Connect with Marisa: 🐦⬛ Instagram: ⬛ Website: ◼️ Upcoming Experiences: Join her next transformative experiences starting January 2026. If you enjoyed this episode share it with a friend, post it on social media, and leave us a rating ❕ It helps more retreat leaders discover conversations that transform how they do business. 💭 Want to design retreats that are profitable, transformational, and sold out? Join my upcoming masterclass: Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Six-Figure Retreat Business: Pillar 4 - Scale for profit
12/04/2025
Six-Figure Retreat Business: Pillar 4 - Scale for profit
In this bonus expert episode, host Leni Cavazos breaks down Pillar 4 of the Six-Figure Retreat Business—Scale for Profit. You’ll learn: ▪️ The difference between a retreat leader, business, and company ▪️ How to build loyalty that fuels repeat bookings ▪️ Behind-the-scenes lessons from launching Marriott Bonvoy in the Middle East ▪️ What it really means to scale your retreat business without burnout This is for those ready to move beyond one-off retreats and build something sustainable, sellable, and soul-aligned. 🖤 Book a call → 🖤 Get the book → 👉 If you enjoy the episode, follow + leave a review. Your support helps more leaders discover this work. 🎧 Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Truly Transformational Travel with Christopher Hill
11/27/2025
Truly Transformational Travel with Christopher Hill
In this episode of How to Run Profitable Retreats, host Leni Cavazos welcomes Christopher Hill, founder of the luxury philanthropic travel brands Hands Up Holidays and Impact Destinations. Together, they explore what it means to combine meaningful service with high-end travel—and how retreat leaders can take notes from this innovative model. We talk about: ◽️ How luxury travel can integrate real, hands-on volunteering ⬛️ The difference between giving your time, skills, or wealth ⚪️ Tailored impact trips for families, solo travelers, and small groups ▪️ How intentional design, sustainability, and local employment redefine the luxury experience ◼️ Ideas to bring community contribution into your own retreats Christopher shares how one trip to South Africa changed his life—and inspired him to launch a business that helps travelers give back while relaxing in eco-luxury accommodations. If you’ve been craving a model that blends impact and indulgence, this conversation will spark new ideas for your next retreat or VIP travel experience. 🕑 Listen now and rethink what "transformation" can really look like. 🔗 Guest Links: 🎧 Join Leni’s next masterclass to build your own retreat business: 🖤 If you loved this episode, share it with a fellow changemaker and leave us a review! Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Six-Figure Retreat Business: Pillar 3 - Sell for Profit
11/20/2025
Six-Figure Retreat Business: Pillar 3 - Sell for Profit
In this episode of How to Run Profitable Retreats, host Leni Cavazos takes you into Pillar 3 of building a Six‑Figure Retreat Business: Sell for Profit. If you’ve ever wondered why your retreats aren’t bringing in the income, stability, or sustainability you expected — this episode is your wake‑up call. Selling for profit isn’t about being pushy or salesy. It’s about treating your retreat like a real business… not a passion project, not a hobby, and definitely not a “hope the universe provides” operation. Leni breaks down: ◾️ Why transformative retreats STILL need profit to survive ◾️ The difference between marketing and sales (and why both matter) ◾️ The story of a retreat leader who accidentally priced away her entire profit margin ◾️ How boundaries, pricing integrity, and sales systems protect your business ◽️ Why 98% of your sales happen in the FOLLOW‑UP — not the sales call ⬛️ How to think like an investor when designing your retreat business ◻️ The crucial question every host must ask: Am I running a business or a hobby? Leni also shares her behind‑the‑scenes experience running revenue strategies for global brands — including how a single report helped increase outside‑guest restaurant revenue by 36% at the Ritz‑Carlton Dubai — and why these same principles apply to your retreat business today. If you’re ready to stop “winging it” and start building a profitable, scalable sales ecosystem for your retreats, this pillar is essential. 💭 Want to go deeper? Join Leni’s upcoming masterclass to learn how to move from retreat dreaming into retreat profitability. ➤ Book a call if you're ready to scale: ➤ Get the book: If you like this episode, share it & give us a rating 🖤⚪️🎧🕑 Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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The ROI of Comfort: How guest-centered design drives referrals and word-of-mouth with Julie Comfort
11/13/2025
The ROI of Comfort: How guest-centered design drives referrals and word-of-mouth with Julie Comfort
When was the last time someone told you your retreat felt like magic? In this episode of How to Run Profitable Retreats, Leni Cavazos sits down with experience designer and educator Julie Comfort to explore how comfort, emotional journey, and intentional design directly impact your referrals, rebookings, and reputation. Julie shares the overlooked secrets of transformational retreat design, from crafting welcome rituals and quiet moments of reflection to building anticipation and delivering micro-moments of awe. You'll learn: Why “over-scheduling” kills the magic (and what to do instead) How neurodivergence, introversion, and autonomy should shape your event Simple rituals that deepen connection without forced icebreakers What positive psychology and “designing for emotion” have to do with word-of-mouth marketing How to turn your retreat into a once-in-a-lifetime experience that sells itself If you’ve ever worried about your guests “checking out” mid-retreat, or worse, sharing negative feedback after, this episode will change how you design from the inside out. 🖤 Download Julie’s free guide: Make It Epic: 16 Pillars of Transformative Experience Design 👉 📅 Ready to build a retreat that profits AND transforms? Join Leni’s Free Masterclass: 🎧 Don’t forget to follow + review the show to help more retreat leaders grow. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Six-Figure Retreat Business: Pillar 2 — Pricing for Profit
11/06/2025
Six-Figure Retreat Business: Pillar 2 — Pricing for Profit
Welcome back to How to Run Profitable Retreats, the podcast for coaches, entrepreneurs, and transformational leaders ready to turn soulful experiences into sustainable, six-figure businesses. I’m your host, Leni Cavazos. If you’ve ever poured your heart (and savings) into a retreat only to wonder where the profits went, this episode is for you. In this second installment of our Six-Figure Retreat Business series, we dive deep into Pillar 2: Pricing for Profit. Most retreat leaders forget the most important person in the budget: themselves. We’ll unravel why pricing is not just about covering costs but ensuring you, as the facilitator and CEO, get paid and build a thriving business. 🖤 You’ll learn: Why pricing for “just enough” leads to burnout The biggest cost categories most retreat hosts ignore How to pay yourself separately from your profit What to include in your budget to actually scale The hidden math behind client acquisition and upsells And why treating your retreat like a business (not a hobby) changes everything If you’re ready to stop crossing your fingers and hoping your retreat makes money, and instead design a business model that works for YOU, hit play now. ⬛️ Leave us a review if this episode helped shift your mindset. Share it with a fellow retreat leader who’s ready to stop losing money and start building legacy-level impact. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Six‑Figure Retreat Business: Pillar 1 – Design for Profit
10/30/2025
Six‑Figure Retreat Business: Pillar 1 – Design for Profit
🖤 How to Run Profitable Retreats with Leni Cavazos In this solo episode, retreat strategist Leni Cavazos breaks down the first and most foundational pillar of building a six-figure retreat business: Design for Profit. If you’ve ever walked away from a retreat burnt out, underpaid, or even in the red, this episode is your wake-up call (and your roadmap). You’ll learn: ▪️ Why passion isn’t enough (and how to treat your retreat like a real business) ▪️ The difference between planning a single retreat and designing a scalable business ▪️ How to align your retreats with your capacity, lifestyle, and long-term vision ▪️ The truth about profit margins—and why 5% is not the vibe ▪️ How Leni builds different models for different energy levels (monthly vs once a year) ▪️ How to stop copying cookie-cutter strategies and create a retreat model that’s yours 💭 You don’t need to run retreats like everyone else. You need a model that works for you. 🖤 Ready to start designing for profit? Listen now and come back next week for Pillar 2: Price for Profit. 🎧 Subscribe & leave a review if this episode spoke to your future. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Money mindset for retreat leaders with Shannon Ryan
10/23/2025
Money mindset for retreat leaders with Shannon Ryan
If you’ve ever struggled to price your retreat, worried no one would pay, or felt guilty charging for transformation… this episode is for you. I sat down with Shannon Ryan, money mindset mentor and former financial planner, to talk about the emotional, energetic, and practical blocks that hold retreat leaders back from real profit. Inside this episode: 💸 Why most retreat leaders undercharge—and how to stop 🔁 How your money story is creating your business ceiling 👁️ Pricing beyond spreadsheets (this is about self-worth) 👛 The invisible ways you’re sabotaging retreat revenue 🖤 What it really means to have a conscious, profitable retreat brand 📘 Bonus: You can be intuitive and profitable. Spiritual and strategic. Transformational and well-paid. Let’s change the narrative. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Six‑Figure Retreat Business
10/16/2025
Six‑Figure Retreat Business
Over 80% of retreat leaders walk away from their events exhausted… and broke. But it doesn’t have to be that way. In this episode of How to Run Profitable Retreats, host Leni Cavazos shares the unfiltered truth about what it actually takes to build a six-figure retreat business, without sacrificing your integrity, values, or impact. You’ll learn: Why running retreats from only passion is the fastest way to burnout The mindset shift that separates thriving retreat leaders from struggling ones The 3+1 pillar model of profitable retreats Real industry stats on transformation, wellness, and retreat buying behavior in 2025 How to design a retreat business that fits your lifestyle and makes you money This episode is equal parts strategy and soul, here to remind you that profit is not the enemy of purpose. 🖤 If you’re ready to create retreats that are truly sustainable (emotionally, energetically, and financially), hit play. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Retreat Venue Red Flags: What to Watch for Before You Book with Shannon Jamail
10/09/2025
Retreat Venue Red Flags: What to Watch for Before You Book with Shannon Jamail
Your retreat venue can make or break your entire event—so how do you choose the right one, avoid costly mistakes, and ensure a five-star experience for your guests? In this episode of How to Run Profitable Retreats, I’m joined by Shannon Jamail, founder of , therapist, retreat mentor, and host of The Retreat Leader’s Podcast. Shannon owns a 46-acre retreat property in Texas and has hosted transformational retreats for over a decade. She shares her insider knowledge—both as a venue owner and as a retreat leader—on exactly what to consider before signing that venue contract. This is a must-listen for first-time and seasoned retreat hosts alike. 🖤 Inside this episode, we cover: The #1 mindset shift before you choose a venue: you're not just booking a place—you're choosing a retreat partner 10 must-know tips to avoid venue regret (from layout red flags to cancellation clauses) The problem with Airbnb & VRBO for retreats 🐈⬛ Hidden fees that crush your profit margin Matching your venue to your brand, business model, and ideal client ⚠️ If you've ever had a retreat venue cancel last minute, fail to meet expectations, or turn your dream event into a logistical nightmare—this episode is your survival guide. 👀 Bonus: We also talk about what venue owners wish retreat leaders knew, and what it really takes to make the relationship work long-term. 🪽 Connect with Shannon Jamail Website: Instagram: Facebook: https://www.facebook.com/retreatranch Share this episode with your retreat bestie. Someone’s about to book the wrong venue. Let’s save them. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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From Ordinary to Extraordinary: The Power of Retreats with Dr. Lori McDowell
09/25/2025
From Ordinary to Extraordinary: The Power of Retreats with Dr. Lori McDowell
What if the key to building lifelong clients—and a thriving retreat business—wasn’t just the offer... but the energy and intention behind it? In this transformational episode, I sit down with TEDx speaker, bestselling author, and reinvention expert Dr. Lori McDowell, founder of ReimagineU Strategies, to unpack the real power of retreats—not just as events, but as sacred containers for deep personal and business transformation. Lori shares how she went from corporate engineering to curating transformational experiences, and how she now helps visionary leaders design done-for-you, soul-aligned retreats that generate impact and income—without the burnout. We go deep on: 🖤 Why mindset is the true foundation of retreat success 🖤 How to lead with vision and inspired action (not fear) 🖤 Creating lifetime clients through transformational retreat journeys 🖤 Why treating your retreat like a business is the difference between burnout and profit Whether you're hosting your first retreat or building a high-level retreat brand, this episode is your reminder that success starts in the mind—and shows up in the systems. 🪽 Freebie from Lori: 📘 The Breakthrough Blueprint: 7 Powerful Reasons Your Vision Deserves a Transformational Retreat 👉 👤 Connect with Lori: 🌐 📘 If this episode gave you clarity or inspiration, share it & give us a rating on Apple Podcasts. 💬🕑⬛️ Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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How to Plan & Price a Profitable Retreat: Avoid the 80% Who Lose Money
09/05/2025
How to Plan & Price a Profitable Retreat: Avoid the 80% Who Lose Money
Ready to turn your retreat dream into a six-figure revenue stream—without a huge audience? In this masterclass from the Wild Woman with Impact Summit, retreat strategist Leni Cavazos (The Retreat Planner) reveals the exact system she’s used to help coaches, healers, and entrepreneurs sell out retreats, build waitlists, and keep 30–50%+ profit margins. 👉 Join the next Sold Out & Profitable Retreats Challenge (live, 4 hours): Build your profitable retreat plan in one session: pricing for profit, magnetic messaging, and a rinse-and-repeat sales strategy. What you’ll learn Why 80% of retreat leaders lose money (and how to avoid it) Pricing for profit before you ever book a venue Crafting results-oriented, magnetic messaging (no more “Relax & Reset in Bali”) How to pre-sell and build a waitlist so retreats stop being risky Real examples: 76-person waitlist, 21 guests to Spain, quarterly sell-outs Who this is for Coaches, experts, consultants, speakers, and creators who want profitable, repeatable retreats that elevate their brand and feed their offers, all with clear systems and loyalty marketing baked in. Join the challenge: (Spots limited. Designed to get your pricing, plan, and sales map done.) About Leni Leni has 18+ years in hospitality and global events (The Ritz-Carlton, Marriott Bonvoy) and builds loyalty-driven retreat businesses for clients worldwide. Timestamps 00:00 Intro & poll: Dreamers, hosts, and goals for today 02:15 The opportunity: retreats as a six-figure revenue stream 05:02 Why most leaders lose money (the 80% problem) 08:20 Leni’s background (Ritz-Carlton, Marriott Bonvoy, global events) 12:55 The mindset shift: retreats are a business model, not a hobby 16:18 Mistake #1: Booking venues before you can sell 18:40 Mistake #2: Pricing by gut vs. pricing for profit 22:05 Mistake #3: Selling a vacation, not a transformation 25:10 The system overview: pricing → messaging → 22-way sales plan → waitlist 28:45 You don’t need a huge audience (you need clarity & systems) 32:04 BHAG moment & creating flexibility inside a proven framework 38:44 Case Study #1 (Christi): covering profit before the event 41:25 Q&A: upsells, waitlists, and loyalty marketing 45:21 Advanced: building waitlists & pre-sale momentum 49:00 Case Study #2 (Matthew): 21 to Spain + 76-person waitlist 52:20 Case Study #3 (Tiffany): quarterly sell-outs + one luxury retreat 55:10 Your next step: the Sold Out & Profitable Retreats Challenge 59:30 Logistics & live Q&A wrap If this sparked your retreat dream, make it real. Join the Sold Out & Profitable Retreats Challenge (live, 4 hours) and leave with your pricing, messaging, and sales plan done: Questions about pricing, venues, or waitlists? Drop them below and I’ll reply.
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Retreats That Sell: Intuition, pricing & loyalty that fill the room with Retreat pannel
08/28/2025
Retreats That Sell: Intuition, pricing & loyalty that fill the room with Retreat pannel
What really makes a retreat sell out? Is it your intuition? Your brand? Your pricing? Or your ability to hold the vision even when sales feel slow? In this special panel episode of How to Run Profitable Retreats, I sat down with an extraordinary circle of retreat leaders and industry experts—including Abby Gooch, Liesel Albrecht, Kellie Sabas, Victoria Shaw, Sil Eiler, and Malvina Messler—for an unfiltered conversation on what it takes to run a retreat that not only transforms lives… but also generates real profit. 🖤 We go beyond the fluff and dive into the strategic AND soulful pieces of the puzzle: Why 90% of first-time retreat leaders never host a second retreat (and how to avoid being one of them) The biggest pricing mistake that keeps soulful women stuck and broke The #1 marketing myth retreat leaders fall for—and what actually drives conversions Intuition vs. data: when to follow your gut and when to let your KPIs lead The sacred power of loyalty marketing and building repeat retreat clients Why retreat selling is not just about having a pretty location (hint: it’s about YOU) Whether you’re a retreat dreamer or a seasoned facilitator looking to scale, this conversation is your compass. 👀 Bonus: We also reveal the details (and deep discounts!) for the upcoming Sell Out Retreats Summit in San Diego, happening October 4–5, 2025. You’ll want to be in the room. 🎟️ Join us in San Diego: ✨ Use Coupon Code RETREATLEADER for $200 OFF! 💭 If this episode inspired you, share it, rate it, or send it to a retreat leader who needs it. 🖤 Let’s build transformational businesses that last. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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From Fear to Fulfillment: Launching Your First Retreat with Brent McCan
08/21/2025
From Fear to Fulfillment: Launching Your First Retreat with Brent McCan
In this episode of How to Run Profitable Retreats, I’m joined by Brent McCann—a mindset coach and men’s retreat facilitator—who shares the honest, behind-the-scenes story of running his first retreat from idea to execution. Brent opens up about: ▪️ The moment in meditation that sparked his retreat vision ▪️ Facing fears, self-doubt, and the unexpected magic of breakthrough moments (like zip-lining transformations!) ▪️ The realities of pricing, profit margins, and learning from “what worked” vs. “what didn’t” ▪️ Why authentic marketing and alignment matter more than chasing followers ▪️ The power of retreats to help men open up, connect, and transform their lives If you’ve ever wondered whether you’re ready to take the leap and host your first retreat—or if you’ve hosted one and felt unsure about your next steps—Brent’s story will inspire you to keep going. Tune in for real talk about retreat leadership, profitability, and creating experiences that change lives—including your own. Listen now and remember: your retreat dream is bigger than you think. 👉 Connect with Brent: | If you enjoy this episode, share it and leave us a rating! Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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When Love Meets Entrepreneurship: Matchmaking for Busy Professionals with Rebecca Norton
08/14/2025
When Love Meets Entrepreneurship: Matchmaking for Busy Professionals with Rebecca Norton
Can you run a thriving business and find lasting love? In this episode of How to Run Profitable Retreats, I chat with award-winning dating coach Rebecca Norton about why successful professionals struggle to date—and how matchmaking can help. We dive into: ▪️ Why dating apps often fail busy entrepreneurs ▪️ The power of vetted, personalized matches ▪️ Balancing career ambition with relationship goals ▪️ The idea of singles retreats for high achievers It’s a must-listen if you’re ready to invest in your love life as much as your business. Connect with Rebecca at Enjoyed the episode? Share it & leave us a rating! 🖤🎧💬 Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Turning Personal Transformation into Sacred Leadership with Crystal Lynn Bell
08/07/2025
Turning Personal Transformation into Sacred Leadership with Crystal Lynn Bell
What happens when spiritual gifts meet structure, and intuition is paired with intelligent business strategy? In this soul-packed episode, Leni Cavazos sits down with Crystal Lynn Bell—founder of Badass Butterfly Alchemy Coaching—to explore how to turn personal transformation into sacred leadership… and six-figure success. ✨ Whether you’re building your retreat business or scaling your coaching practice, this episode reveals the real dance between the masculine and feminine energies in entrepreneurship—where creativity flows inside a strong container of systems, structure, and KPIs. Expect big truth bombs, a little bit of woo, and a whole lot of real talk about discipline, self-leadership, and running a business with both heart and backbone. 🔑 Topics we explore: What alchemy coaching actually is (and why it's not just woo) Why structure is a love language for creatives The discipline of holding your own horses—and your ideas Metrics that actually matter in your retreat business How to lead like a pro, even in a messy launch season The hidden cost of unfinished ideas (and how to avoid spiritual burnout) 🖤 Crystal shares her own journey from spiritual seeker to $300K+ coach in Paris, and together we debunk myths about needing big social followings to build profitable businesses. 📘 Get her free eBook: "Is Alchemy Coaching Your Path to Purpose & 6-Figure Income?" 👉 💬 Connect with Crystal: Website: Instagram: 🎧 If this episode gave you clarity, share it with a friend & leave us a review. 🕑 New episodes every week on How to Run Profitable Retreats. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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The Importance of Running a Profitable Business
07/31/2025
The Importance of Running a Profitable Business
If your retreat business isn’t generating the income you want—it’s time to stop guessing and start measuring. ⚫️💭⬛️ In this powerful episode of How to Run Profitable Retreats, I’m joined by the brilliant Christi Kendall as we go deep into the real cost of acquiring a client, how to calculate your hourly value, and the energetic and financial transformations that come from treating your business like a business—not a hobby. We cover: ◾️ Why “pro bono” is keeping you broke ◽️ How your subconscious sabotages your income ceiling ◼️ The cost of client acquisition (yes, even organic) ◻️ How to price for real profit—not just vibes ▫️ What Seth Godin says about every yes being a no to something else ⬜️ The magic of investing in intentional transformation 🖤 And why numbers are your most intuitive tool This isn’t fluff. This is structure, identity, and strategy in action. 👀 Whether you’re brand new or scaling to multiple 6 figures—this episode will change how you think about growth, pricing, and profitability. 💬 Leave a review if this sparked something in you. 🪽 Want the link to this episode? Comment “PODCAST” below and I’ll DM it to you! 🎟️ Ready to get serious? Join me live in Vegas: ⬛️ You can’t afford to ignore this. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: → → → → → →
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Recurring Revenue with Retreats with Erin B. Haag
07/24/2025
Recurring Revenue with Retreats with Erin B. Haag
🖤 What if your retreats didn’t mean starting from zero every time you launched? In this powerhouse episode, I sit down again with Erin Haag, founder of Luxury in Business Retreats and creator of the Pricing Overhaul method, to dive into one of the biggest keys to sustainable success in the retreat industry: Recurring Revenue. We talk about: ◾️ Why retreats CAN and SHOULD be profitable from the very first time you host ⬛️ How to integrate retreats into your business so your next event is already half sold before you even announce it ✒️ The truth behind the “you’ll lose money on your first retreat” myth (and why it’s hurting the industry) 🕑 Why knowing your numbers—and how to read them—is non-negotiable for retreat leaders 💭 Why profitability and impact go hand in hand (you don’t have to choose one or the other!) This episode is full of bold truths, practical advice, and empowering insights for retreat leaders who want to create businesses that are sustainable, profitable, and transformative—for both them and their clients. 👀 Listen in and learn how to build recurring revenue into your retreat business so you can serve your clients without sacrificing your financial security. Connect with Erin: → → 🎧 Tune in now If you love this episode, share it with a fellow retreat leader and leave us a review! 🖤 Let’s run retreats like the thriving businesses they deserve to be. Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: . → https://theretreatplanner.com/go → https://theretreatplanner.com/profitebook → https://theretreatplanner.com/challenge → https://theretreatplanner.com/live → https://instagram.com/theretreatplanner
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Building a Legacy-Minded Business with Vanessa Mitera
07/17/2025
Building a Legacy-Minded Business with Vanessa Mitera
🖤 In this episode of How to Run Profitable Retreats, I’m joined by branding expert Vanessa Mitera to explore how to build a personal brand that’s authentic, sustainable, and legacy-driven. Together we talk about: ◾️ Why your business is an extension of YOU—and how to show up genuinely. ⬛️ The role of personal branding in the age of AI. ✒️ How your values and niche shape your brand’s success. 💭 Avoiding burnout and brand confusion as you grow. 🕑 Treating your personal brand like a real business—for profit and impact. Vanessa shares practical steps for creating a brand that feels true to who you are—and resonates deeply with your audience. 🎧 Tune in for insights that will help you build a brand and business that lasts. 🔗 Connect with Vanessa → | | Instagram 💬 If you enjoyed this episode, please share it and leave us a rating! Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: . → https://theretreatplanner.com/go → https://theretreatplanner.com/profitebook → https://theretreatplanner.com/challenge → https://theretreatplanner.com/live → https://instagram.com/theretreatplanner
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Sold Out & Profitable Retreats—The Live Experience
07/10/2025
Sold Out & Profitable Retreats—The Live Experience
⚡ New Mini Episode Alert! Want a profitable retreat strategy that actually works for you—not a copy-paste formula? ✈️ In this bite-sized episode of How to Run Profitable Retreats, I’m giving you the full behind-the-scenes of my — and why it’s the space where vision meets strategy. ✔️ Action-first, not just mindset✔️ Profit planning + magnetic messaging✔️ A personalized system tailored to your business✔️ Real work. Real breakthroughs. Real results. 🎯 Walk out with a custom retreat marketing & sales system that you can use anywhere — from Instagram to keynote stages. 🎟️ 👀 This is Episode 6 of our 6-part podcast series — don’t miss it, and leave a review if it sparked something in you! 💛 Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: . → https://theretreatplanner.com/go → https://theretreatplanner.com/profitebook → https://theretreatplanner.com/challenge → https://theretreatplanner.com/live → https://instagram.com/theretreatplanner
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Loyalty Marketing for Retreats: Your Secret Profit Strategy
07/03/2025
Loyalty Marketing for Retreats: Your Secret Profit Strategy
New episode alert! 🐝✨ Want to sell out your retreat before you even launch it? Start with loyalty marketing—the system that keeps your best clients coming back. In this Episode of How to Run Profitable Retreats, I share what I learned running loyalty campaigns for Marriott Bonvoy (yes, that one), and how you can apply those exact principles to your retreat business—without sleazy sales tactics. You’ll learn:✔️ What loyalty marketing really means✔️ Why returning clients spend 60% more✔️ How to build connection-driven systems that do the selling for you✔️ How to fill 50% of your retreat before you even launch 🎧 📣 This is Episode 5 of 6—subscribe, review, and share if it resonated with you 💛 Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: . → https://theretreatplanner.com/go → https://theretreatplanner.com/profitebook → https://theretreatplanner.com/challenge → https://theretreatplanner.com/live → https://instagram.com/theretreatplanner
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Would Your Retreat Pass the CEO Test?
06/26/2025
Would Your Retreat Pass the CEO Test?
If you wouldn't pitch your retreat to your worst boss ever… it's probably not a real business plan. 😬 In this Episode of How to Run Profitable Retreats, I’m talking about why so many retreat leaders get stuck in the cycle of “just helping people”—and forget to run an actual business. You’ll learn:✔️ Why starting with profit isn’t greedy—it’s smart✔️ The simple test to evaluate your retreat like a CEO✔️ How to stop compromising and start scaling✔️ The 3 non-negotiables of a profitable retreat business✔️ Why “nice-to-have” retreats are no longer selling 🎧 Tune in now & grab your spot at my Vegas intensive: theretreatplanner.com/live 👀 This is Episode 4 of a 6-part series—keep an eye out & don’t forget to leave a review! 💛 Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: . → https://theretreatplanner.com/go → https://theretreatplanner.com/profitebook → https://theretreatplanner.com/challenge → https://theretreatplanner.com/live → https://instagram.com/theretreatplanner
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Premium Clients, Premium Results: Rethinking Retreat Strategy
06/19/2025
Premium Clients, Premium Results: Rethinking Retreat Strategy
🔥 New on the podcast! Most retreats aren’t selling—and it’s not because of your marketing. It’s because your retreat isn’t solving a specific, high-value problem. In this episode of How to Run Profitable Retreats, I break down: ✔️ What perceived value actually means ✔️ Why people will pay $25K+ for the right retreat ✔️ How to stop creating “nice-to-have” retreats and start solving problems that matter This episode is a wake-up call if you want to charge premium prices and still feel aligned. This is Ep. 3 of a 6-part series — don’t miss it! 💼💫 Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: . → https://theretreatplanner.com/go → https://theretreatplanner.com/profitebook → https://theretreatplanner.com/challenge → https://theretreatplanner.com/live → https://instagram.com/theretreatplanner
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Why 90% of Retreat Leaders Never Host a Second Retreat
06/12/2025
Why 90% of Retreat Leaders Never Host a Second Retreat
Welcome back to How to Run Profitable Retreats with your host, Leni Cavazos—global retreat strategist and systems expert. This is Episode 2 in our 6-part series, and it’s one of the most personal, powerful, and purpose-driven conversations yet. 🎙️✨ In this episode, Leni opens up about her unexpected journey—from producing world-class events at Ritz-Carlton, snow-covered galas in the Dubai desert, and launching Marriott Bonvoy… to walking out of her very first retreat experience in tears. And yet, the transformation came full circle. 💥 You'll learn: Why most retreats aren’t profitable—and why transformation alone isn’t enough The “aha” moment that made Leni pivot from luxury events to transformational retreats What she discovered after interviewing 100+ retreat leaders (and why 90% of them never hosted a second retreat) Why you need more than passion—you need a strategy The truth about $10K+ losses and the myths that normalize retreat failure What your pricing, planning, and mindset really say about your business This episode is a raw, real behind-the-scenes look at what it takes to stop winging it and start building a repeatable, scalable, profitable retreat business. 🚨 Join Me LIVE in Vegas If you’re ready to skip the guesswork and finally get a system that works for you, join me at my live event: 👉 Sold Out & Profitable Retreats – Las Vegas📍 1-Day Intensive💼 Walk away with a real retreat business plan, not a vision board 🎟️ 🌟 This is the second episode in a 6-part series that will completely shift how you approach retreats—so make sure you subscribe and leave a review if this speaks to you. Let’s raise the bar, raise the rates, and raise the impact of retreats. 🔥 Plan a Profitable Retreat Start here to get the tools, support, and strategy you need: . → https://theretreatplanner.com/go → https://theretreatplanner.com/profitebook → https://theretreatplanner.com/challenge → https://theretreatplanner.com/live → https://instagram.com/theretreatplanner
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